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DIGM Student Orientation FALL

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					Digital	
  Media	
  Program	
  

  DIGITAL	
  MEDIA	
  STUDENT	
  ORIENTATION	
  
         FALL	
  2011–SPRING	
  2012	
  
                                       Introduc@ons	
  

Full	
  @me	
  faculty	
  

  •  Dr.	
  Jerry	
  Waite,	
  AS,	
  BA,	
  MA,	
  EdD	
  
      –  UCLA,	
  CSULA,	
  Don	
  Bosco	
  Technical	
  Inst.	
  
      –  UH	
  Professor	
  since	
  1993	
  
      –  Graphics	
  teacher	
  since	
  1974	
  
  •  Professor	
  Monika	
  Zarzycka,	
  MS,	
  MDiv	
  
      –  HGST,	
  UH,	
  Kilgore	
  Community	
  College	
  
      –  UH	
  Professor	
  since	
  2005	
  
      –  Also	
  taught	
  at	
  ITT	
  and	
  Schlumberger.	
  
                                     Introduc@ons	
  

Adjunct	
  faculty	
  
	
  
 •  Lloyd	
  Schuh,	
  MEd	
  
     –  OSU,	
  UH	
  (currently	
  an	
  Ed.D.	
  student)	
  
     –  In	
  print	
  since	
  he	
  was	
  10	
  years	
  old!	
  
     –  Partner	
  in	
  	
  Internet	
  Associates	
  
     –  20	
  years	
  as	
  Digital	
  Communica@on	
  Professor	
  at	
  
        Houston	
  Community	
  College	
  
                                        Introduc@ons	
  

Adjunct	
  faculty	
  
	
  
 •  Patrice	
  Charleville,	
  MFA	
  
     –  Rutgers,	
  State	
  University	
  of	
  New	
  Jersey,	
  	
  
        Mason	
  Gross	
  School	
  of	
  the	
  Arts,	
  
        University	
  of	
  New	
  Orleans	
  
     –  30	
  years	
  experience	
  in	
  Texas,	
  Louisiana	
  
        New	
  Jersey.	
  	
  
     –  Owner	
  of	
  ARType	
  since	
  2002.	
  
                                      Introduc@ons	
  

Adjunct	
  faculty	
  
	
  
 •  Daniel	
  Levin,	
  MFA	
  
     –  USC,	
  Georgetown,	
  Cornell	
  
     –  Producer/filmmaker	
  since	
  2004	
  
 •  Seth	
  Stokes,	
  MBA	
  
     –  Vincennes,	
  Ball	
  State,	
  Univ	
  of	
  Phoenix	
  
     –  Xerox;	
  HP:	
  Account	
  Manager/Execu@ve	
  
     –  Elements	
  Communica@ons:	
  President	
  
                                            Introduc@ons	
  

Lab	
  Managers	
  and	
  Instructors	
  
	
  
 •  Harold	
  Halliday	
  
     –  University	
  of	
  Ulster	
  BS	
  Economics/Accoun@ng	
  
     –  19	
  years	
  in	
  the	
  Prin@ng	
  Industry	
  
     –  5	
  years	
  as	
  Lab	
  Instructor	
  
 •  Can	
  Le	
  
     –  BS	
  in	
  Computer	
  at	
  HCMUT,	
  BS	
  in	
  TLS	
  at	
  UH	
  
     –  10	
  years	
  as	
  Computer	
  Instructor	
  at	
  HCMUT	
  
     –  4	
  years	
  as	
  Lab	
  Instructor/Manager	
  at	
  UH	
  
                                       Introduc@ons	
  

Lab	
  Managers	
  and	
  Instructors	
  
	
  
 •  Michael	
  Dawson	
  
        –  Art	
  Ins@tute	
  of	
  Houston,	
  UH	
  
        –  BMC	
  Sofware,	
  Houston	
  Chronicle	
  
           •  Photography	
  and	
  videography	
  
           •  Graphic	
  and	
  web	
  design	
  


 	
  
                                    Introduc@on	
  

Accredita@on	
  
	
  
 •  Accredi@ng	
  Council	
  for	
  Collegiate	
  Graphic	
  
    Communica@ons	
  (ACCGC)	
  
 •  One	
  of	
  eight	
  accredited	
  programs	
  na@onally	
  
 •  Adds	
  validity	
  and	
  credibility	
  to	
  your	
  degree.	
  
