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					Welcome Offline Marketers,

Aggressive Offline Marketing Techniques is designed to help you get more customers to your
Offline Marketing Business and help you earn more money while doing it. Enjoy!

“Whether you think you can, or think you can’t. You’re right.” Henry Ford

        1    Aggressive Offline Marketing Techniques               Learn how to sell Apps to local businesses
Do you have offline customers already?

Do you think your clients would be interested in also getting their own App that
works on iPhone and Android Apps? You can have their App ready in less than a
day and you can charge them whatever price you want while you keep 100% of
the sale as an Instant App Wizard Reseller.

Your customer will be able to Text message users who have their App installed.
Your customers will have some extremely powerful tools at their fingertips.

They will be able to log into your new private label marketing platform and
update their own app by themselves. One of the biggest features is the
Marketing Platform, customer simply types one message and it sends that via
Text Message to their App users, Emails users on the VIP offers list, posts the
message to your customers Facebook and posts the message to your customers
Twitter feed all at the same time.

That is powerful and any business you pitch this to will want their own App.

Table of Contents

Chapter 1   How to get started in Offline Marketing
Chapter 2   Cold Calling Strategies – Including a proven cold call script
Chapter 3   Online Lead Generation Techniques
Chapter 4   Selling Apps to Local Businesses - Huge New Income Stream!




     2   Aggressive Offline Marketing Techniques   Learn how to sell Apps to local businesses
             Aggressive Offline Marketing Techniques


                  Chapter 1 – How to get started in Offline Marketing

Marketers have been selling SEO services to local businesses for a few years now and this is
typically referred to as Offline Marketing. Now you can also sell apps to local businesses which
can be quite profitable depending on how effectively it is executed. The fact that networking is
considered to have the potential to help you outsource on a relatively larger scale increasing
your chances of finding better business opportunities to achieve your business goals is to blame
for the current internet craze. This being the case, many people are struggling to come to terms
with the impacts brought about by the internet on SEO marketing.

On the other hand, a few of those already well acquainted with how the entire system works
have already taken advantage of the opportunity that presented itself, using it as the main
center of focus for their marketing and promotional strategies while forgetting all about offline
markets. This is why as a wise entrepreneur, you should seriously consider finding out more
about offline marketing tactics in order to find out the best way to supply and meet the
demand for your services from offline markets.

This will serve as a pacesetter even as you get to know more having only started selling SEO
services and applications to businesses. Offline marketing strategies such as newspaper
advertising, yellow page advertising and even commercials have the potential of making your
business very lucrative and even more appealing especially to offline markets considering the
fact that offline advertising is very affordable.

Over the past few years, there have been a significant number of successful SEO sales to various
companies. Unfortunately, for a few companies, these sales turned out to be ineffective for
varied reasons most of which you will get to know as you continue reading. This is why having
been part of a few of the successful SEO sales pitches, I decided to analyze a sample of the sales
in order to establish some of the useful key elements that may assist upcoming entrepreneurs
and companies to successfully start selling SEO services and applications to business for
instance. Finding from my analysis of the sales pitches indicate that; simplicity, planning and
passion are some of the key elements to successfully selling SEO services and consequently
winning over new SEO business. This is why;

Planning: consider failing to plan as a strategy for planning to fail. For you to successfully start
off selling SEO services and applications to potential businesses, it is advisable that you carry
out a brief research for every prospective client's site. This will allow you to find out more about
the available opportunities with positive impacts to the business prior to pitching SEO services.
Take care not to give out solutions in your pitch. This means that you have to be able to point
out to your prospective client where they are falling short in their SEO efforts and operations. In

      3    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
return, take advantage of the opportunity, briefly explaining to them how you intend to
approach and fix the pit falls in the operations. By doing so, the client will have a clear picture
of the opportunity at hand and will be able to make an informed decision having evaluated the
possibilities of you (or the agency you represent) to set them back on track courtesy of your
SEO services coupled with additional applications for businesses.

