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					2009 Advertising Opportunities
          Newsletter
               The MBC News is published
              quarterly and sent to a select
            list of 900 biotech CEOs, policy
              makers and industry leaders.
             An additional 1,000+ copies
                are distributed at MBC
               Committee meetings and
            Signature Events each quarter.
            An electronic copy is emailed
              to 10,000 contacts and is
            available on the MBC website.

Front Page Ad Placement
       Newsletter
          Seize the opportunity to guide
            content in the MBC News.
           Nominate a patient for our
          new Patient Profile feature, or
          submit a topical or expertise-
          driven piece to appear inside.




Story Contribution
                    Website
                              Massbio.org
                             Averages over
                           2,250 hits per day.

                             Visitors average
                           6.78 pages per visit
                           staying on the site
                           for over 8 minutes
                                 per visit!




Homepage Logo Placement on massbio.org
                    Website
                            The Careers page
                             on Massbio.org
                            accounts for over
                             25% of the site’s
                                 traffic.

                            And 50% of the
                            time the Careers
                              page is visited
                            during a session!




Careers Page banner ads on massbio.org
                    Website
                                New in 2009
                               MBC will have
                                Webcasting,
                                 Podcasting,
                                 & Live Web
                                  Streaming
                                Capabilities.
                               Have your ad
                                  introduce
                                   the latest
                                 Committee
                                    Meeting
                              or Special Event!

Webcast / Podcast / Live Web Streaming
              Branding
                   Events




Sponsorship of MBC Signature Events
                   Events




MBC Advertising and Events Strategy
                                       Events
  Have your branding on all event
   marketing collateral, as well as,
prominent signage and promotional
     giveaway opportunities.
Admission for up to 8 at each event!




   Pre-event Marketing Opportunities
                     Events




                          Host a day to highlight
                         what your company has
                            to offer the leading
                           Business Developers
                               in the region.
                        Our Innaugural Pharma Day
                         was booked to capacity!

Eligibility to host a Pharma Day at MBC
                                                                 Packages
Level 1: $150,000.00 ---------------------------------------------------------------------------------------------------- 2 available

Website and Media                                                           Events
- Click through advertising on homepage                                     - Speaking role at all events
 and throughout the website.                                                - Full page advertising in program
- Branding of Streaming Media                                               - Signage at the event
 webcast, podcast, live web streaming                                       - Branding in pre-event collateral
                                                                            - Promotional Give-Aways
Newsletter                                                                  - Table banquet
- Front page advertising (2 quarters)                                       - Admission (8/event)
- Contribute content                                                        - Onsite Banner
- Additional branding opportunities                                          (Large or Prominent Representation)



                                Levels of Sponsorship
                                                                 Packages
Level 2: $100,000.00 ---------------------------------------------------------------------------------------------------- 4 available

Website and Media                                                           Events
- Advertising on homepage                                                   - Speaking role at 2 events
 and throughout the website.                                                - Half page advertising in program
- Streaming Media (Static Image or 10 seconds)                              - Signage at the event
  webcast, podcast, live web streaming                                        (moderate representation)
                                                                            - Branding in pre-event collateral
                                                                            - Promotional Give-Aways
Newsletter                                                                  - Table banquet
- Front page advertising (1 quarter)                                        - Admission (5/event)
- Additional branding opportunities                                         - Onsite Banner
                                                                             (medium or moderate representation)




                                Levels of Sponsorship
                                                                  Packages
Level 3: $50,000.00 ------------------------------------------------------------------------------------------------------ 6 available

Website and Media                                                           Events
- Advertising on subsequent web pages                                       - Speaking role at 1 event
                                                                            - Quarter page advertising in program
Newsletter                                                                  - Signage at the event
- Limited branding opportunities                                              (minimal representation)
  in one edition.                                                           - Table banquet
                                                                            - Admission (2/event)
                                                                            - Onsite Banner
                                                                            (small or minority representation)




                                Levels of Sponsorship
2009 Advertising Opportunities

				
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posted:8/18/2012
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