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MPA eBulletin_ Dec 7_ 2011 - Missouri Press Association.doc

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					MPA eBulletin, Dec. 7, 2011

_______________________________________________


-- Send ad rate information update


-- Order your 2012 MPA Press Cards, Auto Stickers



-- Plans to close mail centers proceed

-- Proposed Service Standard Changes
-- Google getting the ads



-- Lee to file bankruptcy to refinance debt

-- Judge rules for airport news boxes




-- Learn how to follow political money




-- Publisher sees print opportunity




-- Broadcasters urge end to FCC regulation




-- Civil War features available, FREE


-- Download Public Notice ads; run them!


-- Content exchange set up for your newspaper

-- Prices going up on network ads
-- Uploading pages helps defend public notices


-- Sign up for NEW Missouri Press Online Ad Network


-- Two political ad workshops remain

-- Sunshine Week March 11-17





-- Membership Applications: Perryville Buzz, The Lake Today

-- MPA is on Facebook, Twitter, LinkedIn


-- Online Media Campus training



-- Need training? Poynter has it!



-- Help Wanted / Marketplace



-- MPA Calendar

_______________________________________________


-- Send ad rate information update


Please return the advertising rate update form that Mo. Press has mailed and
emailed to your newspaper. Return the form by Dec. 15.


If you have misplaced the form, contact Greg Baker at Mo. Press for another
copy, gbaker@socket.net, 573.449.4167.


_______________________________________________


-- Order your 2012 MPA Press Cards, Auto Stickers
Send the names of everyone at your newspaper who needs an MPA Press Card
to Kristie Williams at Mo. Press, kwilliams@socket.net, fax 573.874.5894. There is
no charge for Press Cards, but if you do not request them, they won't be sent.


PLEASE include the name of your newspaper and the address the cards should
be sent to.


MPA Press Cards are not free passes to events. Their purpose is to identify the
bearer as an employee of a Missouri Press Association member newspaper.


Along with the mailed Press Card order form, each newspaper received one
2012-2013 MPA auto sticker. Additional auto stickers may be ordered for $3 each.
If you want more stickers, let Kristie know.


_______________________________________________


-- Plans to close mail centers proceed


WASHINGTON (AP) -- Facing bankruptcy, the U.S. Postal Service is pushing
ahead with unprecedented cuts that would close roughly 250 of the nearly 500
mail processing centers across the country as early as next March. Because the
consolidations typically would lengthen the distance mail travels from post office
to processing center, the agency also would lower delivery standards.


Delivery of Periodicals -- including newspapers -- could take from 2 to 9 days!
http://tinyurl.com/8y8b3yg


(DMM Advisory) -- On Dec. 5 the Postal Service filed a request with the Postal
Regulatory Commission (PRC) to change mail service standards. The most
significant revisions would eliminate the expectation of overnight service for
significant portions of First-Class Mail® and Periodicals; however, there would be
an opportunity for mailers who properly prepare and enter mail at the destinating
processing facility prior to the day's critical entry time to have their mail delivered
the following delivery day.

By Dec. 8, the mailer information website (http://about.usps.com/news/facility-
studies/welcome.htm) and RIBBS will be updated with documents and links
supporting this announcement.

The Domestic Mail Manual (DMM®) is available on Postal Explorer (pe.usps.com).
To subscribe to the DMM Advisory, send an e-mail to dmmadvisory@usps.com.
Simply indicate "subscribe" in the subject line.


_______________________________________________




-- Google getting the ads




(The Wrap) -- When it comes to online advertising, there’s Google and then
there’s not much else. That’s the takeaway from a ZenithOptimedia survey
released Monday. The search giant gobbled up 44.1 percent of the global internet
advertising market share in 2010, according to the study. That’s up from 41.9
percent the previous year. http://tinyurl.com/7hleg23



_______________________________________________


-- Lee to file bankruptcy to refinance debt


(St. Louis Post-Dispatch) -- Lee Enterprises, owner of the St. Louis Post-Dispatch,
announced (Dec. 2) that it will file a "prepackaged" bankruptcy in an effort to
refinance about $1 billion in debt. Lee said it has secured agreements with nearly
all of its creditors, which it predicted would allow an exit from bankruptcy in 60
days or less.

