McArthur
is an independent digital strategy and media consultant specializing in technology and new media. Paul is founder and CEO of iuvo Media Consultants LLC, which helps companies maximize the use of online channels to extend their brand, reach and revenue. iuvo Media counts as clients three of the largest newspaper/shopper publications in the country, and has worked with thousands of small businesses nationwide. He is a veteran of the newspaper industry with more than 23 years of leadership experience in print and over 12 years in the digital space. He was EVP of Sales & Marketing and President of the Digital Business Unit at Pennysaver Group, Inc, publisher of the east coast’s largest independent shopper. Previously, he was Executive Director of American Classifieds / Thrifty Nickel franchise and VP of Business Development at PennysaverUSA.com. Paul is a recognized media industry speaker and thought leader both in the United States and abroad. He is also a certified Google Advertising Professional and Trainer. Visit www.iuvoonline.com for more information, or email pmacarthur@iuvoonline.com.
NicheVerticals
Business Workshop
SESSION
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4
SEO
Paul
RSS SMS WebProfit
Landing Pages
Blogs
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ContentAggregation
“Targeting The Right Audience For Your Business Through Personalized Direct Mail” DON’T MISS OUT!
Sign up now for our exclusive mailing list. Email your name, type of business and email address to: dgiliberti@chasemultimedia.com This list will give you advance notice of when and where our next workshops are to be held.
Print to Online
?
3
Business Workshop
SESSION
ONE
COMPANY...
MANY WAYS TO GROW
YOUR BUSINESS
with Paul McArthur
914.962.3871 | chasemultimedia.com
1520 Front Street, Yorktown Heights, NY 10598
LETUS HELPYOU!
SEM
YOU WILL LEARN:
• How to create a strong and profitable digital brand • Proven strategies to capture the online audience and dollars in your market – regardless of the size of your publication or of your budget • Latest technology and buzzwords in clear and easy to understand terms • How to leverage that same technology to grow your business and generate revenue
TOPIC
Growing Your Business Using Digital Media
Registration Form
Company_____________________________ _____________________________________ Phone_______________________________ Email________________________________ No. of Attendees_____________________
SPEAKER
Paul McArthur Founder and CEO of iuvo Media Consultants, LLC
DATE
October 21, 2009 Names of Attendees _______________________________________
PLACE
Please RSVP on or before October 12, 2009 to You will walk away with a new appreciation for the digital opportunity that is within your grasp and you’ll be challenged to go home and make a change in your organization.
dgiliberti@chasemultimedia.com or call 914.962.3871 x470
_______________________________________ _______________________________________ _______________________________________ Please mail back to:
Piatto Grill Triangle Shopping Ctr. Yorktown Heights, New York 10598
TIME
11:45am - 2pm
Chase Media Group c/o Daniella Giliberti 1520 Front Street Yorktown Heights, NY 10598
COST
Complimentary for Chase Media Group customers $20 for non-Chase Media Group customers*
*All monies donated to C.H.O.P. House
Feel Free to call 914.962.3871 x470