Affiliate marketing

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					Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each
visitor or customer brought about by the affiliate's own marketing efforts. Examples include rewards
sites, where users are rewarded with cash or gifts, for the completion of an offer, and the referral of
others to the site. The industry has four core players: the merchant (also known as 'retailer' or 'brand'),
the network, the publisher (also known as 'the affiliate'), and the customer. The market has grown in
complexity to warrant a secondary tier of players, including affiliate management agencies, super-
affiliates and specialized third party vendors.

Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates
often use regular advertising methods. Those methods include organic search engine optimization, paid
search engine marketing, e-mail marketing, and in some sense display advertising. On the other hand,
affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services
offered by a partner.

Affiliate marketing—using one website to drive traffic to another—is a form of online marketing, which
is frequently overlooked by advertisers.[1] While search engines, e-mail, and website syndication
capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still,
affiliates continue to play a significant role in e-retailers' marketing strategies.[2]


Benefits Of Affiliate Marketing

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Benefits Of Affiliate Marketing

Why should you consider affiliate marketing over other types of business ventures? Well, it is really very
simple. There are many benefits of affiliate marketing that you might not even be aware of. In this
article, we will discuss these different benefits and give you the best possible information, allowing you
to choose which business venture is best for you, affiliate marketing or another avenue of business.

Benefit #1 – The Product Already Exists

One of the greatest benefits of affiliate marketing is that you do not have to worry about making your
own product. You do not have to worry about conducting research, determining the target audience, or
even creating the product. With affiliate marketing, the product already exists. They have done all the
work for you, all you have to do is do the pre-selling. Then again, you do not have to do the selling
either, it really depends on what type of affiliate marketing program you choose to join.

Benefit #2 – Work From Home
Affiliate marketing is a great way to start your work-from-home venture. This is ideal for those who are
trying to determine if working from home is the path for them. If you join with an affiliate marketing
company, you have the opportunity to "test the waters" and find out if working from home is for you. At
the same time, even if you should decide that it is for you, you can keep going on this path for the same
reasons as listed in benefit number one.

Benefit #3 – You Choose How Hard You Work

Because there are so many different affiliate marketing opportunities available on the internet, you
have the luxury of choosing just how hard you are willing to work. You have the ability to choose to sell
actual products or you can choose an opportunity in which all you have to do is get the potential
customer to the company and let them do the rest. You can choose to work as little or as much as you
want and that is one thing that makes affiliate marketing such an appealing opportunity

Whom To Follow When It Comes To Affiliate Marketing

By: Michael SeoVida Francis

Post Date: 2010-11-01

Affiliate marketing has been running in online industry for quite a long time now and it is among the
most popular tools utilized by many online businesses today. It is a enthusiastic option for those who
provides to put up an online money-making sites quickly and inexpensively.

However, there is still a large sort of the population who knows a little or modifies nothing about it. And
most of the people who hit just discovered this playing commonly assume that they can easily make
bounteous bucks discover of it. Well, they're definitely wrong.
To be a successful businessman in affiliate marketing establishing a business is not an cushy duty and it
will never happen overnight. It's just same in ongoing work where you need to find and discover and try
various advertising strategies and tactics. This may have order you to sign-up with numerous affiliate
programs just to determine which merchants performs well.

Industry Affiliate Faculty

  Aldo Quevedo, President & Chief Creative Officer, Dieste, Harmel & Partners

  Armando Martin, Director of Multicultural Marketing, Albertson’s, Inc.

  Bob McNeil, President & CEO, Images USA

  Charles P. Garcia, President, Sterling Hispanic Capital Markets Group & Author, A Message from

  Claudia Puig, Senior VP & Southeastern Regional Manager, Univision Radio

  Denise Fedewa, Executive Vice President/Planning Director, Leo Burnett USA

  Ed Gallegos, VP of Office of Cultural Competence & Diversity Systems, Blue Cross Blue Shield of Florida

  Frank Ros, Assistant VP of Latin Affairs, the Coca-Cola Corporation

  Gary Bonilla, Account Planning, Wing Latino

  Gene Bryan,

  Geoff Godwin, VP of Marketing, Emerson Climate Technologies, White-Rodgers Division

  Guy Garcia, Author, The New Mainstream

  Isaac Mizrahi, Director of Multicultural Marketing, Spring-Nextel Corporation

  Joe Zubizarreta, COO, Zubi Advertising

  Juan Roberto Job, Hispanic Market Corporate VP, New York Life Insurance Company

  Lisa Skriloff, President, Multicultural Marketing Resources, Inc.

  Manny Ruiz, HispanicPR Wire

  Mario Gomez, Flowers Bakery
  Mark Lopez, COO, Terra Networks

  Matt Lee,, James J. Hill Library

  Melissa Bishop, PhD Marketing Student at the University of Texas

  Leslie Pantin, Pantin/Beber Silverstein/Public Relations

  Ray Celaya, VP, Allstate Insurance

  Richard Ross, VP Marketing, Tampico Beverages

  Rosa Alonso,

  Rudy Rodriguez, Director of Multicultural Marketing, General Mills

  Scott Oddman,, James J. Hill Library

  Sonia Suarez-Hammond, Yankelovich

  Stephen Hersh, Senior Account Planner, Leo Burnett

  Stephen Palacios, Cheskin

  Tony Suarez, VP of Multicultural Marketing,The McDonalds Corporation

2 months

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