VP Sales Marketing Medical in Knoxville TN Resume Lee Pannell

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VP Sales Marketing Medical in Knoxville TN Resume Lee Pannell Powered By Docstoc
					                                                                                                             Knoxville, TN 37934
LEE PANNELL                                                                          Phone: (865) 966-6805 Cell: (865) 227-7633

                                                 EXECUTIVE SUMMARY
Repeated success in executive positions with increasing responsibility. Expert at developing and executing the strategies and
tactics to maximize revenue, profit and competitive market position. Leverage ability to zero in on market gaps and trends
then formulate/communicate/manage the roadmap to achieve corporate objectives. Extensive international experience.
Engaging communicator. Enthusiastic motivator with a skill for developing and retaining world-class teams. Effective across
all organizational levels and functions. Comfortable with mature and emerging technologies, quickly understands products
from sales, technical and clinical perspectives. Experienced and successful in startup, turnaround and Fortune 50 arenas.

                                                 AREAS OF EXPERTISE
Strategic / Tactical Planning                     Team Building / Leadership                Presentation / Communication
Product Development / Commercialization           Sales and Marketing                       P&L Management
Market Identification / Analysis / Penetration    Engineering/Technical/Clinical            Client Relationship Management

                                          PROFESSIONAL EXPERIENCE
KIMBLE CHASE            (Joint Venture of ThermoFisher, Inc and Gerresheimer, Inc)                                2010 - Present
 (a market leader in laboratory and life science products and consumables)
Vice President of Global Sales, Marketing and Development
      Drove global Sales and Marketing efforts to achieve all 2010 & 2011 corporate objectives (revenues $150million,
      EDITDA, NWC, and other P&L goals) and 310% growth in new and strategic products
      Leveraged manufacturing capabilities to develop new products with very high margin and ROI
      Identified and developed direct sales and distributors in over 90 counties to capture significant market share and
      double-digit growth in all geographies

SOLTA MEDICAL            (Merger of Thermage Inc and Reliant Technologies)                                            2007 - 2009
 (market leader in development of fractional and break-through technology for aesthetic laser medicine and surgery)
Managing Director of Sales (Solta, after merger)
    Exceeded P&L objectives for all Sales, Marketing, and Clinical efforts
Managing Director of Global Marketing (Reliant Technologies, prior to merger)
    Resolved channel issues to exceed revenue goals with an average quarterly performance of 131%
    Drove messaging and marketing/branding efforts, developed multiple key opinion leaders and increased leads by 240%
    Created enormous product anticipation; eclipsed 1st year projection in 30 days
    Developed and launched 3 new surgical devices that were immediately purchased by leading teaching hospitals,
    including Massachusetts Eye & Ear (Harvard), Duke University , Johns Hopkins and numerous other accounts

LUMENIS      (Merger of Coherent Medical and ESC/Sharplan)                                                            1999 - 2007
 (developer/manufacturer of lasers for ophthalmology, aesthetic surgery, gynecology, urology, and orthopedics)
VP of Global Marketing & Product Development / Director of National Accounts / Regional Sales Manager
      Defined, developed and launched a cohesive, consistent messaging and sales strategy; conducted market analysis and
      worked with R&D on product specifics; established roadmap, tactics and objectives. As a result, turned around launch
      of a product that the company had initially decided to cancel after selling only 3 units (CO2 laser). After only 1 year, the
      product generated $54 million (1/5 of total corporate revenue) at significant profit margin.
      Co-inventor named on US Patent. Spearheaded FDA clearance and launch of new product in an unprecedented 5 ½
      months by proactively addressing validity of product engineering, manufacturing, safety, efficacy, and clinical benefits.
      Wrote operator’s manual and other documentation. Trained investigators and worldwide sales force.
      Managed P&L and global/national corporate accounts, as well as cosmetic surgeons, hospitals and group purchasing
      organizations; marketed medical laser capital equipment, accessories and service agreements.
NEOPATH        (bought by Cytyc)                                                                                      1998 - 1999
 (startup innovator in computerized laboratory equipment, systems and software)
Regional Sales Manager
     Negotiated multi-year, multimillion-dollar transaction with the highest profit margin in the company
     Managed 8-state region and transformed organization that was ranked last of 9 regions to #1 in only 9 months
     Achieved 116% of quota in 1998 and 178% of sales goal in 1999 (#1 in the country)

CORDIS    (bought by Johnson & Johnson)                                                                               1996 - 1997
 (worldwide leader in vascular, peripheral vascular and neurovascular therapies and treatments)
Sales Representative
      Drove YOY sales from $2.7 million to $3.9 million; achieved 126% of objective
      Achieved #1 of 114 sales representatives in new product sales, and #7 in diagnostic product sales
      Designed and implemented Sales Force Automation

PILLING WECK           (a Teleflex company)                                                                           1994 - 1996
 (manufacturer of surgical instruments, supplies and capital equipment for endosurgery, laproscopy, etc.)
Sales Representative
      Increased YOY sales 57% in 1995 and 31% in 1996; attained Top 10 ranking for ENT products and Top 5 for 1996
      Developed training course in laser otolaryngology at Vanderbilt University that became a nationwide, recurring event
      Trained sales force on clinical procedures and product applications, resulting in increased revenues across the country

US SURGICAL CORPORATION                     (now part of Covidien)                                                   1990 - 1994
 (multibillion-dollar global pioneer in laparoscopic products, surgical staplers, disposable surgical instruments)
Sales Manager / Sales Representative
      Drove “swat team” of 9 specialists to exceed goals for new and strategic products
      Took over poorly performing territory, restored relationships to drive quota achievement for all sales representatives
      Developed Sales Force Automation applications and rolled out corporate-wide

IBM CORPORATION                                                                                                       1981 - 1990
 (Fortune 50 leader in computer services, hardware and software)
Sales Representative / Manager, Systems & Network Control Department / Senior Associate Systems Programmer
      Achieved 122% of quota in 1989, 28% YOY increase in revenue. Won 100% Award and Prospector Award (new accounts)
      Earned Branch Manager's Awards (3 years in a row) for sales and support
      Served as Program Director and on the Steering Committee for International Management Symposiums
      Project Manager for installation/conversion of computer center and for an additional a multimillion-dollar installation

                              EDUCATION AND RELEVANT INFORMATION
         Bachelor’s of Science (Highest Honors – 3.94 GPA): Human Resource Development, University of Tennessee
                              Minors: Computer Engineering, Business Administration and Math
                      Honor Societies: Phi Kappa Phi (Lifetime member), Golden Key (Lifetime member)
                                           Certification: Adult Technical Education
                                    Currently enrolled in MBA: expected completion in 2013
                                 Fellow: American Society for Laser Medicine and Surgery
                              Member: ACS, ASTM, LPA, ILDA and other professional associations
                 Community: Boy Scouts of America Committee Chairman, Habitat for Humanity, FISH, Medic
                        Open to relocation. Accustomed to frequent domestic and international travel.
              References available upon request or view recommendations at

Description: Lee Pannell has had repeated success in executive sales and marketing positions with increasing responsibility. Lee is an expert at developing and executing the strategies and tactics to maximize revenue, profit and competitive market position.