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Satrang.com
Outsource your eCommerce Needs!
8/30/2012 1
Introduction
Satrang.com is a gifting / order fulfillment service
that caters to the worldwide audience sending gifts
to India. We are currently in the process of
expanding our reach into China, Europe and the
Middle East.
Satrang.com has been involved in online gifting
since 1997. In 2000, Satrang.com began
outsourcing eCommerce storefronts to websites
catering to Indian audiences that needed plug and
play eCommerce capabilities.
8/30/2012 2
Introduction
Satrang.com enables its clients to
completely outsource their gifting / order
fulfillment needs in India by leasing one of
our storefronts on a revenue sharing Basis.
Websites can provide gifting / shopping
services to their users without the high cost
of setting up an entire eCommerce
operation from scratch, thereby providing
instant revenues and almost no up front
cost.
8/30/2012 3
Introduction
Our current client list includes prominent Indian
websites in the US with over 1.6 million
pageviews a month. Our current client base
includes websites funded by prominent VC’s like
Kliener Perkins (Vinod Khosla) and a total
investment value of US$ 80 million.
Our current revenue forecast for 2001 in
eCommerce transactions from our leased
storefront is Rs. 80 lakh.
8/30/2012 4
eCommerce Requirements
To set up an
Customer Site
Service Updates eCommerce site from
scratch, the total cost
in terms of time and
effort is extremely
WebSite
large. Maintaining the
Order Hosting
Fulfillment Costs fulfillment and
customer satisfaction
aspect of the site is
Product Merchant also extremely time
Sourcing Accounts consuming and costly.
8/30/2012 5
The Solution
Satrang.com takes care
Quality Value of all the aspects of
running an
eCommerce site and
Customer
Satisfaction guarantees a high level
of quality of products
as well as customer
service to all its
Service clients.
8/30/2012 6
Meeting the Needs Packaging
Our end to end Tracking Shipping
platform enables Inventory
Delivery Verification
Management
sites to offer users
complete Product Sourcing
eCommerce Design
Customer Service
capabilities as
Data Entry
outlined on the right.
Site Hosting
Transaction Clearing
Order Fulfillment
8/30/2012 7
Cost Analysis
On an existing site,
creating a new 30000
eCommerce platform can
25000
cost upwards of USD
30,000 (Rs. 12 lakh) in 20000
Satrang
hardware and software 15000
itself. Sourcing products Custom
10000 Store
and hiring staff for
customer service can run 5000
upwards of USD 50,000 0
(Rs. 20 lakh) Design Hosting
8/30/2012 8
Our Strengths
Design Service Experience
8/30/2012 9
Key Benefits
Extremely quick time to market.
Very affordable, with almost no upfront cost
Existing vendor relationships (Taj Hotels,
Neemrana vacations, Titan watches, Haldirams
sweets, Surat Diamond Jewelry)
Corporate rates for shipping using Bluedart
Couriers.
Existing merchant relationship with Visa,
Mastercard and American Express.
8/30/2012 10
Key Benefits
Existing customer service setup.
Experience with leasing storefronts to high
volume sites so highly scalable.
Low hosting costs, shared hosting options
also available.
Ability to plug in existing merchant account
for instant revenue generation for the parent
site.
8/30/2012 11
Product List
Satrang.com currently provides plug and
play storefronts with the following products
categories:
– Gifting to India: Gifts such as Flowers, Cakes,
Jewelry, Apparel, Toys, Electronics, Watches
etc. totaling to more than 1500 products.
– Money to India services: Guaranteed money to
India within 48 hours.
– Reverse Gifting from India: Over 300 items
available for reverse gifting.
8/30/2012 12
Next Steps
For further information, or to lease a
storefront, please contact:
– Gauri Kaushish
Director, Satrang.com.
gauri@satrang.com
8/30/2012 13
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