To talk about company structure；
To talk about company profile；
To give a company presentation.
1. What are the factors that should be
considered in the preparation and delivery
of a presentation?
2. Please share your presentation with us.
3. Some medium-sized and large state-
owned enterprises in China seem to be
always running in the red. What do you
think are the major reasons?
4. Please give the English equivalents to
the following words or expressions.
总部 总裁 董事会 人事部/人力资
跨国公司 乡镇企业 营业额 生产
亏本 引进人才 总资产 管理机制
5. The following are logos of some famous
companies worldwide. Try to identify them
and say as much as possible about the
1. Background information of the company: date
of establishment; founders; history; development;
2. Presentation of the service or products of the
3. Presentation of the constitution and employees;
4. Presentation of the consumers and business
5. Presentation of the important development in
6. Presentation of the annual report of the
总部→headquarters/ head office
总裁→Managing Director/ CEO
董事会→board of directors
人力资源部→Personnel/ Human Resources Dep.
亏本→lose money; run in the red
引进人才→bring in talents
VP of teaching VP of logistics
VP of Administration
Dean of the
Secretary of CPC department
Secretary of the
VP in charge of
VP in charge of teaching
Leader of the branch
Listen to a monologue and construct an
organization chart for the company.
New Era Venture
Capital Co., Ltd.
Unit 1 Unit 3
Biotechnology, New material,
Unit 2 Unit 4
Phamaceuticals, new energy, Capital operation
Modernisation of IT-related environmental and projects
traditional Chinese projects Internet
medicine and technology
yourself and your
Language Types of company
Focus Company structure
Introducing yourself and your talk
Greeting and self-introduction
Outline/ Main parts
Comics Publishing House is divided into 4
departments: Product Department, Sales
Department, Marketing Department and
International Department. Product Department is in
charge of licensed and own products’
manufacturing, cooperation with sub-contractors
and studios. Sales Department is in charge of
wholesales, sell retail, franchise, and sale by
subscription. The work of Marketing Department
includes research, analysis and strategy,
advertising and PR, and sales support. International
Department is responsible for licensing, partnership
programs, international PR, and sale of rights/
services on foreign markets.