Simplicity: This is another important factor in the process of getting started selling SEO services
to businesses because it appeals to your target market and audiences. Not everybody is a SEO
geek like you are. By portraying simplicity, chances of confusing audiences and alienating them
by addressing them over their heads about what they do not understand are very slim plus you
will be able to convince potential clients that you will always guarantee them quality while
handling any jobs, projects or tenders awarded to you at the moment or even in future. I will
advise that you explain yourself on a higher level stressing more on the potential opportunities
you have identified are relevant to their sites. Crown it all up with your previous success history
while dealing with similar clients as themselves.

Passion: Be passionate about the set objectives and the goals you wish to achieve. Let all your
prospective clients see the passion and enthusiasm as well as quality assurance in your
presentation and professional approach you take while selling out your SEO services and
applications for businesses. Make sure you establish a balance in the passion and your
professionalism with regard to SEO services. Generally, make the client very happy for having
chosen to hire your skills and use of SEO services.

Still on how to get started selling SEO services and applications to local businesses, I would
recommend you to consider working guided by relatively affordable marketing plans. This is
important for you considering that search engine specifications primarily create a stable
clientele base with the potential of boosting your SEO services sales. Put to good use the fact
that you (or the agency you represent) might just be getting familiar with the retail system set-
up. Take time to think about the manner in which search engine marketing is peculiar because
this will not only promote your sales but equally make your experience with search engines a
breeze.


Today more than ever, digital marketing highly influences offline purchases with close to 90
percent of consumers shopping in key retail categories having done prior searches on search
engines. This goes a long way in affecting even offline sales hence the need for offline
marketers to capitalize in new consumer insights. Therefore, if you are intending to start selling
SEO services and applications to businesses, it is important that you take a different approach,
different from what has been done previously.

Do not restrict yourself only to direct responses and common awareness campaigns; instead
work towards influencing prospective client's purchasing powers as well as decision making.
This can be achieved by doing the following:


      4    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
Identify Yourself with Leading Brand Promoters
In selling SEO services, you will agree with me that customer relationship marketing is vital not
only for the success of a particular company, but also for the sustenance of its digital marketing
mix (which stands to promote offline purchases and serves as an advantage to your SEO
services sales intentions). At this point, loyal clients are able to serve as the brand marketers,
further promoting and increasing sales. This means that if you are looking to sell your SEO
services, identifying your brand marketers should be a top priority. In fact, if you have a
customer database with contacts, it will be an added advantage as you will be in a better
position to pinpoint brand evangelists using the net promotional score surveys. On a scale of 0
– 10, customers who rate you highly should be your brand marketers.

Online Reviews Statistics show that close to 85% of consumers purchase decisions are
influenced by customer reviews. Having positive reviews for your product ensures that it gains
the confidence of several potential customers and clients. Search engines such as Google tend
to give more credit to local listings that have more reviews. Faking reviews is not a genuine
move and is highly discouraged. This is because as a beginner, you are looking forward to the
successful sale of your SEO services and applications to better reach out to most of your loyal
clients in order to advocate and increase the volume of your sales. If you happen to have
promoter segments, you might consider setting up your contacts and ask your brand advocates
making reviews for your target audiences.

Establish a Customer Support Community
Operating a moderate customer support community also serves to amplify the voices of your
brand evangelists as well as supporting your bid to sell SEO services and applications to
businesses. This is because such an initiative will serve as a platform where customers get to
share their thoughts while at the same time having their questions answered through this
interactive segment. As a result of this a significant amount of SEO friendly user generated
content and sales ideas are likely to be crop up. Being that most of this will be directly or
indirectly related to your products, you are likely to find sales very easy when you get started
selling out SEO services to prospective clients. Remember search engines serve as the most
preferred choice by most customers to make informed decisions on purchases.

Interact Socially with Clients
Besides setting up a community support center, it is important that you go out of your way to
find out the details of issues relating to your product brand, your services, the industry as well
as your consumers. Reports indicate that most consumers spend at least 25% of their online
time browsing through social sites as a result sustaining close to 500 billion social brand
impressions annually. This is why even as you get started learning how to start selling SEO
services to businesses, take time to closely monitor social media networks to trace responses to
relevant questions which in turn allow you to improve your offline marketing tactics to appeal
to a wider clientele base for your SEO services. This generally means unlimited interaction with
customer involved with your product. Engaging consumers in such non branded oriented chats

      5    Aggressive Offline Marketing Techniques   Learn how to sell Apps to local businesses
is healthy for your sales as it will serve as a genuine guarantee for credibility in a relatively
resourceful industry.


