KING FM Launches Mobile App.pdf by handongqp

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									FOR IMMEDIATE RELEASE

Contact:
Jennifer Ridewood
General Manager, KING FM
(206) 691-2960

                             KING FM Launches Mobile App
SEATTLE, Wash.³December 7, 2010³Continuing its longstanding adaptation of new technology
to broadcasting classical music, Classical KING FM 98.1 announced today the launch of its iPhone
application. The app is free.

Key features of KING FM·s new mobile app include:
    Mobile access to four KING FM streams: KING FM 98.1, The Evergreen Channel,
       Symphonic Channel, and the Opera Channel
    Mobile access to KING·s music playlist and KING.org
    Availability for use on a listener·s iPhone, iPod Touch, or iPad.

´The internet creates a power not seen before in radio,µ said KING FM Program Director Bryan
Lowe. ´As broadcasters, it·s fun to adapt the ever-evolving landscape of technology to delivering
classical music. For KING FM·s listeners, this new technology not only means more access to more
music for our current listeners, it also allows us to share this great music with new generations.
Together with our app and our online streams, our mission of sharing classical music can reach new
heights.µ

KING FM has long been at the industry forefront of adapting new mediums and technology. In
1995, KING FM was one of the first radio stations in the world to present its content
simultaneously over the radio and online. It broadcast the first live classical performance over the
internet.

Jennifer Ridewood, KING FM General Manager, said the iPhone App shows that KING FM·s
commitment to using new technology remains strong. ´As KING FM moves closer to becoming a
listener-supported station in 2011, this new iPhone application provides a glimpse into some of the
innovative projects we are currently developing for our listeners,µ she said.

Designed specifically for the iPhone, the app will allow users to:
   y Stream Classical KING FM via mobile device
   y Hear arts interviews from the KING FM Arts Channel on-demand
   y View Music Playlist
   y Set App to stream in the background while using other apps
   y   Use Classical KING FM as their Alarm Clock
   y   Purchase music they hear
   y   Pause and play stream
   y   Support Classical KING FM through an online donation
   y   Visit the Classical KING FM website
   y   Interact with hosts and listeners on the Classical KING FM Facebook page

KING FM is available on 98.1 FM, online at www.KING.org, the KING FM App, on iTunes radio,
and with 3 HD channels in Seattle.


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