The filing, expected on or about Dec. 12, is unusual in that the company plans to
shed no debt and to pay a higher interest rate to all lenders. In return, lenders
agreed to extend the loans -- now due in April -- until at least December 2015. Lee
also would cede a 13 percent ownership stake to three creditors -- Goldman
Sachs, Monarch Master Funding Ltd, and Franklin Templeton/Mutual Quest Fund,
according to a September regulatory filing. In addition, the company expects no
management changes.


Lee's 48 newspapers turn an operating profit, and Lee has been making its debt
payments. But the company, one of the nation's largest newspaper chains, has
been struggling for months to refinance the debt before it matures in April.
_______________________________________________



-- Judge rules for airport news boxes


(The News & Observer (Raleigh, N.C.) -- The main airport in Raleigh-Durham,
N.C., reinstalled newspaper-vending boxes after a six-year legal battle, in which a
judge ruled that a ban on boxes interfered with papers' First Amendment rights.
The airport had argued that papers were available at newsstands and that sales
from boxes harmed vendors. However, newsstands weren't open at odd hours,
denying many passengers access.


_______________________________________________



-- Learn how to follow political money




The 2012 election campaign promises to be one of the most expensive ever, with
companies contributing even more because of the Supreme Court’s ruling in the
Citizens United case in 2010. That ruling says that government may not ban
political spending by corporations in candidate elections.




But corporate influence on politics extends beyond campaign contributions to
lobbying expenditures and contributions to independent groups trying to sway
elections. Then, there’s the question of how to tie it all together -- what’s the
connection between corporate spending and legislative or regulatory actions?




At this workshop you will learn how to track a company's efforts at political
influence from two experts: New York Times reporter Ron Nixon and Sunlight
Foundation editorial director Bill Allison. Sign up here for this free workshop on
Feb. 22, the afternoon before IRE’s Computer-Assisted Reporting Conference.
The Reynolds Center will offer the same workshop ahead of IRE’s Conference in
Boston on June 13.
When: 12:30 -5 p.m. Wednesday, Feb. 22

Where:
 St. Louis Union Station Marriott,
 St. Louis, MO 63103

Hosts:
 Investigative Reporters and Editors (IRE),
 National Institute
for
 Computer-Assisted Reporting (NICAR), Missouri
 Press Association.




The workshop is the afternoon before IRE’s
 Computer-Assisted Reporting
(CAR)
 Conference, Feb. 23-26, 2012.



This workshop is sponsored by the Donald W. Reynolds National Center for
Business Journalism at Arizona State University. If you have any questions about
the workshop or the center, please email Executive Director Linda Austin or call
602-496-9187.


_______________________________________________



-- Publisher sees print opportunity




Dan Shannon, publisher of North Carolina publications Chapel Hill and Durham
Magazines, has spotted a hole in the current news publishing model.




“We have mere shadows of what newspapers used to be. We can bring Chapel
Hill a lively, local newspaper,” says Shannon. “A weekly that includes things not
easily accessible on the internet -- like middle school and high school sports,
births, deaths, marriages, divorces, land transfers, arrests, acquittals,
bankruptcies and new business startups.”
Enter Chapel Hill Magazine’s The Weekly, a high-frequency print publication
intended to fill the gap Shannon believes is left by newspapers currently serving
the community (which include McClatchy’s News & Observer).
http://tinyurl.com/7zjoojy


_______________________________________________



-- Broadcasters urge end to FCC regulation




(The Wrap) -- Broadcasters are urging the Supreme Court to loosen restrictions
that prevent companies from owning newspapers, radio stations and television
stations in the same market.




In a petition filed Dec. 5, the National Association of Broadcasters (NAB) argues
that the court must overturn a Third Circuit decision from last July that left most of
the Federal Communications Commission's media ownership regulations intact.