Have promotional items promotional items is very important for your sales campaigns; this is
because they will help you come up with useful leads for network marketing strategy while
considering offline marketing tactics for business. Only use branded promotional items
embedded with your logo for sales awareness. By doing so you are sure that prospective clients
will start developing interest in what services you have to offer especially once they notice that
it is gaining popularity and has the potential to generally improve their online presence. Opt for
promotional items you personally consider will appeal most to your targeted demographic, this
is important because you are likely to attract the much needed attention for your SEO services
and applications dimed for local business.


The retail industry is not a field of dreams meaning without a proper and comprehensive
marketing strategy you are bound to fail in you bid to sell SEO services and applications to local
businesses. Remember, for offline markets, consider offline media as stated above bearing in
mind that they are a perfect way to create brand awareness. Do not solely rely on these to
close on a deal opt for alternatives as this will help you track the unpredictable habits of
consumer's media habits as much as the web is already considered to have prominently
dominated in influencing consumer purchasing decision making. This doesn't mean that you
must put up an ecommerce site in order to sell out instead you simply need to focus more on
how best to make the best off awareness and promotional campaigns.




                             Chapter 2 – Cold Calling Strategies

What is cold calling? Is it beneficial to my sales? Cold calling or canvassing as it is commonly
known refers to the first open minded, meaningful calls you make to prospective clients
professionally approaching them with sensible business prepositions characterized by mutual
benefits. This is beneficial to your sales considering the fact that it serves as a key factor which
has the potential to boost your returns if used appropriately in your marketing campaigns.
Having the best cold calling techniques serves as an added advantage to your business because
it allows you to improve other aspects of your business such as communication. Cold calling
methods are also useful in many aspects of business and external work communications. As an
entrepreneur, if you haven't had the chance to take advantage of cold calling strategies to
improve your business, particularly your sales, then it is advisable take it upon yourself being
that generous cold calling techniques are a fundamental capability that is highly transferable.
Notably, basic principles of cold calling techniques are amongst the characteristic features of
most prominent entrepreneurs. The fact that cold calling focuses on initiative and action is a

      6    Aggressive Offline Marketing Techniques      Learn how to sell Apps to local businesses
guarantee for successful sales hence the importance of employing cold calling strategies while
promoting your product brand aiming for higher sales.


Why you need a cold calling strategies kit?

Today's modern world is characterized by increased dependency on online marketing, social
network media, email communication and content marketing. This should not be pre-
determined cheaply granted but should be seen as an opportunity to generate new leads and
contacts in the process promoting your product brand and increasing sales. Cold calling may
seem like an ancient marketing strategy which is unacceptable. Besides the fact that successful
entrepreneurs nurtured their business skills by employing basic principles of this marketing
strategy, cold calling plan kits have been introduced making product brand promotions easy
and general sales even easier. Cold calling marketing strategies kits are all inclusive and will
always positively impact your sales considering the fact that it comprises of:

• Detailed tips, tricks and techniques geared towards effective telephone pitches and additional
win more business opportunities.

• A number of secrets for cold calling success complied by experts from the different fields.

• Examples of actual cold calling scripts that have helped secure appointments even with high
profiled prospective buyers.

• Sample checklists and worksheets to come help you come up with your own personal cold
script.

• Tutorials, on how to leverage voicemails to get prospective clients to give in your proposals.

What cold calling strategies does to your sales?

Normally as a sale's person you serve as a link between the customer and the supplier / source.
This means that you are tasked with influencing the leveraging products and services
accordingly. With all this in place cold calling strategy comes in to help you establish the key
fundamentals which are extremely valuable to sustain your sales. Courtesy of cold calling
strategies you are guaranteed a chance to choose the nature of your most ideal business
preposition, how best to present it to your prospective clients while at the same time
communicating with potential customers.