                                      DIGM	
  Purpose	
  

What	
  are	
  we	
  all	
  about?	
  
	
  
  •  Crea@vity:	
  weave	
  together	
  people	
  and	
  
     technologies	
  to	
  create	
  
      –  Coherent	
  and	
  dynamic	
  integrated	
  media	
  
         campaigns	
  that	
  do	
  their	
  intended	
  tasks.	
  
      –  Effec@ve	
  return	
  on	
  investment	
  for	
  our	
  clients	
  
      –  Profit	
  for	
  our	
  companies	
  
      –  Fun	
  for	
  ourselves	
  
                          Curriculum	
  Components	
  

Print	
  
	
  
  •  DIGM	
  3351:	
  Simple	
  black	
  and	
  white	
  premedia	
  
     and	
  digital/conven@onal	
  document	
  output.	
  
  •  DIGM	
  3352	
  (3252/3152):	
  More	
  complex	
  
     premedia	
  (VDP	
  and	
  imposi@on);	
  document	
  
     output	
  using	
  digital	
  and	
  conven@onal	
  presses.	
  
  •  DIGM	
  4373:	
  Color	
  premedia	
  and	
  document	
  
     output	
  using	
  digital	
  and	
  conven@onal	
  press	
  
     equipment.	
  
                        Curriculum	
  Components	
  

Computer	
  Graphics	
  
	
  
 •  DIGM	
  2350:	
  Essen@al	
  techniques	
  in	
  Photoshop	
  
    and	
  Illustrator	
  
 •  DIGM	
  3353:	
  Design	
  for	
  non-­‐design	
  majors.	
  
 •  DIGM	
  3355	
  (Proposed):	
  Package	
  design.	
  
 •  DIGM	
  4375	
  (proposed):	
  ePublica@ons	
  for	
  e-­‐
    readers	
  and	
  smart	
  phones;	
  social	
  media.	
  
                       Curriculum	
  Components	
  

Web	
  Design	
  

 •  DIGM	
  2351:	
  Essen@al	
  techniques	
  in	
  
    Dreamweaver,	
  HTML/XML,	
  and	
  CSS.	
  
 •  DIGM	
  4376:	
  Integrated	
  Media	
  combining	
  
    websites,	
  photography,	
  videography,	
  and	
  
    anima@on.	
  
                          Curriculum	
  Components	
  

Photography/Videography	
  

 •  DIGM	
  2352:	
  Basics	
  of	
  digital	
  photography	
  and	
  
    digital	
  asset	
  management.	
  
 •  DIGM	
  3354:	
  Introduc@on	
  to	
  video	
  produc@on	
  
    from	
  concept	
  to	
  delivery.	
  
 •  DIGM	
  4374:	
  Advanced	
  video	
  produc@on	
  from	
  
    concept	
  to	
  delivery.	
  
                          Curriculum	
  Components	
  

Media	
  Management:	
  DIGM	
  courses	
  

 •  DIGM	
  3350:	
  Digital	
  media	
  in	
  the	
  workplace:	
  
      plant	
  tours	
  and	
  industry	
  overview.	
  
 •  DIGM	
  4372:	
  Cos@ng	
  and	
  es@ma@ng	
  digital	
  
      media	
  projects	
  
 	
  
                                       Curriculum	
  Components	
  

Media	
  Management:	
  non-­‐DIGM	
  courses	
  
 •  ITEC	
  3325	
                            •  TELS	
  3345	
  
      –  Informa@on	
  Tech.	
                       –  Human	
  Resource	
  mgmt.	
  
 •  SCLT	
  2362	
                            •  TELS	
  3355	
  
      –  Intro	
  to	
  Logis@cs	
                   –  Project	
  Management	
  
 •  SCLT	
  2380	
                            •  TELS	
  4341	
  
      –  Distribu@on	
  Channels	
                   –  Prod/Service	
  Ops.	
  