The NAB argues that rather than resulting in dangerous monopolies, allowing
broadcasters to own multiple news organs helps them improve their financial
health. That in turn gives them the flexibility to invest in higher quality reporting.
http://tinyurl.com/82rqp8g


_______________________________________________



-- Civil War features available now, FREE


“The Civil War Amendments” is a new four-part series now available from
Missouri Press created in partnership with The Missouri Bar. To download the
features, go to http://www.mo-nie.com and use download code cwamend.


The Civil War also will be the focus for our annual Reading Across Missouri
project, which begins in January. Missouri Press will provide the nine-chapter
story, “Patriotic Pals, Tails of the Civil War,” to newspapers at no cost. The
feature files will be available soon at www.mo-nie.com using download code
readmo12.


_______________________________________________


-- Educator's guide for 'Trustees' video available

Missouri Press has released a companion educator’s guide to the Emmy-winning
video, “Trustees for the Public: 200 Years of Missouri Newspapers.” The guide
offers prompts for group discussion, individual lessons and extension activities
aligned to Missouri standards.

It will be shipped along with the video, which can be ordered for $15 through the
Missouri Press Association's online store:
http://www.mopress.com/online_store.php.



_______________________________________________


-- Download Public Notice ads; run them!


Ads promoting Public Notices in newspapers and a Guide to Public Notices PDF
are on the MPA website. Missouri Press encourages you run the ads often to help
in the effort to prevent local and state governments from moving public notices
from your newspaper to government websites.


The material can be downloaded at: http://www.mopress.com/publicnotice.php.


_______________________________________________


-- Content exchange set up for your newspaper

Use MPAShare to share news and features with other Missouri newspapers and
to get good content from other newspapers. It's FREE. You can reach MPAShare
at http://www.mdn.org/mpashare.

_______________________________________________


-- Prices going up on network ads

The prices of Missouri Statewide Classified and 2x2 Ad Networks are going up in
2012. A PDF of the new price and commission structure has been sent to your
paper.

If you have questions about these networks or need a copy of the
price/commission sheet, contact Jennifer Plourde at Missouri Press Service,
jplourde@socket.net, 573-449-4167.


_______________________________________________


-- Uploading pages helps defend public notices


You can help preserve public notices printed in newspapers by sending all of your newspaper's content of
each issue to Newz Group, the administrator of the Missouri Press website
http://www.mopublicnotices.com. The many newspapers already doing this are listed below (* indicates
recent addition).


Your newspaper's electronic files, sent to Newz Group, will allow public notices to be posted on the
Missouri Press site quickly. Such posting will strengthen the website and help newspapers fend off threats
by local governments and the state of Missouri.


For simple instructions on sending your content to Newz Group, contact Dan Schupp, Newz Group's
information technology director: 573-474-1000 or dschupp@newzgroup.com.


If you have concerns or questions about this MPA project, contact Doug Crews, dcrews@socket.net, or
Greg Baker, gbaker@socket.net, at Missouri Press, (573) 449-4167.


Here are the newspapers that are uploading their content to the public notices website. Join them today
and help build our 100% defense of public notices printed in Missouri newspapers.