At this point, considering all stages of most sales processes, you may realize that cold calling
strategies make it relatively easier for you not only to interpret and predict sales opportunities
but also to control your market. Using cold calling strategies for your sales intentions puts you
in the best position to control relationship and cooperation between customers and suppliers.
It is equally crucial that even as you work toward meeting your set goals and objectives if you

      7    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
choose to implement the basic entrepreneurial principles of cold calling strategies focusing on
more pertinent matters such as your target market place including your competitors and all the
threats your sales are faced with.

Successful cold calling strategies for offline marketing

As an entrepreneur, to make cold calling strategies work for you, it is advisable to opt for the
following:

1. Preparation:

Before you call a prospective client it is vital that you plan in advance, set your objectives right
and most importantly choose the best time to call as summarized below:

A) Pre call planning:

• According to research findings, this stands out as one of the fundamentals; when anticipating
to make a fruitful conversation with a prospective client. When prepping to make a significant
call, it is crucial that you have with you pieces of information that will help you not only
introduce yourself but also professionally raise your business intentions in a manner that grabs
the attention of the prospective client. It is during your discussion with such clients that you
bring in the specific details of what you are dealing in. This helps you give a precise account of
your company's' overall goals regarding business as you will be talking of specific features your
product brand or service.

• Prior to calling your prospect client, consult with your sales team for enough insights about
your prospects business. Having done all the above your prospect client will is likely develop
interest as these people are not damn and in the short term, you will get to discuss business
with them. Potential clients will identify; with the help of initial approaches if your business
prepositions are worthy of consideration. It's all up to you.

B) Setting an objective

Apart from the pre-call planning, cold calling strategies for offline marketing also require you to
have set objectives clearly in writing prior to making that vital call. Why is this relevant? You
might be wondering, this is because the main aim for making this call is to set up a meeting and
not necessarily to promote your product brand or services that the work of telesales people in
case you might need any in your company. Having a set of objectives, serves as a gateway
which allows you to bring in a possible business meeting to discuss and details of your
proposals.

• Remember your goal is to establish meeting with your prospect client and incase you deviate
from this by giving out too much unnecessary information, your prospect is likely to make up
his mind exceptionally early finally turning you down before you even have the chance of

      8    Aggressive Offline Marketing Techniques     Learn how to sell Apps to local businesses
demonstrating the true of your products or services. Consider your call to a prospect client as
an opportunity to build more and develop on a potential sales opportunity or introducing
yourself as the best contact to consult in case of a situation change.

C) Choosing the best time to Call

• Besides choosing to call your prospect at a time when you are jovial, it is extremely urgent
that your timing done perfectly. Calling your prospective at a time you are certain he is not only
available but also free to talk reason being chances are if your approach is agreeable; the call
will most certainly be characterized by a lot of explaining and discussions before you finally
settle on a meeting date. It is pointless to call up a client during extreme hours. Consequently, it
is recommended that prospective clients are best contacted in the course of the day probably
towards weekends. During such times, people are usually relaxed and in extremely pleasant
moods.

2. Introduction

When introducing your outfit, try as much as possible to be relevant. Go straight to the point
stating who you are, what you represent, the purpose of your call and the reason for requesting
for a meeting at a later date or another time depending on the availability of your client. At this
point, you are free to base your opening preposition explaining the details of your offer, take
care not to go into details.

3. Ask questions

The course of your talk, it is healthy that you engage your client in a brief question and
answering session to allow him to enlighten you on his situation. At this point, you are likely
have a clear picture on of the best approach employ so as to earn the complete trust as well as
being able to predict how he prefers to get work done.

4. Do not judge

Avoid taking sides especially when dealing with your customers; make sure you remain fair and
neutral considering that most people prefer being helped to being judged. In fact, providing
help and offering guidance is the best choice regardless of your field of specialty it is essential
to consider this as it will help you come up with informed decisions that appeal most to both
clients' suppliers and customers. This way you equally stand to benefits as you will also be
building up a trust worthy and reliable portfolio which upcoming business will not only look
forward to but also approach in order to improve their marketing skills for their offline
customer base.




