Elevator Pitch format

							CIIE                               Idea Execution Document
  •This is a sample format provided by CIIE for evaluation.
  •Presentation should not be more than 5 minutes long and should get the
  listener excited about the business.
  •When presenting on stage for Power of Ideas, the time limit will be
  implemented strictly.
  •Each idea/venture has its own USPs and one should highlight those USPs in
  the presentation. CIIE does not recommend use of one standard format for
  presentation for all ventures.
  •At the same time, we believe that the key points mentioned in this are
  crucial and should be touched upon in any presentation.
  •While we encourage you to present so as to highlight your USPs, you are
  required to submit a MS PowerPoint file in the same format for judges
  reference.



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Define the company/business in a single declarative sentence.




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Company Profile
• Team Profile



• Name and Contact Details of the Company



• Current Revenues & Key Customers/Markets




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Need
• Describe the needs you are trying to fulfill. How are
  these needs met currently?




• Who are your target customers? What is the market
  potential?




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Value Proposition
• Describe your offering             Case study

                                     Give scenario of how
                                     the product service
                                     would be used by the
                                     customer and what
• How does your offering solve the   benefits would she get
  problem?




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Competition
• List Competitors and their offerings




• How is your solution better than competition’s?




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Business Model
• How do you plan to make money?
• How will you price your product/service?
• How will you reach out to your consumers/deliver
  your product to them?
• What are your funding requirements?




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