Traffic_ Web Traffic Is The Key

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					Traffic, Web Traffic
     Is The Key
      Brought to you by:

        Margaret Ortiz
      Affilorama Jetpack
In the internet business there's a saying that goes something like "traffic is the key." As
you know in order to make sales you have to have customers. On the internet the only
way to have customers is to have visitors to your web site. And how does this happen?
Well it CAN happen in several ways BUT some are worthless. Let's talk about those
first...

Perhaps the most worthless is the random chance that a person will type the url to your
web site. There really is no chance at all really save an act of God because why would
they type something randomly? and why you? So people need to know who you are or
what your product is in order to make their way to your site. In other words you need
to advertise in order to create web traffic. A slightly better way is to have a link on
another of your own, or somebody else's web site. The only Problem is in order to get
people to your site there has to be people going to those other websites which again
necessitates advertising. So "traffic is the key" but advertising is the key to traffic. So
lets talk about advertising now.

Internet advertising is helped, actually driven by the search engines. The higher you
rank on the search engine for a give entry the more people will visit your site. This is
because people are lazy and don't want to work to find what they want to find. It also
makes sense because everyone thinks that the top results are the most applicable to
what they want, and this is the idea. So web traffic is the key, advertising is the key to
web traffic, and ranking high on the search engine is the key to good advertising. So lets
talk about search engine ranking now.

Search engine ranking is somewhat of a mystery and those who have figured out the
most secrets are the best at advertising on the internet. Links to other pages is good,
keyword relevance is good, and selling something that a lot of people want is good too.
The other thing to remember is that it is pointless to get lots of people to see your page
if they are not interested in what you are selling. This brings up the concept of targeted
web traffic--getting people who want what you've got specifically to your site.

Anyway, these "gurus" who have been at it for years like to give out helpful information
(at a price) and tools that make it easier to come up with effective sales sites. This
product is one of those tools that helps to bring targeted web traffic to you, making you
a more effective internet seller.
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