      9    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
5. Respond customer reviews

Take it upon yourself to listen to your customers, read through customer reviews and
responses on key matters related to your products or services. Do this from a customer
perspective as an expert in marketing and sales and you will undoubtedly know where to
improve to avoid operating self centered business activities. At this stage, it is equally valuable
for you to review your visualized image and consider changing to a more appealing appearance
of how people prefer seeing you for the sake of your product brand awareness promotions.

6. Educate and inform your markets about your offers.

As a professional entrepreneur who understands the significance of an established offline
customer base, make it one of your duties to reach out to your market audiences through
formal multimedia means such as newspapers, bill board advertisements, and posters and even
through commercials. At this point, you will have not only educated and informed your
customers but also might have attracted the attention of potential business partners who might
be interested in your offering or promoters who will help sell your products even further.

They say information is power, this though is likely to apply in such a case considering the fact
that collecting and responding to customer and clients' feedbacks allows you to maximize on
sales dominating your competitors at all costs. This, therefore, requires that even as you choose
to implement cold calling strategies have a different mindset different from the one focused on
making sales instead aim at bring back to life business activities on the verge of being wiped
out. Make your business environment pressure free address your partners with a tone of
equality and mutual respect, avoid judging other or even taking sides and above all refrain from
chasing prospective clients instead connect with them making a true connection which will
easily allow them to discuss and raise issues affecting them and not you. Finally, look into
prospect's problems as it this makes them feel secure knowing experienced people are into the
challenges facing them.

                    Chapter 3 – Online Lead Generation Techniques

Most companies have heavily invested in having an up-to-date website but they forget the
urgency with which they need to have a system which will facilitate and direct them on how to
build an inventory of leads. The kind of competition out there will leave no room for the
misinformed businesses and these as you know, will end up in poor sales and business closure.
You need to be aware on where and how to start getting your online traffic because lead
generation is by far indispensable for those looking to make huge online profits. For any sales
activity to give remarkable results there must be willing clients, people who are interested in
what you are selling and therefore, if you use lead generating techniques, it guarantees you
higher sales and customers will develop a liking for both you and your product.

Many a times, people talk of lead generating techniques but rarely will someone tell you exactly
what they are. It is vital to note that there are numerous possibilities which are both easy and
    10     Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
affordable to use. The goal in using these leads is to get as much traffic as you can. Therefore
comprehensive knowledge about what you can do, how you can do it and when you can do it
are critical to achieving your success. You need to identify your target groups first and
thereafter choose a technique which works best in that market.

Every industry and business has a special technique which, when employed guarantees
maximum results. But in all this, the primary concept is similar. They will both help your
business to gunner the necessary exposure it needs. A common equation to help you
understand how this works is as follows; when you get exposed to your market, your online
business will get traffic, the traffic will bring potential lead and the leads can easily be
converted to sales if you have the right lead generating tool. The internet is today a promising
market for those growing their businesses as well as for those who are just starting. Therefore if
you are one among the millions already involved in online business, you will need both
dedication and knowledge on the tools required for success.


Before we get started on the various leads, you need to know that the process of generating
leads is a good publicity stunt for any business. This is one way through which your customers
and prospects are able to know of your goods or services, or promote your products. Therefore,
by generating leads, you are generating potential sales which will bring about huge profits.
Generating traffic to your website is not enough. You need to learn how you can retain your
customers as this is also another significant topic for your online business. In today's business
world and market trends, consumers tend to form relationships with either the manufactures
or suppliers of whatever product or service they are using.

The various types of lead generating techniques explained:

Do not be surprised to learn that there are some lead generating techniques which are
ineffective. Contests or sweepstakes have been passed by time and have thus grown very
inappropriate both for customers and professional service providers. Referrals and networking
are still used by many businesses although they do not guarantee the kind of results your
business needs. Rise up from your slumber and change with the speed of technological
advancements. There is a new wave of online business developments which will give you more
than you bargained for.

Search Engine Optimization

Search engine optimization, commonly used with the acronyms SEO, will help any business
penetrate its market. We live in a world where Google has all the answers and therefore the
first thing any manager, teacher, student, fashion designer, architecture, banker, or a doctor
will do when faced with an issue they are not sure of, is to Google their question or issue. Smart
phones and iPads have even made it easy for people to spend much time online. SEO will
position you where your target clients can easily see your online content. From this point on, it
is up to you to play your cards right and see if you can win such leads over to your business.