Albany Ledger
Arnold-Imperial Leader
Aurora Advertiser
Boonville Daily News
Bethany Republican-Clipper
Blue Springs Journal
Bolivar Herald Free Press
Branson Tri-Lakes News
Brookfield Linn County Leader
Buffalo Reflex
Cabool Enterprise
Caldwell County News
Camdenton Reporter
Carthage Press
Cash Book Journal
Cass County Democrat-Missourian
Cassville Democrat
Cedar County Republican
Centralia Fireside Guard
Christian County Headliner
Clinton County Leader
Columbia Daily Tribune
Columbia Missourian
Concordian
Cuba Free Press
Daily Dunklin Democrat
Daily Statesman
East Prairie Eagle
Edina Sentinel
El Dorado Springs Sun
Eldon Advertiser
Elsberry Democrat
Fayette Advertiser
Fayette Democrat Leader
Focus on Oak Grove
Gallatin North Missourian
Gasconade County Republican
Grain Valley, The Pointe
Grant City Times-Tribune
Greenfield Vedette
Hannibal Courier-Post
Holden Image
Hopkins Journal
Houston Herald
Independence Examiner
Jackson County Advocate
Jasper County Citizen
Jefferson County Leader
Kahoka The Media
Kansas City Star
K.C. Citizen
K.C. Daily Record
Kirksville Daily Express
Knob Noster Item
Lake Gazette
Lathrop Rural Reporter
Lawrence Co. Record
Lee's Summit Journal
Liberty Tribune
Licking News
Linn Unterrified Democrat
Louisiana Press-Journal
Marshall Democrat-News
Marshfield Mail
Maryville Daily Forum
Miller Co. Autogram-Sentinel
Moberly Monitor-Index
Monett Times
Morgan County Press
Mound City News
Mountain Echo
Mtn. View Standard News
Neosho Daily News
Nevada Daily Mail
Nevada Herald Tribune
New Madrid Weekly Record
Newton County News
Nixa Xpress
Nodaway News Leader
North Stoddard Countian
Northeast News
O'Fallon Community News
Odessan
Ozark County Times
Palmyra Spectator
Park Hills Daily Journal
Perry Co. Republic-Monitor
Pierce City Leader Journal
Pleasant Hill Times
Portageville Missourian News
Pulse, Independence
Pulse, Kansas City
Quad County Star
Ralls Co. Herald-Enterprise
Republic Monitor
Reynolds Co. Courier
Rock Port, Atchison County Mail
St. Louis Riverfront Times
Saint James Press
Salem News
Sarcoxie Record
Savannah Reporter
Sheridan Express
South County Mail
South County Times
South Missourian News
Southeast Missourian
St. Charles Co. Bus. Record
St. Louis Daily Record
Ste. Genevieve Herald
Steele Enterprise
Steelville Star-Crawford Mirror
Summersville Beacon
The Countian, Jefferson Co.
The Countian, St. Louis Co.
Tipton Times
Trenton Republican-Times
Troy Free Press
Unionville Republican
Versailles Leader-Statesman
Wayne Co. Journal-Banner
Waynesville Daily Guide
Webb City Sentinel
Webster-Kirkwood Times
West Plains Daily Quill
Weston Chronicle

_______________________________________________



-- Two political ad workshops remain

Two Political Advertising Workshops being presented by Greg Baker, Missouri
Press ad director, remain on the calendar. Here's the schedule:

Dec. 9 -- El Dorado Springs, 10:30 a.m. - 12:30 a.m., Wayside Inn Museum
Jan. 11 -- Troy, Lincoln County Journal, 10 a.m. - noon.

Contact Baker at (573) 874-5894 or GBaker@socket.net if you plan to attend one
of these meetings. Provide names of those attending and which workshop they
will attend.

_______________________________________________



-- Sunshine Week March 11-17





Sunshine Week 2012, March 11-17, will encourage access to government
information, urging both the public and public officials to “Put More Sunshine in
Government.”



The eighth annual Sunshine Week will again recognize “Local Heroes,” individuals
who have fought for transparency or used government information to improve
their communities. To view the stories of past winners and make nominations for
2012, go to the Sunshine Week website, www.sunshineweek.org.


_______________________________________________



-- Membership Applications: Perryville Buzz, The Lake Today

This is notice of the application for Friend of Missouri Press Membership in
Missouri Press Association from The Perryville Buzz (Martin Media Group),
published online at perryvillebuzz.com by Kate and Joe Martin, 700 S. Shelby St.,
Perryville, MO 63775, phone (573) 768-4720, email pvillebuzz@mail.com.

This is notice of the application for Active Membership in Missouri Press
Association from The Lake Today, published by Samantha Edmonds, P.O. Box
1378, 2221 Bagnell Dam Blvd., Ste. 112, Lake Ozark, MO; 573.365.2827;
editor@thelaketoday.com.

Membership is subject to approval by the MPA Board of Directors. The Board of
Directors considers applications for membership at its next meeting after an
application has been printed in three issues of the Bulletin or eBulletin. The next
Board meeting will be held early in 2012 (date has not been set).

