Ratecard by lanyuehua

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									                                                                               RATES
ABOUT METRO                                                                                                                 RATES
 Thank you for your interest in Metro, the 3rd largest daily newspaper in the UK. For your                                  Below is a list of all our popular
 information, Metro concentrates on the main urban centres based around Britain. The Urbanite is a                          display size adverts which are
 person who is 18-44 years old, ABC1 Social Class, in full time work and commutes into a large city on                      available and how much they cost,
 a regular basis. They have a high disposable income and no commitments, as result of this they are                         in easy to understand terms.
 a highly sought after audience by advertisers. Urbanites are time-starved individuals who are                              5x1 (50mm high x 35mm wide)
                                                                                                                            London Mono ........................... £553
                                                                                                                            London Colour ..........................£634
                                                                                                                            National Mono ..........................£620

HOW METRO TARGETS                                                                                                           National Colour ........................£779
                                                                                                                            5x2 (50mm high x 73mm wide)
THE URBANITE                                                                                                                London Mono ........................ £1,106
                                                                                                                            London Colour ....................... £1,268
                                                          mmuting
 Metro is self selected at key stations when people are commuting                                                           National Mono ....................... £1,240
 to work in the morning.                                                                                                    National Colour ..................... £1,558
                                                                                                                            10x2 (100mm high x 73mm wide)
 Metro is designed for a 27 minute read to mirror the
                                                                                                                            London Mono .........................£2,212
 time taken for the average daily journey using public
                                                                                                                            London Colour ....................... £2,536
 transport while travelling to work, whether it be train                                                                    National Mono ...................... £2,480
 or bus.                                                                                                                    National Colour ......................£3,116
 NRS (Jul ‘09 - Jun ’10):                                                                                                   20x2 (200m high x 73mm wide)
 London Readership: 2,020,000                                                                                               London Mono ........................£4,424
 National Readership: 3,462,000                                                                                             London Colour ....................... £5,072
                                                                                                                            National Mono .......................£4,960
 If you book a National Advert you will appear in
                                                                                                                            National Colour ..................... £6,232
 Leeds, Edinburgh, Manchester, Newcastle, Derby,                                                                            20x3/Quarter page
                                                           ool.                                                             (200mm high x 112mm wide)
                                                                                                                            London Mono ........................£6,636
 Circulation figures (Sept ‘10):                                                                                             London Colour ....................... £7,608
 London: 744, 386 copies                                                                                                    National Mono .......................£7,440
 National: 1,345,999 copies                                                                                                 National Colour .....................£9,348
                                                                                                                            10x7 (100mm high x 268mm wide)
                                                                                                                            London Mono .........................£7,742
 ONLINE ADVERTISING                                                                                                         London Colour .......................£8,876
                                                                                                                            National Mono ...................... £8,680
 With regards to advertising online, we charge per impression (how many times the page is viewed).                          National Colour ...................£10,906
 For our online rates please visit                                                                                          24x4 (240mm high x 151mm wide)
 http://www.metro-advertising.co.uk/pdf/ratecards/Digital_Rate_Card.pdf                                                     London Mono ..................£10,617.60
                                                                                                                            London Colour .................£12,172.80
                                                                                                                            National Mono ..................... £11,904
                                                                                                                            National Colour .............. £14,956.80
 HOW TO BOOK                                                                                                                17x7/Half page
                                                                                                                            (170mm high x 268mm wide)
 Please note that further discounts are available based on volume bookings. To book a display ad or                         London Mono ..................£13,161.40
 for more details                                                                                                           London Colour ................ £15,089.20
 Email displayadvertising@ukmetro.co.uk Tel: 020 3615 0570                                                                  National Mono ..................... £14,756
                                                                                                                            National Colour ..............£18,540.20
                                                                                                                            34x7/Full page
                                                                                                                            (340mm high x 268mm wide)
                                                                  Our SCC rates therefore work out at:                      London Mono .................£26,322.80
                                                                  London Mono ................................ £110.60      London Colour ................£30,178.40
For more advertising ideas, visit                                 London Colour ............................... £126.80     National Mono ......................£29,512
http://www.metro-advertising.co.uk                                National Mono .................................... £124   National Colour .............. £37080.40
                                                                  National Colour ............................. £155.80     All quotes are based on per advert per
                                                                                                                            day and all prices are excluding VAT.

								
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