Organic Light Emitting Diodes (OLEDs):
Technologies and Global Markets
This report is an update of an earlier (2011) BCC report on the global market for organic light-emitting
diodes (OLEDs), the goal of which is to analyze the latest developments in this rapidly developing market.
Specific objectives include quantifying the market in 2012 and analyzing its growth potential in the years
through 2017, with a focus on the two major market segments for OLEDs (electronic displays and solid-
state lighting), as well as emerging markets such as sensors. Additional objectives include discussing
recent technological developments and patent trends and analyzing the economic, political and
legal/regulatory environment within which the OLED industry will continue to develop.
The study should be of interest to display manufacturers, component makers, original equipment
manufacturers (OEMs), lighting manufacturers, construction companies, distributors and system
integrators. It will also provide useful information to manufacturers of information systems, personal
computers, tablet computers, televisions, lighting systems and other consumer electronic products,
instrumentation, telecommunications equipment, appliances, transportation equipment, and medical
devices. Finally, its contents should interest architects, builders and home designers.
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Published: August 2012
No. of Pages: 91
Price: Single User License – US$4850 Corporate User License – US$8500
SCOPE OF REPORT
The study analyzes the global market for OLED electronic displays and lighting devices through 2017, as
well as the geographical breakdown of OLED production and consumption. The market for other
emerging OLED applications, such as sensors, is also covered in less detail.
The study also includes the following major elements:
Technology trends and patent analysis.
Global economic environment.
Government, industry and academic support.
INFORMATION SOURCES AND METHODOLOGY
Both primary and secondary research methodologies were used in preparing this study. BCC interviewed
approximately 125 companies to obtain data for this study, including manufacturers of OLED displays and
components, lighting devices, consumer products, communication systems, instrumentation, and
transportation equipment. BCC also spoke with OLED users in a variety of industries and compiled data
from current financial/trade information, such as trade publications and financial reports and government
The base year for analysis and projection is 2011. With 2011 data (actual or estimated) as a baseline,
market projections were developed for 2012 to 2017. These projections are based on a combination of a
consensus among the primary contacts combined with BCC’s understanding of the key market drivers
and their impact from a historical and analytical perspective.
The methodologies and assumptions used to develop the market projections in this report are discussed
at length in the detailed market estimates and projections for each OLED application. The report carefully
documents data sources and assumptions. This way, readers can see how the market estimates were
developed and, if they so desire, test the impact on the final numbers of changing assumptions such as
The original report on which this updated edition is based was prepared by Bob Moran. Mr. Moran has
worked as a technology market analyst and technology writer for more than 20 years and is the author of
numerous BCC Research reports. He has authored reports covering thin film deposition, photovoltaic
solar technology, electronic gaming, magnetic and optical storage, surface modification of polymers, and
other technology topics. He has also served as the editor of BCC Research publications, including
Display Industry News and Micro and Nanotechnology.
The analyst responsible for updating the report is Andrew McWilliams, a partner in the Boston–based
international technology and marketing consulting firm, 43rd Parallel LLC. Mr. McWilliams is the author or
co-author of many other BCC studies, including studies in related fields such as NAN031D
Nanotechnology: A Realistic Market Assessment; NAN036B Nanotechnology for Photonics: Global
Markets; AVM078A New Electronic Materials and Device Technologies: Global Markets; and SMC018D
Light-Emitting Diodes (LEDs) for Lighting Applications.
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