Oak Hill, Virginia 20171 firstname.lastname@example.org 703-795-2713
Seasoned communications professional focused on the now-generation of users, enterprises and technologies – 4G,
Cloud, Social. Enjoys working with internal and external clients developing marketing, messaging and communication
strategies. Develops and executes competitive market positioning with emphasis on impacts to customers, employees,
partners, press and industry analysts.
Analyst Relations Next Generation Telecom Relationship Building
Public Relations Staff Leadership & Development Public Speaking
Strategic Planning and Messaging Marketing & Communications Development Brand Management
ACG RESEARCH. November 2011 – Present
Principal Analyst, Mobility
Tripled service revenues in 6 months.
Expanded existing ACG Mobility coverage to attract operators and other infrastructure vendors.
Expanded ACG consulting business for the company with new clients across our existing services.
Maintain existing Mobile Infrastructure forecasts, conduct client briefings, answer press and client inquiries.
Serve as team-member and expert reference for ACG staff for ACG consulting business.
Target new market areas for service expansion.
YANKEE GROUP, INC. Boston, MA February 2010 – June 2011
Distinguished Research Fellow
Re-established 4G thought leadership by doubling report output, expanded Twitter activity and lead four
operator client strategy sessions.
Consistent leader in client contact and interactions, expanding YG reach into existing and potential clients.
Mentored staff to develop industry knowledge and advance report writing and press interviewing skills.
Re-designed the 4G World Operator Strategies track, capturing TeliaSonera, Deutsch Telekom and China
Mobile as first time speakers in addition to Telstra, AT&T, and Sprint.
Set research direction as a key member of the Research Council, lead the creation and development of the X Gen
theme as part of the YG research plan and in coordination with other theme leaders.
Spearheaded move towards more rapid analysis, and delivery of revenue generating market insights.
Served as an industry expert and contributing blogger for various online telecom-oriented publications and
conference speaker and moderator including Blackberry World, 4G World, 4G World China, and MWC.
NICOLL CONSULTING, INC. Herndon, VA 2008 – 2010, June 2011-present
Christopher Nicoll Page Two
Championed the development, and implementation of a global web and trade show corporate messaging
program for a multinational equipment vendor, targeting industry analysts and media gaining measurably
increased attention, mentions and traffic.
Improved media and analyst coverage and generated positive customer feedback for a US company’s products
and services by creating and instituting a corporate strategic messaging program.
Created press and analyst presentation packages for a startup company designed to identify highly competitive
differentiators and market drivers, resulting in a more consistent and aggressive message to customers and
improved sales success.
Coordinated and managed cross-business team reviews and approvals of business group vision and messaging
programs used both internally and for client presentations resulting in a coordinated communications program.
Integrate internal marketing programs with the development and implementation of global strategic programs for
high-profile telecommunication companies.
Provide consultative guidance in the areas of corporate branding and strategic messaging, industry analyst program
management, communication plan development, and trade show and event communication oversight.
Evaluate and recommend improvements to public relation and AR programs, while managing the development and
review of customer presentations. Draft, edit, and review press releases ensuring client objectives are met.
LUCENT AND ALCATEL – LUCENT, Washington D.C. 2004 - 2008
Director of Strategic Marketing
Responsible for a $5 million marketing and advertising budget ensuring all needs were met under-budget. Never
exceeded budget while meeting or exceeding team goals.
Realized $100,000 in event budget savings by developing an annual tradeshow messaging plan and eliminating
per-show message creation. This also ensured message consistency which resulted in positive customer, press,
and media responses.
Grew direct analyst interactions 15% in one year by streamlining global Industry Analyst Relations team
administrative duties and implementing an analyst database that provided briefing books, tracked reports, and
documented contract activities.
Reduced the collateral materials costs by over 10% and eliminated copyright lawsuits by implementing an online
intellectual property database accessible worldwide that protected property owner usage rights.
Reduced time-to-market messaging by two months by creating a common sharing mechanism adopted by all
messaging and event teams.
Established Lucent as the market leader in the Optical and then-nacent IMS markets through a coordinated press
and analyst messaging and communicating strategy.
Aligned corporate message and vision efforts by organizing 100+ marketing professionals semi-annually
resulting in a globally-coordinated messaging platform and improved press and analyst response.
Developed and executed strategic messaging programs across corporate, business group, and regional operations
directed to the media, investors, and customers with the result in greater positive customer response and press and
Managed a 21 member cross-functional global industry analyst relations team – coordinating event and messaging
activities. Led initiatives to effectively position the company, goals, and solution vision to business partners.
Cultivated working relationships with cross function and global marketing and sales staffs to develop, coordinate and
execute positioning and messaging programs to increase local messaging content and improve the sales pipeline.
CURRENT ANALYSIS, INC., Sterling, Virginia 1998 - 2004
Vice President of Telecom Infrastructure
Drove client efforts to achieve revenue, profit, and market share goals by creating competitive response solutions.
Built strong relationships with senior management at client companies, and establishing the company as a leading
force in the telecom industry analyst space resulting in greater client access, faster sales close and improved press
Developed a 17 member analyst team while serving as an integral member of the Content Management Committee
defining the next generation service offering for the company.
Achieved 100% retention of all Tier 1 customers, including during the Telecom ‘bubble’ of 2000-2002.
OTHER CAREER EXPERIENCE
VISUAL NETWORKS, INC. NETRIX, INC. DECISYS, INC. TYMNET, INC.
FLORIDA STATE UNIVERSITY, Tallahassee, Florida
Bachelor of Science in Communications for Business, Minors in Computer Science, Marketing, and Psychology