Bel Air 2009 10 Membership Plan

							   Bel Air Lions

                      3 Year Membership Goals                                      Goal                          Net Increase
   2009-2010 Club Year                                                              67                                 6                  This realizes a net increase in club membership
   2010-2011 Club Year                                                              72                                 5                  including deaths and transfers.
   2011-2012 Club Year                                                              76                                 4

                 2009- 10 Membership Action Plan
                               What?                                            Who?                             Resources?                              When?                          How will we know?
                           (Action Steps)                                (Person responsible)                     (Needed)                      (Deadline for completion)                (Define success)
   New Member Goal - Recruit 2 new club members for induction each quarter

   Encourage members to sponsor new members                              Mosier/Hartman/Seeger       Brochures/Membership applications                   Ongoing                     Number of new members


   Refine New Member Canvas plan                                         Mosier / Boccia /Stewart                                                  December 31, 2009                        Plan approved

   Implement New Member Canvas                                                Mosier/Hartman            Brochures/Membership apps                   February 28, 2010                  Number of attendees


   Quarterly Prospective member/ Orientation meeting                        Hartman / Mosier        Meeting room; refreshments; program            November 12, 2009                 Number of new members


   Present BALC program to Newcomers club                                         Mosier                   Brochures; PowerPoint                    January 12, 2010                 Number of new members

   Outreach to incoming BRAC families through Harford County
                                                                            Madeline Hartman                Brochure; website link                 November 20, 2009                 Number of new members
   Economic Development

                                                                                                                                                                                   compare published articles to
                                                                                  Mosier                    Press release & photos                   3 each quarter
   Create and distribute press releases for 4 club membership events                                                                                                                      submissions

   Retention Goal - Reduce loss of members by 3 this year (net of death/transfer)
   Survey members about all aspects of the club                                 Howard Seeger               Printed questionnaire                   October 31, 2009                   Report to BOD & Club

                                                                                                    Create materials; promote thru
   Create and implement "Listening to Lions" suggestion box                      Hartman                                                           September 1, 2009                 Response from members
                                                                                                    Sentinel

   Implement "Miss You" Calling and Note Strategy                        Mosier/Hartman/Seeger                  Cards, Postage                      September, 2009                  Response from members

   Improve Quality of Dinner Meetings/Programs                            Nett/Schneider/DeWitt                                                     November, 2009                   Response from Members

   Implement a Mentor team                                                        Arnold                                                            December 1, 2009                    Number of mentors

   Extension Goal - Establish Campus Lions Club @ Harford Community College
   Provide required information to HCC: Constitution & Bylaws; dues
                                                                                  Mosier                         LCI material                        August 21, 2009                        deliver material
   structure

   Advertise in HCC newspaper                                                 Hogan/Mosier                  ad for HCC newspaper                   September 20, 2009

                                                                                                                                                                                 20 or more = New Club
   Participate in "Club Day" to solicit charter members                       Hogan/Mosier            Brochures; promotional materials             September 24, 2009
                                                                                                                                                                                 Less than 20 = Branch club

                                                                                                      Program; Constitution & By-laws;
   Campus Club organization meeting                                               Hogan                                                             November 4, 2009                Members agree to organize
                                                                                                                brochures
8/8/2012
Bel Air Lions

3 Year Membership Goals
                                     Goal      Net Increase
2009-2010 Club Year                   67             6

2010-2011 Club Year                    72            5

2011-2012 Club Year                    76            4


This realizes a net increase in club membership including deaths and transfers.