 •  SCLT	
  3381	
                            •  TELS	
  4342	
  
      –  Sales	
                                     –  Quality	
  Improvement	
  Methods	
  
 •  TELS	
  3340	
                            •  TMTH	
  3360	
  
      –  Leadership	
  &	
  supervision	
            –  Sta@s@cal	
  reasoning	
  
                                                          	
  
                                              	
  
                                 Curriculum	
  Components	
  

Changes	
  for	
  Spring	
  2012	
  

 •  DIGM	
  3352	
  will	
  be	
  split	
  into	
  two	
  courses:	
  
     –  DIGM	
  3252:	
  Lecture	
  (offered	
  each	
  Spring)	
  
     –  DIGM	
  3152:	
  Lab	
  (offered	
  each	
  semester:	
  hopefully	
  
        summer,	
  too)	
  
 •  You	
  DO	
  NOT	
  need	
  to	
  take	
  the	
  two	
  courses	
  
    together,	
  but	
  BE	
  SURE	
  to	
  take	
  3252	
  in	
  Spring.	
  
     –  Will	
  be	
  fewer	
  “seats”	
  in	
  the	
  lab	
  sec@on	
  in	
  Spring	
  
        than	
  the	
  lecture	
  sec@on.	
  
                              Curriculum	
  Components	
  

Requested	
  Changes	
  for	
  Fall	
  2012	
  

 •  Core	
  of	
  60	
  hours	
  
     –  Basic	
  DIGM	
  courses,	
  ITEC,	
  TELS,	
  SCLT.	
  
 •  12-­‐hour	
  area	
  of	
  emphasis	
  
     –  Print	
  Media 	
   	
  –	
  eMedia	
  (requires	
  Calculus)	
  
     –  Video	
  Produc@on 	
  –	
  eCommerce	
  
     –  Packaging	
  
 •  You	
  do	
  NOT	
  need	
  to	
  switch	
  to	
  the	
  new	
  degree	
  
    plan,	
  but	
  you	
  MAY	
  if	
  you	
  want.	
  
                         Curriculum	
  Components	
  

Research	
  and	
  Development	
  

 •  DIGM	
  2350:	
  Begin	
  your	
  “senior”	
  project	
  by	
  
    selec@ng	
  your	
  topic	
  and	
  wri@ng	
  the	
  
    “statement	
  of	
  the	
  problem.”	
  
 •  DIGM	
  2000–4000-­‐level	
  courses:	
  work	
  on	
  your	
  
    senior	
  project:	
  literature	
  review;	
  method.	
  
 •  DIGM	
  4378:	
  Complete	
  your	
  senior	
  project	
  and	
  
    publish	
  your	
  results.	
  
                             Curriculum	
  Components	
  

Research	
  and	
  Development	
  

 •  Work	
  with	
  your	
  faculty	
  members—each	
  
    semester—on	
  your	
  research	
  project.	
  
    –  Topic	
  genera@on	
  
    –  Literature	
  review	
  
    –  Method	
  
    –  Findings	
  
    –  Dissemina@on	
  
    –  Grants	
  to	
  support	
  your	
  project.	
  
                                      Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Meet	
  with	
  Dr.	
  Waite	
  to	
  go	
  over	
  your	
  degree	
  
    plan.	
  (jwaite@uh.edu)	
  
     –  Community	
  college	
  credit?	
  
     –  Similar	
  courses	
  at	
  UH?	
  
     –  Demonstrated	
  competence	
  
     –  Prerequisite	
  checker	
  
 •  Meet	
  with	
  Dr.	
  Waite	
  every	
  semester	
  or	
  so	
  to	
  
    stay	
  on	
  track.	
  
                                        Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •    Dedica@on/commitment	
  
 •    Follow	
  the	
  program	
  in	
  order.	
  
 •    Sufficient	
  @me	
  per	
  week	
  per	
  course	
  
 •    Enthusiasm,	
  mo@va@on,	
  professionalism	
  
 •    Do	
  your	
  work	
  well	
  and	
  submit	
  it	
  on	
  @me.	
  
 •    Come	
  to	
  class	
  prepared.	
  
 •    Take	
  your	
  quizzes	
  each	
  week.	
  
                                                Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Dedica@on/commitment	
  
     –  It	
  is	
  said	
  that	
  if	
  you	
  eat	
  ham	
  or	
  bacon	
  and	
  eggs	
  for	
  
        breakfast	
  that	
  the	
  chicken	
  is	
  involved,	
  but	
  the	
  pig	
  
        is	
  commi;ed.	
  
     –  We	
  expect	
  you	
  to	
  be	
  commiued…like	
  the	
  pig.	
  	
