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Leading Mobile OS in the US

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					Leading Mobile Operating System in the U.S.
What Mobile devices are widely used?

Survey from a Market Research Firm ComScore surveyed 234 Million Americans for a period of 3
Months listing 5 Brands who are dominating the Smartphone Industry in the U.S, studying what
Operating System is Widely used in the United States and Likely favoring, 3 Mobile Operating Systems
dominating the Total Market Share and which are as follows:

1. Google’s (GOOG) Android Operating Syste, reaches 51.6% of the total U.S Smartphone Subscribers
2. Apple’s iOS who captured 32.4% of the Market
3. Research in Motion’s (RIMM) 10.7%
4. Microsoft’s Window’s Phone OS (Symbian) with 3.8% of the Market
5. And .9% respectively




ComScore’s Press Release: (Original Source: www.comscore.com)

comScore Reports June 2012 U.S. Mobile Subscriber Market Share
U.S. Smartphone Market Tops 110 Million Subscribers in June

RESTON, VA, August 1, 2012 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the
digital world, today released data from the comScore MobiLens service, reporting key trends in
the U.S. mobile phone industry during the three month average period ending June 2012. The
study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top
handset manufacturer overall with 25.6 percent market share. Google Android continued to grow
its share in the U.S. smartphone market, accounting for 51.6 percent of smartphone subscribers,
while Apple captured 32.4 percent.

OEM Market Share

For the three-month average period ending in June, 234 million Americans age 13 and older used
mobile devices. Device manufacturer Samsung ranked as the top OEM with 25.6 percent of U.S.
mobile subscribers, followed by LG with 18.8 percent share. Apple continued to gain share in the
OEM market, ranking third with 15.4 percent of mobile subscribers (up 1.4 percentage points),
followed by Motorola with 11.7 percent and HTC with 6.4 percent (up 0.4 percentage points).

Top Mobile OEMs
3 Month Avg. Ending Jun. 2012 vs. 3 Month Avg. Ending Mar. 2012
Total U.S. Mobile Subscribers (Smartphone & Non-Smartphone) Ages
13+
Source: comScore MobiLens
                                  Share (%) of Mobile Subscribers
                                  Mar-12        Jun-12         Point
                                                               Change
Total Mobile Subscribers          100.0%        100.0%         N/A
Samsung                           26.0%         25.6%          -0.4
LG                                19.3%         18.8%          -0.5
Apple                             14.0%         15.4%          1.4
Motorola                          12.8%         11.7%          -1.1
HTC                               6.0%          6.4%           0.4

Smartphone Platform Market Share

More than 110 million people in the U.S. owned smartphones during the three months ending in
June, up 4 percent versus March. Google Android ranked as the top smartphone platform with
51.6 percent market share (up 0.6 percentage points), while Apple’s share increased 1.7
percentage points to 32.4 percent. RIM ranked third with 10.7 percent share, followed by
Microsoft (3.8 percent) and Symbian (0.9 percent).

Top Smartphone Platforms
3 Month Avg. Ending Jun. 2012 vs. 3 Month Avg. Ending Mar. 2012
Total U.S. Smartphone Subscribers Ages 13+
Source: comScore MobiLens
                                    Share (%) of Smartphone Subscribers
                                    Mar-12        Jun-12        Point
                                                                Change
Total Smartphone Subscribers        100.0%        100.0%        N/A
Google                              51.0%         51.6%         0.6
Apple                               30.7%         32.4%         1.7
RIM                                 12.3%         10.7%         -1.6
Microsoft                           3.9%          3.8%          -0.1
Symbian                             1.4%          0.9%          -0.5

Mobile Content Usage

In June, 75.0 percent of U.S. mobile subscribers used text messaging on their mobile device (up
0.7 percentage points). Downloaded applications were used by 51.4 percent of subscribers (up
1.4 percentage points), while browsers were used by 50.2 percent (up 0.9 percentage points).
Accessing of social networking sites or blogs increased 0.8 percentage points to 36.9 percent of
mobile subscribers. Game-playing was done by 33.4 percent of the mobile audience (up 0.8
percentage points), while 27.6 percent listened to music on their phones (up 2.3 percentage
points).
Mobile Content Usage
3 Month Avg. Ending Jun. 2012 vs. 3 Month Avg. Ending Mar. 2012
Total U.S. Mobile Subscribers (Smartphone & Non-Smartphone) Ages
13+
Source: comScore MobiLens
                                    Share (%) of Mobile Subscribers
                                    Mar-12          Jun-12         Point
                                                                   Change
Total Mobile Subscribers            100.0%          100.0%         N/A
Sent text message to another        74.3%           75.0%          0.7
phone
Used downloaded apps                50.0%           51.4%          1.4
Used browser                        49.3%           50.2%          0.9
Accessed social networking site 36.1%               36.9%          0.8
or blog
Played Games                        32.6%           33.4%          0.8
Listened to music on mobile         25.3%           27.6%          2.3
phone




iPhone 5 and iPhone Mini is coming this Year, and A lot is thinking of buying the new next Generation
iPhone and leave some of their Adroid powered smart phone just for it. The arrival of iPhone 5 is
definitely worth to sell used cell phones for it, Would you sell your old phone or your smartphone for
the new iPhone 5? Or are you comfortable with Google’s Mobile Operating Android..



Source: http://www.kirfan.com/leading-mobile-operating-system-in-the-u-s/

				
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Description: Who is the Leading Mobile Operating System used by Most Smartphone Users of the United States