Director Sales Business Development in New York City NY Resume David Luke by DavidLuke4

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									                                           DAVID ALAN LUKE
                               Washington Township, New Jersey 07676
                     work 201.407.3059 • cell 201.961.4355 • david@davidaluke.com


Sales Business Development Manager – Expert in sales and business development

                                             PROFESSIONAL BACKGROUND

Principal - DAL Consulting – Washington Township, NJ (2009 – Present)

        Business development consultant to Pfizzle, concentrating on building new digital business in the NYC area
        Over $500,000 sold annually including web, sheet-fed, digital, large format, mail, and fulfillment
        Hired by Photo Salon to drive new business for their new photo retail website
        Independent mobile marketing sales representative for IZIGG
        Adjunct professor at CUNY- NY.
        Mobile certified by the MMA

Vice President of Sales - Pictorial Offset – Carlstadt, NJ (2008 – 2009)

        Sold $400,000 in specialty custom inserts and digital print in the magazine market place
        Developed a prototype for an all digital magazine for Newsweek
        Brought in six new customers during a one year period


East Coast Sales Director – Custom Inserts Vertis Communications – Bethesda, MD (2007 – 2008)

        Sold $300,000 in specialty custom inserts in the magazine market place
        Created subscription acquisition in the magazine market space as a secondary revenue source for Vertis
        Introduced the four major magazine publishers to Vertis, two of whom became customers in the first year


NY Sales Director - The Form House – Bedford Park, IL (2001 – 2007)

        Sold $8 million in specialty binding and inserts in the entire East Coast publishing market
        Brought in 15 new customers who repeated $2 million of business every year
        Negotiated print contracts with all Time Inc. titles


Advertising Production Manager Time Inc Time Magazine – New York, NY (1999 – 2001)

        Processed $30 million of supplied inserts, special gimmicks, and electronic ad files printed each week in TIME
        Managed a staff of seven in daily job activities related to ad traffic and special advertising inserts
        Sold $8 million in specialty binding and inserts in the entire East Coast publishing market
        Negotiated print contracts with all Time Inc. titles


Operations Manager - Time Inc In Style (1994-1999)

        Part of the launch team for the first fashion magazine in Time Inc history
        Managed $15 million in ad units, inserts, and asset management
        Responsible for positioning $25 million of ads by location and design
                 David Alan Luke –Washington Township, NJ 07676
                       david@davidaluke.com 201-961-4355




                                      EDUCATION
                 Bachelor of Arts, Hartwick College, Oneonta, New York
                              Graduated Cum Laude 1979
                     Hartwick College Basketball and Track Teams
Only senior voted Outstanding Graduate of the Year based on Scholarship &Participation


                             NON-PROFIT AFFILIATIONS

                      Chairman - P3 Career Advancement, 2010-Present
                     President-GC Scholarship Foundation, 2006-Present
                    Member, Mobile Marketing Association, 2010-Present
                             Education Chair-APC, 2009-Present
                    President, Partnership in Print Production, 2003-2004
                      Guide Dog Volunteer, Guiding Eyes, 2001-Present


                                SKILLS INVENTORY

Mobile Marketing                    Management Experience              Revenue Growth

Sales Management                    Relationship Development           Deal Closing

Business Development                Presentation Skills                C-Level Trained

Outside Sales Experience            Networking skills                  Traveled extensively

Ad Trafficking                      Publishing                         Printing

Mobile Focused                      Account Management                 Client needs

Director level                      Entrepreneurial                    Contact management

Account Director                    Microsoft Power Point              Microsoft Excel

Membership director                 CEO focus                          Global perspective

Procurement                         Vendor Selection                   Microsoft Outlook

								
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