  
          •  Be	
  like	
  Architecture	
  majors…all	
  nighters.	
  
          •  Live	
  and	
  breathe	
  digital	
  media.	
  Your	
  professors	
  do.	
  
     –  We	
  are	
  commiued	
  to	
  you.	
  
          •  Use	
  us	
  for	
  input,	
  guidance,	
  and	
  help.	
  
                                                   Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Follow	
  the	
  program	
  in	
  order.	
  
     –  Courses	
  have	
  prerequisites	
  for	
  a	
  reason.	
  	
  
         •  You	
  cannot	
  learn	
  videography	
  without	
  knowing	
  
            photography.	
  
         •  Prerequisites	
  are	
  important.	
  
     –  Take	
  the	
  courses	
  when	
  they’re	
  offered.	
  
         •  There	
  is	
  a	
  course	
  flowchart	
  to	
  help	
  you	
  plan.	
  
         •  Most	
  courses	
  are	
  offered	
  only	
  once	
  per	
  year.	
  
              –  Missing	
  an	
  class	
  could	
  set	
  your	
  gradua@on	
  date	
  back	
  a	
  year.	
  
                                                  Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Sufficient	
  @me	
  per	
  week	
  per	
  course	
  
     –  Our	
  courses	
  are	
  “three-­‐credit-­‐hour”	
  courses.	
  
         •  You	
  must	
  spend	
  three	
  hours	
  per	
  week	
  per	
  hour	
  of	
  
            credit.	
  
         •  3	
  X	
  3	
  =	
  9	
  per	
  week	
  (lecture,	
  lab,	
  and	
  on-­‐your-­‐own)	
  
         •  Less	
  than	
  9	
  hours:	
  
               –  Minimal	
  work,	
  minimal	
  grade	
  
         •  More	
  than	
  9	
  hours:	
  
               –  Let	
  us	
  know.	
  
                                               Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Enthusiasm,	
  mo@va@on,	
  and	
  professionalism	
  
     –  Speak	
  and	
  write	
  professionally	
  &	
  enthusias@cally	
  
          •  “Sell”	
  our	
  program	
  &	
  UH	
  to	
  friends,	
  family,	
  others.	
  
          •  Use	
  the	
  business	
  cards	
  you	
  make	
  in	
  DIGM	
  3351.	
  
     –  Dress	
  the	
  part	
  
          •  IGAEAUH	
  mee@ngs	
  with	
  guest	
  speakers	
  
          •  Field	
  trips	
  
          •  Gatherings	
  you	
  auend	
  with	
  faculty	
  
                                            Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Enthusiasm,	
  mo@va@on,	
  and	
  professionalism	
  
     –  Join	
  IGAEAUH	
  	
  
         •  Run	
  for	
  office.	
  
     –  Keep	
  yourself	
  mo@vated—especially	
  in	
  on-­‐line	
  
        classes	
  
         •  Just	
  because	
  you’re	
  taking	
  a	
  class	
  online	
  doesn’t	
  mean	
  
            you	
  don’t	
  need	
  to	
  work	
  nine	
  hours	
  per	
  week!	
  
         •  Keep	
  up	
  with	
  the	
  online	
  content	
  and	
  check	
  Blackboard	
  
            several	
  @mes	
  a	
  week.	
  
                                               Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Do	
  your	
  work	
  well	
  and	
  submit	
  it	
  on	
  @me 	
  	
  
     –  We	
  are	
  demanding…for	
  good	
  reason.	
  
     –  Take	
  faculty	
  cri@cism	
  like	
  a	
  grownup.	
  
     –  Show	
  you	
  care.	
  Go	
  above	
  and	
  beyond	
  the	
  call	
  of	
  
        duty.	
  
     –  There’s	
  no	
  such	
  thing	
  as	
  an	
  acceptable	
  “late”	
  
        digital	
  media	
  product.	
  
     –  “C”	
  rule:	
  You	
  must	
  repeat	
  a	
  course	
  if	
  you	
  get	
  a	
  C-­‐.	
  
                                                Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Come	
  to	
  class	
  prepared	
  
     –  BUY/RENT	
  YOUR	
  BOOKS.	
  
         •  We	
  are	
  conserva@ve	
  in	
  assigning	
  books.	
  
