7 strategies and policies by SmritiKushwaha

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									STRATEGIES
AND POLICIES
        STRATEGIES:

IMPLY DEPLOYMENT OF RESOURCES
HELP IN ATTAINING OBJECTIVES
CO-EXIST WITH POLICIES
STRATEGY IS THE DETERMINATION OF
 BASIC LONG TERM GOALS AND
 OBJECTIVES OF AN ENTERPRISE AND
 THE ADOPTION OF THE COURSE OF
 ACTION AND THE ALLOCATION OF
 RESOURCES NECESSARY FOR
 CARRYING OUT THESE GOALS.
       THEREFORE…
STRATEGY RELATES THE FIRM TO ITS
ENVIRONMENT
STRATEGY IS THE RIGHT
COMBINATION OF FACTORS – BOTH
INTERNAL AND EXTERNAL
STRATEGY IS A COMBINATION OF
ACTIONS, SOMETIMES INVOLVES
EVEN CONTRADICTORY ACTION
STRATEGY IS FORWARD LOOKING
STRATEGY AND TACTICS…
WHAT MAJOR PLANS ARE TO BE
UNDERTAKEN AND ALLOCATION OF
RESOURCES FOR THEM---- STRATEGY
MEANS BY WHICH PREVIOUSLY
DETERMINED PLANS ARE EXECUTED--
- TACTICS.
       POINTS OF
    DIFFERENTIATION
LEVEL OF CONDUCT
PERIODICITY
TIME HORIZON
UNCERTAINITY
INFORMATION NEEDS
TYPE OF PERSONNEL INVOLVED
IMPORTANCE
  LEVELS OF STRATEGY
CORPORATE LEVEL

BUSINESS LEVEL

FUNCTIONAL LEVEL
     FORMULATION OF
        STRATEGY
ORGANISATIONAL MISSION &
OBJECTIVES
ENVIRONMENTAL ANALYSIS
CORPORATE ANALYSIS
IDENTIFICATION OF ALTERNATIVES
CHOICE OF STRATEGY
IMPLEMENTATION
DEVELOPMENT OF STRATEGY
CORPORATE SELF APPRAISAL
ASSESSING FUTURE ENVIRONMENT
ASSURING ORGANISATION
STRUCTURE
ASSURING CONSISTENT STRATEGIES
NEED FOR CONSISTENT STRATEGIES
          POLICIES:
ARE GUIDES TO THINKING IN
DECISION MAKING
DO NOT REQUIRE ACTION
INTENT IS ONLY TO GUIDE ACTION
SOURCES OF STRATEGIES AND
        POLICIES
ORIGINATED
APPEALED
IMPLIED
EXTERNALLY IMPOSED
       ORIGINATED..
IMPOSED FROM THE TOP
       APPEALED…
APPEALS MADE TO SUPERIOR
CHANGES ARE MADE
MAY BECOME
PRECEDENTS
         IMPLIED…
IMPLIED BY THE
 ACTION OF
 SUPERIORS
        IMPOSED…
FROM THE EXTERNAL ENVIRONMENT
STRATEGIES AND POLICIES..
   GIVE DIRECTION TO PLANS BY
1. FURNISHING THE FRAMEWORK OF
   PLANS
2. PROVIDE THE NEED FOR
   OPERATIONAL PLANNING – TACTICS
3. AFFECT ALL AREAS OF PLANNING
         PRINCIPLE..
THE MORE STRATEGIES AND POLICIES
 ARE CAREFULLY DEVELOPED AND
 CLEARLY UNDERSTOOD, THE MORE
 CONSISTENT AND EFFECTIVE WILL BE
 THE FRAMEWORK OF ENTERPRISE
 PLANS.

								
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