    11     Aggressive Offline Marketing Techniques   Learn how to sell Apps to local businesses
Optimized Websites

Did you know that most websites which are run by companies and businesses are not designed
in a manner to generate leads? Such are the kind of websites where customers find nothing
useful to their needs. Without lead generating websites, you are doing zero work since you are
unable to satisfy a large market segment. Therefore, it is paramount that you ensure the kind of
website you put up is able to deliver the unique selling preposition of your business, and
customers are able to get learn valuable information which should lead them to respond to
your call of action. As much as it sounds simple, it is equally helpful.

Online Advertising

If you are looking for something which is fast, you can buy your space in search engine result
pages through pay per click advertisements. This approach will put you at an advantage
because your advertisements will be placed where there are relevant key words that your
business associates with. Any business looking to save money while attracting more credible
and potential leads should try this technique since it is track-able. It is also believed that those
who use this system have high quality returns because a number of people clicking on their
advertisements are looking for some form of solution. With pay per click ads, you get to pay
only when someone clicks your advertisements.

Social Media

Using online social media is yet another alternative that has been abused by others while many
have made a catch out of it. This technique is quite simple and guarantees high results based on
the quality of the networking techniques you employ. Each social site offers a different
platform and style of interaction but the goal here is to get attention from as many people as
possible from. If you can connect with your audience on the social media, you can be sure they
will respond and give you the much needed reputation and of cause sales that your business
needs. The kind of results you draw out of this depends on the quality of time you invest in it.

Use of Webinars

Have you ever thought of a webinar as a tool for marketing your online business? This is
something you need to think about since it can help you draw a number of potential clients. It is
more like a seminar and in most cases it is done free of charge. Those attending have to register
and this will provide you with their information. Do not use webinars to put up your sales talk,
because their purpose is to educate the attendees. To have a successful webinar, you need to
choose good topics that are of interest to a number of people since this will attract their
attention and make them follow you. In the long run, they will develop trust in your local
business.



    12     Aggressive Offline Marketing Techniques     Learn how to sell Apps to local businesses
What industry are you in? How does it perform? What do people want to know about your
industry? These are the kind of questions you need to keep in mind while trading online.
Customers are curious people who want to change with the latest trends and therefore, if you
are in a position to offer industrial research reports, then you can be sure you will have a huge
following. This will make you a industrial giant, even if you are running a small local business.
Prospective customers will change their view of your business and this will help strengthen your
brand. One way to capture even a larger market group is by making your research topics as
interesting as possible.

In this fast paced world, people are more interested in physical evidence rather than what is
written. This is the root source of online video mail which is the next technique we are going to
look at. If you can position your company in a manner that your target customers who are able
to see you explain how you can solve their problems, then you are on the right track. With
videos, you not only generate leads but you also nature them, which is an added advantage to
your business.



E-Books

The use of white paper/e-books is equally a very good approach to market your business and
bring in leads. Your credibility is on the line and by using this technique; you are developing the
trust and reputation with a vast number of people. You can offer such giveaways behind a
registration screen or for free on your website. If you so which, there are third party companies
whose services come in handy during this time. How well you explain yourself on various
subjects will determine the kind of success you generate with these tools.

Electronic Newsletters

Offering electronic newsletters is a good way to reach many people. The quality of your content
is what will help you generate traffic to your website. Every sign up for your e-newsletter is a
potential lead while those already signed up can still be natured to remain loyal to your brand.
Let it be known that one can subscribe to free newsletters and this should be clear on your
website. Again, while looking into this option, the success you generate is based on the quality
of your content.

Blogging

If you are a blogger, then this technique is one you need to read carefully. Using blogs will not
bring to your website much leads, but they are useful in directing leads to your website. With
blogs, you are free to use as many keywords as you wish and this will in turn position you
where your target market can see you. It is advisable to have your blog page on your business
website. This is very professional. You can also market your page on other social sites where a
large number of people will be able to see what you offer and either relate to it or ignore if the

    13     Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
content is not appealing.