Any MPA member with comments about applications should direct them to the
MPA office in Columbia, dcrews@socket.net.

_______________________________________________


-- MPA is on Facebook, Twitter, LinkedIn

Join MPA's social media links:

LinkedIn
http://www.linkedin.com/groups?gid=4059778&trk=myg_ugrp_ovr.

Facebook
http://www.facebook.com/pages/Missouri-Press-Association/154375874617599.

Twitter
http://twitter.com/ - !/missouripress.



_______________________________________________



-- Online Media Campus training



Go to http://www.onlinemediacampus.com to check out Online Media Campus
low-cost webinars ($35). Webinars coming soon:




-Video Marketing Revolution

Thursday, Dec. 8, 1 p.m. Central: How can newspapers create new revenue
streams by shooting and selling video ads? Your presenter will answer this
question and much more.
Registration deadline: Monday, Dec. 5
      (Registrations submitted after this date
are subject to a $10 late fee)



_______________________________________________



-- Need training? Poynter has it!



The Poynter Institute's News University serves more than 130,000 users through
courses, group seminars, and Webinars, covering subjects from multimedia
techniques, to writing, to reporting, and beyond. Some training programs of note:



· Five Steps to Multimedia Storytelling

· Build and Engage Local Audiences Online

· Big Ideas with a Payoff for Your Newsroom



Go to http://www.newsu.org/ for a complete list of coming training opportunities.



_______________________________________________



-- Help Wanted / Marketplace



MPA member newspapers may place Help Wanted and Marketplace ads free of
charge in this eBulletin, on http://www.mopress.com and in the mid-month printed
Bulletin, which also is posted on mopress.com.



The ad fee is 25¢ per word for ads from non-MPA members and from MPA
members seeking help for newspapers in their group that are not in Missouri.



All ads run for one month in all media.
Email ads to Kent Ford, MPA editor. kford@socket.net



HELP WANTED:



REPORTER: The Branson Tri-Lakes News, the 100-year old, 7,500 paid
circulation twice-weekly newspaper in the Live Entertainment Capital of the
World, is accepting applications for a general assignment reporter with
page layout skills. The successful candidate will be a self-motivator with a
passion for local news along with an emphasis on entertainment and
outdoors reporting and page layout.

Our new team-member will be responsible for crafting creative copy and
taking photographs for the Local News, Entertainment and Outdoors
section of the newspaper and its monthly entertainment editions. The new
team-member will also be expected to help with pagination of various
pages.

World-famous Branson, Mo., built its reputation in the 1990s with its star-
filled music shows, and continues that tradition today. The town has a
population of only 10,000, but sees more than 7 million tourists annually.

Resumes and samples may be sent to Michael Schuver, publisher, via
email at publisher@bransontrilakesnews.com or by mail to Branson Tri-
Lakes News, P.O. Box 1900, Branson, MO 65615.



_______________________________________________



-- MPA Calendar

December

9 -- Missouri Press Ad Workshop, El Dorado Springs, Wayside Inn Museum

January

11 -- Missouri Press Ad Workshop, Troy

February

22 -- Business Journalism Workshop "Follow the Money: Tracking Companies'
Influence on Politics," 1-5 p.m., St. Louis Union Station Marriott (MPA is a host for
this FREE workshop of the Donald W. Reynolds National Center for Business
Journalism, Arizona St. University)

March

9 -- Missouri Press Foundation / Reynolds Journalism Institute newspaper
workshop, Columbia

11-17 -- National Sunshine Week

April

19-20 -- Missouri Advertising Managers' annual meeting, Courtyard by Marriott,
Columbia

June

22 -- Northwest Missouri Press Association Annual Meeting, St. Joseph

September, 2012

20-22 -- Missouri Press Association's 146th Annual Convention, Holiday Inn
Executive Center, Columbia


_______________________________________________


-- End Note


If others in your office should receive this eBulletin, please reply with their names
and email addresses.


EBulletins are archived on the MPA website at
http://www.mopress.com/ebulletin.php.


Direct comments to: Kent Ford, MPA editor, kford@socket.net.



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