         •  Many	
  books	
  used	
  for	
  mul@ple	
  classes.	
  
         •  Do	
  NOT	
  buy	
  your	
  books	
  un@l	
  you	
  see	
  the	
  syllabus.	
  
     –  Read	
  the	
  readings	
  before	
  coming	
  to	
  class.	
  
     –  Buy	
  the	
  equipment	
  we	
  require	
  you	
  to	
  get.	
  
         •  We	
  try	
  to	
  keep	
  equipment	
  costs	
  to	
  $150	
  or	
  less	
  per	
  
            course.	
  We	
  only	
  ask	
  you	
  to	
  get	
  things	
  you	
  really	
  need.	
  
                                         Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Come	
  to	
  class	
  prepared	
  
     –  Bring	
  your	
  notebook	
  computer/iPad/etc.	
  
         •  Take	
  notes	
  
         •  Download	
  on-­‐line	
  resources	
  from	
  
            www.digitalmedia.tech.uh.edu	
  	
  
     –  Use	
  the	
  program’s	
  website:	
  
         •  Schedules 	
              	
  •	
  	
  Course	
  Informa@on/handouts	
  
         •  Discover! 	
              	
  •	
  	
  Blackboard	
  
         •  Industry  	
              	
  •	
  	
  Scholarships	
  
                                        Expecta@ons	
  

What	
  We	
  Expect	
  From	
  You	
  

 •  Take	
  your	
  quizzes	
  each	
  week.	
  
     –  Many	
  of	
  your	
  classes—even	
  face-­‐to-­‐face	
  ones—
        assign	
  weekly	
  online	
  quizzes.	
  
     –  The	
  purpose	
  of	
  these	
  quizzes	
  is	
  to	
  help	
  you	
  
        prepare	
  for	
  more	
  important	
  midterm	
  and	
  final	
  
        exams.	
  
     –  Quizzes	
  are	
  to	
  help	
  you	
  study.	
  They	
  are	
  not	
  
        punishments.	
  
                                        Fun	
  and	
  Family	
  

Be	
  a	
  Part	
  of	
  Digital	
  Media	
  

  •  Hang	
  out	
  in	
  the	
  labs	
  during	
  open	
  lab	
  sessions.	
  
  •  Join	
  IGAEAUH.	
  Auend	
  mee@ngs	
  and	
  run	
  for	
  
     office.	
  	
  
  •  Come	
  to	
  our	
  student/faculty	
  get-­‐togethers	
  
     each	
  semester:	
  
      –  Your	
  faculty	
  will	
  even	
  bring	
  their	
  special	
  dishes!	
  
  •  Make	
  friends	
  with	
  other	
  DIGM	
  majors.	
  You’ll	
  
     need	
  them	
  someday.	
  You	
  might	
  marry	
  one.	
  
                        Your	
  Home	
  Away	
  from	
  Home	
  

State	
  of	
  the	
  Art	
  Labs	
  
                                              Scholarships	
  

Get	
  money	
  to	
  study!	
  

 •  hup://digitalmedia.tech.uh.edu/industry/
    scholarships.php	
  
                                                              	
  
     –  Prin@ng	
  and	
  Graphics	
  Scholarship	
  Founda@on	
  
         •  Dr.	
  Waite	
  went	
  all	
  the	
  way	
  through	
  his	
  doctoral	
  
            program	
  with	
  PGSF	
  support	
  
         •  Ka@e	
  Kornahrens	
  
     –  EDSF:	
  Chenlong	
  He	
  
     –  Nolan	
  Moore:	
  Colby	
  Kibbe	
  
                                             Scholarships	
  

Go	
  to	
  Graduate	
  School	
  for	
  Free	
  

  •  Actually,	
  nearly	
  free.	
  
  •  Rochester	
  Ins@tute	
  of	
  Technology	
  
      –  World-­‐renown	
  in	
  graphics	
  
      –  Rochester,	
  New	
  York	
  (home	
  of	
  Xerox	
  and	
  Kodak)	
  
      –  Master	
  of	
  Science	
  in	
  Print	
  Media	
  
      –  Fellowship	
  available	
  ONLY	
  to	
  Texas	
  students.	
  
          •  Priority	
  to	
  UH	
  Graduates	
  
          •  Colby	
  Kibbe	
  
Thank	
  you	
  for	
  coming!	
  

				
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