Having an infectious personality works well with any of the above online tools. You also need to
email your leads on regular basis if you are going to retain them and turn them into regular
customers. Well, there are your online marketing techniques. As usual, when used effectively,
the best results will be realized. It is advisable to create an online marketing department in your
local business, one that will completely oversee the effective execution of the online lead
generation techniques. However, if you feel you are perfect at it and can efficiently develop the
online lead generation strategies, go for it. After all, you will be saving on the money that could
have been used to set up the special department dedicated to online lead generation.


                      Chapter 4 – Selling Apps To Local Businesses

The use of mobile apps has lately been on the rise with a record increase in the number smart
phone users. Apps have become more popular and are helping various people accomplish
varied tasks on a day to day basis. As a matter of fact, businesses are also taking advantage of
this opportunity to increase their market penetration and expand their existing business.

The boom in the mobile application industry has got many people by surprise. Time is ripe for
those who haven't noticed that emerging trends are currently revolving around marketing and
advertising local businesses on mobile phone platforms.

Research shows that the use of hard wired computers will drastically reduce by 2013, and this
will see millions access the internet using their smart phones. This, therefore, means that most
of your customers will be using their phones to find you and locate your business. An App acts
like a mobile website from where you are able to market and bring your brands a unique selling
preposition.

App building is something which has been left for the technological savvy professionals. In fact,
there is a belief that building an App may take weeks or months to yield results. Apparently,
many people are not convinced there could be an easy way out while searching for something
practical which will make your work easy while at the same time helping you generate income.
If you are interested in knowing more on this, here is the deal.

Did you know the number of mobile phones outnumber the quantity of computers in the
world? For local businesses, this should mean an excellent opportunity to attract more
customers. There are simply more people who will be requiring the kind of service you are
offering, and this; they can do while on the bus, inside their vehicles, during their lunch breaks,
while on the train to work among others.

As a business owner, you should see this form of demand and rush to fill it before your
competition takes over. Most people, who started business years ago, build sites which are

    14     Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
quite heavy and cannot be supported on the mobile devices. This, therefore, means that
whenever your customer tries to find your online page which is not optimized for smart
phones; will not load, and there slips away another one of your potential sales.

Worse still, there are those websites when accessed, you have to strain to see the content
because they tend to try and cram everything to fit your mobile screen. Today's customer
demands more, and this demand should be delivered with limited hardships. That means they
want to find you with ease and get easy access through their mobile phones. In simplicity, you
need to look sleek and have the necessary information customers may need. It does not matter
whether you are operating a local business or an online business; having an app is the way to
market and this method are both affordable and unique. App wizards had developed a unique
platform which can be used to design and develop Apps for android, iPhones or Blackberry
series. Better still, you can make Apps and sell to your local business for a fee. In most cases,
building an App will take less than twenty minutes but you are guaranteed whatever price you
quote to your clients. Are you the kind of person who wants to tap into the current market
trend and make a difference both to the business owner and self?

Technology is considered a driving force in the world today and everywhere you look, you will
notice technology has contributed towards several aspects. In the long run, it has dictated our
present environment and how it operates. But you do not have to be technologically savvy to
sell Apps to businesses. In fact, after the first training, you are free to start making your Apps,
which may not take longer than 30 minutes to complete. As much as a business owner will be
seeing the immense and potential customers for their businesses, they will also need someone
who can direct them and advise them on how to capture the vast market; and that is where you
come in.

Most of the apps in the market have been designed and uploaded in the market place awaiting
buyers. But for you, it will be a little bit different. Your work entails designing the app and
instantly uploading it on to the Internet. The apps can be accessed by both the business and its
customers instantly the moment you finish uploading it. The sales of such apps will work well
when you organize your market and choose your target group well. Some of the target
customers for such Apps include bars and restaurants, night clubs, lawyers, learning
institutions, real estate agents, religious organizations, clubs, and medical fraternity
professionals among others.

Unlike those who prepare Apps and put on the android or iPad market place, your App is paid
for before it is used and there is residual income to follow thereafter. In contrast to these
groups, you wouldn't have to make numerous unit sales before you can break even. App wizard
will enable you to break even with your first sale and everything that follows will be profit to
you. The best part in doing this form of business is that you are not alone. There are guidelines
which have been prepared to enable you sell the Apps to virtually any business of your choice
as well as generate recurring revenue.

