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Aarkstore.com - Mobile Marketing Strategies and Emerging Opportunities in Russia- Market Profile

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									Aarkstore.com announces, a new market research report is available in its vast collection:


  Mobile Marketing Strategies and Emerging Opportunities in
                   Russia: Market Profile
http://www.aarkstore.com/reports/Mobile-Marketing-Strategies-and-Emerging-Opportunities-in-
Russia-Market-Profile-223110.html

Synopsis

The report provides top-level market analysis, information and insights, including:
• In-depth analysis of the mobile value-added services (MVAS) market in Russia
• A comprehensive understanding of market trends, drivers, opportunities and challenges across key
MVAS service segments
• Detailed market sizes for a period of 10 years (2007–2016), broken down into four key areas of
service

Summary

The presence of digital media marketing is growing in Russia. The country contains the largest internet
user base in Europe, with more than 50 million internet users and 27 million mobile-internet users.
Russians are increasingly depending on online services to access product reviews, information on
companies and products, and price comparison site before making their purchase decisions. Although
mobile marketing is still in an early stage of development in the country, it is expected develop rapidly
over the forecast period, as the success of online marketing is replicated on mobiles. The growth in
mobile marketing is also expected to be driven by the country’s rising smartphone user base and by
the implementation of 3G and 4G infrastructure, which will increase the potential penetration for
mobile marketing campaigns.

Scope

• This report provides an extensive analysis of the mobile marketing market in Russia
• It provides current and forecast market sizing for mobile marketing spend in Russia
• It offers detailed analysis of business, infrastructure, technology and consumer trends driving the
growth of the mobile marketing market in Russia
• The report highlights the key challenges faced by the mobile marketing market
• It provides case examples of innovative mobile marketing strategies adopted by key players across
consumer industries such as FMCG, healthcare, banking, and travel and tourism
• It also provides insights into the future of mobile marketing and upcoming trends shaping the
growth of the market in Russia

Reasons To Buy

• Gain in-depth insight into mobile marketing strategies and emerging opportunities in Russia
• Take informed decisions and formulate effective technical and marketing strategies based on the
report’s detailed market insights on mobile marketing In Russia
• Understand the key consumer, business and economic trends impacting mobile marketing in Russia
• Gain insight into mobile marketing strategies adopted by key players across consumer industries
such as FMCG, healthcare, banking, and travel and tourism

Table of Contents :

1 Benchmarking of Mobile Marketing in BRIC Countries
1.1 Market Environment for Mobile Marketing in BRIC Countries
1.2 Future Prospects of Mobile Marketing in BRIC Countries
1.3 Comparison of Mobile Marketing Opportunities in BRIC Countries
1.3.1 Mobile marketing share of total digital advertising
1.3.2 Future mobile marketing expenditure benchmarking
2 Mobile Marketing in Russia
2.1 Introduction to Mobile Marketing in Russia
2.2 Key Growth Drivers of Mobile Marketing in Russia
2.2.1 Infrastructure drivers
2.2.2 Consumer drivers
2.2.3 Business drivers
2.3 Mobile Marketing Forecasts
2.3.1 Digital advertising expenditure overview
2.3.2 Mobile marketing share of total digital advertising expenditure
2.3.3 Mobile marketing expenditure
2.4 Key Mobile Marketing Trends in Russia
2.5 Mobile Marketing Strategies in Key Industries
2.5.1 Overview
2.5.2 Healthcare
2.5.3 Banking
2.5.4 Travel and tourism
2.5.5 FMCG
2.6 Case Studies
2.6.1 MTS
2.6.2 Coca Cola brands: Fanta and Burn
2.7 Challenges
2.8 Future of Mobile Marketing in Russia
3 Appendix
3.1 What is this Report About?
3.2 Definitions
3.3 About BRICdata
3.3.1 Areas of expertise
3.4 Methodology
3.5 Disclaimer

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 Mobile   Marketing   Strategies   and   Emerging   Opportunities   in   the BRIC Countries

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For More details about above & other Reports plz contact :

Vina

Aarkstore.com

Contact: Marketing team

Mob.No.918149852585

Email: enquiry@aarkstore.com

URL: http://www.aarkstore.com/
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You can also request for sample page of above mention reports on sample@aarkstore.com

								
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