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Public Relations Marketing Internship

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                                                                                 Public	
  
                  	
                                                                             Relations/	
  
                  	
                                                                             Marketing	
  
                  	
  
                                                       Questions?	
                              Internship	
  
                  	
  
                                                       Contact	
  the	
  Career	
                        SUNY	
  Potsdam	
  
                  	
                                                                        	
  Career	
  Planning	
  Office	
  
                                                       Planning	
  Office	
  
                  	
  
       Application	
  Procedure	
  
                                                                       	
  
                                                                       	
  
                                                           SUNY	
  Potsdam	
  
       Send	
  your:	
                                     206	
  Sisson	
  Hall	
  
                                                         Potsdam,	
  NY	
  13676	
  
       ü Resume	
  
                                                        Phone:	
  (315)	
  267-­‐2344	
  
       ü Cover	
  Letter	
  
                                                        career@potsdam.edu	
  
       ü Name/contact	
  information	
                www.potsdam.edu/career	
  
          of	
  3	
  references	
  	
  

       To	
  Karen	
  Ham,	
  Director	
  Career	
  
             Planning	
  206	
  Sisson	
  Hall	
  
               hakl@potsdam.edu	
  

                     Deadline	
  
                    May	
  1st,	
  2012	
  

       	
  
2
1




             What	
  are	
  the	
                                         	
  


            intern’s	
  duties?	
  
    The	
  main	
  task	
  is	
  encouraging	
  students	
  to	
  
    utilize	
  Career	
  Planning	
  services.	
  	
  The	
  
    intern	
  is	
  expected	
  to	
  do	
  this	
  through:	
  
    	
  
    Marketing:	
  Create	
  &	
  Implement	
  
    strategies	
  to	
  encourage	
  students	
  to	
  
    utilize	
  our	
  office	
  &	
  plan	
  for	
  their	
  future	
              What	
  is	
  Career	
  Planning?	
  
    	
  
    Advertising:	
  Publicize	
  events	
  &	
  services	
  
                                                                                   	
   	
        	
   	
     	
   	
  	
  	
   	
                             	
                         Requirements?	
  
    through	
  computer	
  &	
  print	
  resources	
  
    	
                                                                           The	
  Career	
  Planning	
  Office	
  is	
  here	
  to	
  help	
                •             Fall	
  &	
  Spring	
  Commitment	
  	
  
    Presenting:	
  	
  Deliver	
  information	
  about	
                         students,	
  alumni,	
  faculty,	
  and	
  staff	
  with	
  career	
  
                                                                                                                                                                  •             Work	
  9	
  hours	
  a	
  week	
  (The	
  schedule	
  is	
  
    our	
  services	
  to	
  classrooms,	
  student	
                            development	
  needs.	
  	
  We	
  are	
  dedicated	
  to	
                                    flexible)	
  
    organizations,	
  and	
  other	
  venues	
                                   helping	
  students	
  of	
  every	
  class	
  year.	
  	
  We	
  offer	
  
                                                                                 many	
  services,	
  including	
  major	
  selection,	
  resume	
                •             Have	
  at	
  least	
  a	
  3.0	
  GPA	
  
    	
                                                                           critique	
  services,	
  designing	
  portfolios	
  and	
  self	
                •             Have	
  Completed	
  60+	
  credits	
  
    Writing:	
  Create	
  newsletters,	
  articles	
  and	
                      marketing	
  brochures,	
  employment	
  searching,	
  
    other	
  print	
  materials	
                                                                                                                                 •             Have	
  a	
  faculty	
  sponsor	
  
                                                                                 applying	
  to	
  graduate	
  school,	
  and	
  more!	
  
    	
                                                                           This	
  internship	
  is	
  best	
  suited	
  for	
  anyone	
                        	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Internship	
  Advantages:	
  
    Researching:	
  Gather	
  career	
  related	
                                interested	
  in	
  gaining	
  public	
  relations,	
  marketing,	
  
                                                                                                                                                                      •           Gain	
  career,	
  public	
  relations,	
  marketing,	
  
    information	
  to	
  promote	
  Career	
  Planning	
                         and/or	
  communication	
  skills.	
                                                             and	
  communication	
  experience	
  
    &	
  to	
  inform	
  students,	
  faculty,	
  &	
  staff	
  
                                                                                 Necessary	
  Skills	
                                                                •           Develop	
  knowledge	
  of	
  Career	
  Planning	
  
    	
                                                                                                                                                                            Process	
  
                                                                                       •     Creativity	
  
    Informing:	
  Inform	
  students	
  about	
  all	
  
                                                                                       •     Time	
  Management	
                                                     •           Collaborate	
  with	
  faculty	
  &	
  student	
  groups	
  
    areas	
  of	
  our	
  services	
  & 	
  programs	
  
                                                                                       •     Writing	
                                                                •           Strengthened	
  time	
  management	
  &	
  
    	
                                                                                                                                                                            organizational	
  skills	
  
    Program	
  Development:	
  Assist	
  the	
  office	
                               •     Verbal	
  &	
  Interpersonal	
  Communication	
  
                                                                                             	
                                                                       •           Gain	
  6	
  Upper	
  Division	
  Credits	
  (3	
  per	
  
    staff	
  in	
  creating,	
  implementing,	
  &	
  
                                                                                             	
                                                                                   semester)	
  
    evaluating	
  programs	
  

				
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