You have to note that the systems and processes you will learn are proven, and results

    15     Aggressive Offline Marketing Techniques   Learn how to sell Apps to local businesses
guaranteed. Selling apps to your local businesses is something you will do without much hustle
if your market gets to understand the vitality of having these applications installed for them.
Mobile apps are currently hot, and as such, if you want to be one among the few who are
selling this technology to businesses, you might consider venturing into Apps and wizards
reselling program. The whole selling process is much easier because you will have all the
marketing and advertising support you need.

One of the reasons why our apps will sell is because of most of its features which are inbuilt.
Most people have tried using other platforms, but they end up coming back because of the
integrated features such as SMS and marketing features. With the marketing platform, it is the
number one tool you need to understand if you are going to convince any business to buy the
app. Arguably, once your prospects understand this fact, their mindset will change straight
away making a difference between completing the sales and failing to convince the client. If you
are going to approach a client, be prepared with your facts right and in some cases, you can
compare our powerful features with those of competitors.

You are free to give demonstrations of how using our marketing feature is able to communicate
to millions of people instantly. For example, the client can key in one message, which will be
sent as SMS, email or appear as a Facebook post and at the same time appear on the Twitter
page. This shows how effective the marketing feature is making it the main factor which
separates App wizard from the competition. Therefore, as a reseller, you can be sure to get the
best market response selling this App to businesses around you.

In this day and age where more searches are done online, any business is better positioned for
success if they can tap into the immediate market. It is your responsibility to make them realize
this fact. On the other hand, we will help you deliver everything you promise to them. This
includes the opportunity to communicate with the end user and notify them of the offers a
business has, provide any relevant news among other relevant information. Remember that
unlike emails or other social sites, text messages will be read instantly, and customers will be
able to respond and act based on the information you provide.

The best thing about this cloud based mobile App is that it can be used to create other Apps on
a number of operating platforms such as Windows, Android and Apple based phones. This
means that only a negligible number of smart phone users will be left behind or be unable to
access your App. Having a website which is mobile friendly is extremely valuable since it is the
avenue most people will use when looking for you on the World Wide Web and the basis
through which they will communicate to you. As stated earlier, this is not an App for only the
technological gurus. Anyone can create an App in just between ten to twenty minutes.

Customers to your local business will always buy solutions which are relevant to them. At the
same time, while selling an App using the reseller program, you need to focus on the results or
benefits one gets from these features. Be clear and explain how the end user will be able to
download coupons, stream live videos of the function taking place at their business, make
reservations and all the numerous benefits you stand to gain by having Apps wizard designed

    16    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses
for them.

You, on the other hand; as a retailer will be able to benefit on the mobile web App market
which is currently on the rise. You will be able to resell these Apps under your own brand name;
therefore, most clients will find it easy to trust you and your credibility. As a reseller, you are
able to text your customers starting from your design phase; you will be guided on a step by
step basis until you complete your training while getting provision of the marketing materials
you need. This is the kind of package you get and with your first purchase; you break even and
start making your profits thereafter. Your complete banner sets will enable you advertise your
venture to your local businesses giving them an idea of what you are capable of. You will be
able to use them in print media, online and in your physical business.

Flyers, postcards, business cards and QR Codes can easily be generated from your marketing
platform. In addition, you will be given a quick start Guide that will direct you and get you up
and running in no time. Inside the guide, you will find 25 lessons on startup tips, how to talk to
your clients, your best customer and how to retain them. Although using the App is quite easy,
a tutorial has been added which will help you have a deeper understanding on how to create a
custom table tents and signs or how to generate QR codes.

Watch this short video to see how easy it is to build an app!




    17      Aggressive Offline Marketing Techniques   Learn how to sell Apps to local businesses
Join the Instant App Wizard Reseller Family Today!

You can enter this special coupon code to save 75% off your first month as an Instant App
Wizard Reseller. You can start your App business today and be selling Apps today!

Coupon Code: warrior



          Join the Instant App Wizard Reseller System




    18    Aggressive Offline Marketing Techniques    Learn how to sell Apps to local businesses

				
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