5 Action Steps SEO Training

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5 Action Steps SEO Training Powered By Docstoc
					Search Engine Optimization 
          (SEO)
 5 Action Steps for an Instant Boost




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                                                   1
            Attraction Marketing Formula, LLC
            #1  Keyword Selection
            #1 – Keyword Selection
•   Keywords are Vital to Your SEO Campaign
    Keywords are Vital to Your SEO Campaign
•   Use the Keywords on Relevant Pages on Your Site
•   Don t Dump All Keywords on Your Homepage
    Don’t Dump All Keywords on Your Homepage
•   Sample Site: MLM Training
       •   Prospecting,  Sponsoring, Recruiting
           P       ti    S      i R       iti
       •   Advertising, Marketing, Leads
       •                   p     ,         ,
           Personal Development, Mindset, Confidence
       •   Functions, Events, Meetings
• Use the Keywords Sparingly on Your Pages
                         Copyright 2009, All Rights Reserved –
                                                                 2
                          Attraction Marketing Formula, LLC
              #2  Your Tags
              #2 – Your Tags
  Title Tags and Meta Tags are Important for 
• Title Tags and Meta Tags are Important for
  Your SEO Efforts
  Use relevant keywords in your title tags!
• Use relevant keywords in your title tags!
• Optimize Each of Your Pages’ Title, Meta 
  K       d dM        D     i i T
  Keyword, and Meta Description Tags
• Vary Things Up, Make These Tags Relevant to 
  Your Page (& What You are Trying to Rank for)
• Don’t SPAM!!!
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                                                         3
                  Attraction Marketing Formula, LLC
  #3  H1, H2, Bold Italicized, Etc.
  #3 – H1, H2, Bold Italicized, Etc.
  Search Engines Analyze What You Emphasize 
• Search Engines Analyze What You Emphasize
  “Naturally”
  Takes Them Into Consideration for SEO
• Takes Them Into Consideration for SEO
• Emphasize Your Keyterms
  – H1, H2, Bold, Italicized, etc.
• But Don’t Go Overboard
  – Search Engine Will See it as Spam
                                y
  – Your Readers Will Get Annoyed
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                                                            4
                     Attraction Marketing Formula, LLC
            #4  Sales Funnel
            #4 – Sales Funnel
  What Good is a Well SEOed Website if It 
• What Good is a Well SEOed Website if It
  Doesn’t Do JACK???
  Ensure It Has a Purpose
• Ensure It Has a Purpose
  – Does Your Website Have Clear Call to Action?
• Optimize Your Website for Conversion
  – Don’t Abandon Conversion for the Sake of SEO
  – Find a Balance


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                   Attraction Marketing Formula, LLC
                #5  Social Media
                #5 – Social Media
• Search Engines (Especially Google) are Perking Up to 
  Your Social Media Activities
• Become Active!
   –   Add Value to the Community
       Add Value to the Community
   –   Don’t Spam
   –   Get Backlinks
   –   Create a Fanbase
       C        F b
• Remember, It’s Called SOCIAL Network for a Reason
                 g
   – Are You Being Personable?
   – Are You Adding Value?
   – Are You Being Active?

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                       Attraction Marketing Formula, LLC
           More Training
           More Training
http://myccmarketing.com/training/seo.php
http://myccmarketing com/training/seo php




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              Attraction Marketing Formula, LLC

				
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