Geensoft Press Release UK - DOC by kwOG2B

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									PRESS RELEASE
Pressemitteilung • Communiqué de Presse • Comunicato Stampa


Management buy-out creates Geensoft
Formerly the embedded design tools business of Geensys
                                                     nd   th
Embedded World 2010, Nuremburg, Germany – 2 - 4 March 2010 – Hall 10, Stand 531. Geensoft, a
new, independent company focusing on the provision of software design tools and associated professional
services for embedded systems development, has been created by a management buy-out (MBO) of the
former embedded design tools business of Geensys.

The MBO creating Geensoft has been led by former Geensys executives Eliane Fourgeau, Thierry Gueguen
and Marc Frouin. Geensoft will be headed by an extremely experienced executive management team that
includes Thierry Gueguen as CTO, Michel Hagege as VP of Worldwide Sales and Eliane Fourgeau as CEO.
Marc Frouin, Geensys’ former President, will head Geensoft’s new Supervisory Board.

Geensoft’s product portfolio includes the award-winning Reqtify, ControlBuild and AUTOSAR Builder tool
suites as well as the RT-Builder system simulation tool. Highly successful in satisfying the embedded
systems and software development needs of a broad range of industries over the past five years, Geensoft
intends to accelerate their worldwide growth potential by capitalising on their demonstrable success,
industry-proven track record and respective market-leadership. New versions of Reqtify and a novel plug-in
module to AUTOSAR Builder are being launched at Embedded World 2010 in Nuremberg, Germany in
March.

“The completion of the MBO will enable us to focus more clearly and completely on accelerating the market
penetration and future growth potential of our portfolio of software tools for embedded systems,” said Eliane
Fourgeau. “Their previous success in addressing the embedded system and software development issues
of their respective target markets clearly indicates that they have a continued and significant future role to
play.”

Reqtify provides the automated management of embedded systems and software requirements capture,
traceability and impact analysis throughout the entire development lifecycle. Reqtify’s underlying technology
also provides the requirements engine for most of the other requirements traceability tools currently on the
market. AUTOSAR Builder provides an AUTOSAR/ARTOP platform for the design, development,
verification and validation of AUTOSAR-compliant automotive electronic systems. ControlBuild is a front-to-
back environment for the design, development, validation, deployment and maintenance of control and
automation systems and applications. RT-Builder facilitates the modelling, simulation and validation of
distributed real-time architectures for multi-processor and multi-bus systems.

To be headquartered in Brest (France), Geensoft will continue to operate on a global basis with R&D and
sales offices in France (Paris, Brest and Nancy) along with sales offices in Germany (Munich) and Japan
(Yokohama) supported by a network of distributors, value-added integrators and OEMs throughout Europe,
North America and Asia. All of the former Geensys personnel responsible for the development, sales and
support of the Geensoft product portfolio and associated services have transitioned to Geensoft.

Geensoft inherits an enviable customer base amongst market-leading global companies. Automotive
industry customers include PSA Peugeot Citroen, Renault, BMW, Delphi, Valeo, Autoliv, JCAE, Magneti
Marelli and Denso. Customers in the aerospace/defence arena include companies like Airbus Industrie,
Boeing, EADS, SAFRAN, Raytheon, Rockwell Collins and Thales, to name a few. Rail industry customers
include RATP and SNCF, Alstom, Bombardier, Siemens Transportation, Faiveley, and in other industry
sectors companies like Spie, Clemessy, EDF, Degrémont, CNR, Schneider Electric, ELA Medical and Lilly.

“Over the last five years, our products have gained an enviable reputation for supporting quality centric
engineering processes as well as complex embedded systems and software development for demanding
customers in the aerospace, automotive, defence, energy, industrial automation, medical and transportation
industries,“ concluded Eliane Fourgeau. “Our seasoned sales, support, professional services and
GST001 / Management buy-out creates Geensoft

engineering personnel give companies in all these markets the competitive edge they have come to expect
from our tools.”

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About Geensoft

Geensoft delivers industry-proven, best-in-class embedded systems development tools and professional
services that help engineering teams in the aerospace, automotive, defence, energy, industrial automation,
medical and transportation industries to more efficiently manage their engineering processes as well as
design, verify and validate their model-based embedded systems applications. Privately owned with 60+
employees and headquartered in France, Geensoft has sales offices in Europe and Japan supported by a
network of distributors and value-added integrators worldwide. Geensoft’s products include the award-
winning Reqtify, ControlBuild and AUTOSAR Builder as well as RT-Builder tool suites. Reqtify provides
automated management of embedded systems and software requirements capture, traceability and impact
analysis throughout the entire development lifecycle. AUTOSAR Builder enables ARTOP-based design,
development, verification and validation of AUTOSAR-compliant automotive electronic systems.
ControlBuild is a front-to-back environment for the design, development, validation, deployment and
maintenance of control and automation systems and applications. RT-Builder facilitates the modelling,
simulation and validation of distributed real-time architectures for multi-processor and multi-bus systems.

Media contacts:

Eliane Fourgeau, CEO
Tel: +33 1 74 31 11 68. Email: eliane.fourgeau@geensoft.com

Ute Maas, Marketing and Media Relations Manager
Tel: +49 (0) 8081 95 33 69. Email: ute.maas@geensoft.com

Keith Mason, Humbug PR
Tel: +44 (0)1305 849403. Email: keith.mason@humbugpr.com

Ann Williams, Humbug PR
Tel: +44 (0)1305 849402. Email: ann.williams@humbugpr.com

Ref: GST001
Words: 570

This press release and any associated images (in high-resolution compressed jpeg format) can be downloaded from
www.humbugpr.com




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