Docstoc

How To Properly Use A Press Release For SEO

Document Sample
How To Properly Use A Press Release For SEO Powered By Docstoc
					How To Properly Use A Press Release For SEO
A Press Release is not only a great way to bring attention to your website. They have great search
engine value. Once they are indexed in Google News can be syndicated all across the internet. The
value of this syndication can result in hundreds of back links to your website.
The goal of an SEO Press Release is not to get an interview with the press, but rather to be used as
a powerful back link to a website. Most respectable Press Release distribution websites distribute
directly to Google News. If your goal is to do a news distribution for SEO purposes, then getting
ranked high in Google News is something that you have to do. Getting on the first page of Google
News should be your goal if you are doing a News Release for SEO purposes. To have a News
Release syndicate the most, it is best to be on the first page of Google News for a competitive
keyword. If you can get on the first page of Google News for a single word then it will be syndicated
the most around the web. An example of this would be to be on the first page of Google News for the
keyword "SEO."
When you are writing a Press Release it is important that it has the proper keyword density. The
keyword density should be between 2.5% to 3.5% for the keywords that you are targeting. It is also
important to include the keywords that you are targeting inside of the title of release the as well. If you
want it to get ranked high in Google News should be no longer than 350 words. You generally want to
keep it between 250 and 300 words for the best results. If it is over 350 words it will not perform well.
The longer releases will not get the same syndication power that a shorter Press Release will get.
It is recommended that if you are doing them for SEO purposes that you do at least one every week
and target the same keywords. Also, when you include old Press Release links inside of the new
Press Release that you are writing for the same subject this will create even greater syndication
power and will allow your website to rank faster for the keywords that you are targeting.
They are a good SEO and back linking strategy. However, they should not be your only SEO
strategy. It is also important to also write articles and perform social book marketing as well. You will
also need to get high value government and education back links to complete the SEO process.

Press Release SEO

				
DOCUMENT INFO
Categories:
Stats:
views:2
posted:7/25/2012
language:
pages:1
Description: also need to get high value government and education back links to complete the SEO process.