How To Build An International Brand
Cirque du Soleil was born of a fire eater’s dream to create a
better world. Today, 25 years later, Cirque du Soleil has
become a rich, complex and attractive brand that is
synonymous with real emotional experience and that enables
Cirque du Soleil to sign high-profile creative and business
partnerships. Daniel Lamarre, President and Chief Executive
Officer, will present the strategies that have allowed Cirque du
Soleil to earn an envied place among the world’s top brands
while preserving its essence as a merchant of happiness.
We will be drawing 4 tickets to the new Cirque du Soleil show
“OVO” coming to the United Center. Attendees will also have
the opportunity to sample some Sortilege; Canadian whiskey
and Maple Syrup Liqueur.
President and Chief Executive Officer, Cirque du Soleil
As President and CEO of Cirque du Soleil, Daniel Lamarre is responsible of the
overall management of Cirque and is in charge of strategies both at the
business development and operational levels. In his functions, he overviews
all activities of Cirque’s twenty (20) shows being presented all over the world.
Cirque du Soleil employs 5,500 people.
Before joining Guy Laliberté’s team in 2001, he served as president and CEO
of TVA Group, Quebec’s largest private television broadcaster. From 1984 to
1997, Daniel Lamarre worked with National Public Relations, first as executive
vice-president and senior partner, then as president. In 1981, he became
president and CEO of Burson-Marsteller, the world’s largest PR firm, and
opened the Montreal Branch. A graduate of the University of Ottawa, Daniel
started his career as a journalist.
Friday, June 24th, 2011 Proud Event Sponsors:
11:30 registration and networking
12:00 luncheon, presentation and Q&A
11 E. Walton
Chicago, IL 60611
$55 For CUSBC Members & Guests
$70 For Non-Members
$500 For Table of 10
Click here to register (https://www.123signup.com/register?id=cgjdf)