Documents
Resources
Learning Center
Upload
Plans & pricing Sign in
Sign Out

It Scandinavian

VIEWS: 4 PAGES: 16

									 The SAS Group structure
Transparency                                                                                   Competitiveness
Accountability                                                                                 Independence




Group | Scandinavian Airlines Operations | Subsidiary & Affiliated Airlines | Airline Support | Airline Related Business |Hotels
SAS Group: 4th largest airline group
in Europe and 11th worldwide
  (Denmark)


                    (Norway)


  (Sweden)



  (International)




                               The SAS Group current platform:
                                –   150 destinations worldwide
                                –   32 million passengers in 2004
                                –   Approx. 1.450 daily departures
                                –   200 hotels worldwide
Long haul: Airbus 340 and 330 series




                   MOWAD/M. Pedersen
A luxurious armchair
by day…
a comfortable bed
by night




                       MOWAD/M. Pedersen
SAS business class: the best of everything

                               •        No restrictions reg. booking
                               •        EuroBonus points 200%
                               •        Fast lane security (new!)
                               •        Check in at Business counter
                               •        Lounge access
                               •        Extra wide seats and generous legroom
                               •        PC power
                               •        SAS Net Access (new!)
                               •        Individual video screen
                               •        Noise canceling headsets
                               •        Adjustable seatback, headrest, legrest
                                        etc.
                               •        Full three course dinner with choice
                               •        Self service buffet
                               •        Back stretch
                               •        Personal water bottle
                               •        High quality wines and spirits
                               •        Wide selection of beers and soft drinks



                    MOWAD/M. Pedersen
Business class buffet
                          A SAS unique, specially designed
                               self
                          service area for in-between meals
                          A “new room onboard", not a part of
                               a
                          galley, also used for happenings.
                               Gives
                          passengers the possibility to move
                          around, stretch their legs.

                          Buffet Content
                          •    Warm drinks (freshly brewed
                               espresso and cappuccino)
                          •    Cold drinks (wine, mineral
                               water, beer and soft drinks)
                          •    Refreshments (fruit, sandwich
                               and snacks, to be varied if
                               needed)
              MOWAD/M. Pedersen
Economy Extra: efficiency,
comfort and several
benefits
• No restrictions reg. booking
• EuroBonus points 150%
• Check in at Business counter (new!)
• Fast lane security (new!)
• PC power
• SAS Net Access (new!)
• Individual video screen
• Wider seats and more legroom
• Adjustable headrest and legrest
• Improved service
• Choice of meals
• Free beverages
• Personal water bottle
• Comfort kit


       MOWAD/M. Pedersen
Economy: our basic offer

                     •Booking restrictions
                     • EuroBonus points
                     • SAS Net Access (new!)
                     • Individual video screen
                     • Individual seat mirror
                     • Standard seats and normal
                       legroom
                     • Three course dinner +
                      light meal before landing
                     • Free beverages




              MOWAD/M. Pedersen
Airbus A321, B737-600/700/800 & MD80s
               for Europe




                  MOWAD/M. Pedersen
                    Customers’ choice

                    Three segments for different
                    needs




                    Business
                    extra comfort and
                    service


                    Economy Flex
                    Efficient and flexible
                    travel


                    Economy
                    Low fares and variety of
                    special offers


MOWAD/M. Pedersen
September 1st, 2005 - European Makeover
One way in more than one way!
Price structure: framework

       When your                  When you
         time is                  have time
       important



    Business   Economy Flex              Economy


                   Full combinability




                                   MOWAD/M. Pedersen
Full combinability of simple products and
prices
      Business             Economy Flex                      Economy

   Three booking classes   Two booking classes           Nine booking classes

   Rebookable within       Rebookable within             Cannot be rebooked
   same price type and     same price type and
   level                   level                         72 hours ticketing after
                                                         booking
   Can be rebooked to      Can be rebooked to
   higher booking class                                  Lowest price levels
                           higher booking class          valid point to point
   by paying the           by paying the
   difference              difference

   Fully refundable        Fully refundable              No refund

   Child discount 33%      Child discount 33%            Child discount 33%


                                 combinable



                                     MOWAD/M. Pedersen
    Sales onboard
     •      SAS Flightshop is part of the
            passenger's total travel
            experience
     •      Offers exclusive Scandinavian
            quality products and leading
            modern brands
     •      Price levels are 20% lower than
            in the shops for cosmetic and
            perfumes and 15% lower for
            accessories and gifts
     •      The opportunity to buy attractive
            products onboard, adds value
            and increases a positive
            experience for the customers



MOWAD/M. Pedersen
On ground

            •   The ultimate goal is ticketless
                travellers
            •   Check-in via mobile phone or thru
                Internet
            •   Check-in at airports via SAS Self
                Service automat or a card-reader at
                the gate
            •   Separate check-in for business and
                economy flex customers
            •   New Fast Track Security Lane at
                airports
            •   Boarding sequence
            •   New Design in SAS Lounges
                 MOWAD/M. Pedersen
             SAS EuroBonus
             works in a simple
             way


              Every time you use SAS
              or our Parnters’ services,
              you earn the bonus points




MOWAD/M. Pedersen

								
To top