Dairy Food Market in China to 2016: Market Profile

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					                                  Food
                               Market Profile




Dairy Food Market in China to
2016: Market profile
Reference code: CG0678MP

Published: June 2012




                           www.canadean.com
 TABLE OF CONTENTS


TABLE OF CONTENTS

1         Introduction ....................................................................................................................... 5
1.1       What is this Report About? ............................................................................................................. 5
1.2       Definitions....................................................................................................................................... 5
1.2.1     This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016. .................................... 5
1.2.2     Volume Units and Aggregations......................................................................................................................... 5
1.2.3     Introduction......................................................................................................................................................... 6
1.2.4     Large scale, international, program of online consumer surveys ...................................................................... 6
1.2.5     Nationally Representative results (age, gender) ................................................................................................ 6
1.2.6     Parents answered on their children’s behalf ...................................................................................................... 6
1.2.7     Legal Drinking Age exclusions for alcoholic drinks categories .......................................................................... 7
1.2.8     Integrated with industry calling and secondary research ................................................................................... 7
2         China Dairy Food Market Overview ................................................................................. 8
2.1       China Dairy Food Market Analysis by Volume ................................................................................ 8
2.1.1     Overall Dairy Food Consumption, 2006–16 ....................................................................................................... 8
2.1.2     Per-capita Dairy Food consumption, 2006–16................................................................................................... 9
2.1.3     Dairy Food Market Growth Dynamics, by Volume ........................................................................................... 10
2.1.4     Dairy Food Consumption by Category, 2006–16 ............................................................................................. 11
2.1.5     Dairy Food Consumption – Trends and Forecasts, 2006 Vs. 2011 Vs. 2016 ................................................. 13
2.2       China Dairy Food Market Analysis by Value ..................................................................................14
2.2.1     Overall Dairy Food Market Value, 2006–16 ..................................................................................................... 14
2.2.2     Dairy Food Market Growth Dynamics, by Value .............................................................................................. 15
2.2.3     Dairy Food Market Value by Category, 2006–16 ............................................................................................. 16
2.2.4     Dairy Food Market Value - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016 .................................................. 18
3         Appendix .......................................................................................................................... 20
3.1       Methodology ..................................................................................................................................20
3.2       About Canadean............................................................................................................................20
3.3       Disclaimer......................................................................................................................................20




 Dairy Food Market in China to 2016: Market profile                                                                                                                      Page 2

© Canadean. This product is licensed and is not to be photocopied                                                                                       Published: June 2012
  TABLE OF CONTENTS


LIST OF FIGURES

Figure 1: Consumer Panel Report Methodology ................................................................................................................................................... 7
Figure 2: China Dairy Food Consumption (Kg m) and Growth (Y-o-Y), 2006–16 .................................................................................................. 8
Figure 3: China Per-capita Dairy Food Consumption (Kg/head & Y-o-Y growth), 2006–16 ................................................................................... 9
Figure 4: China Dairy Food Market Dynamics, by Category, by Volume 2006–16 .............................................................................................. 10
Figure 5: China Dairy Food Consumption (Kg m) by Category, 2006–16 ............................................................................................................ 11
Figure 6: China Dairy Food Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016 ............................................................. 13
Figure 7: China Dairy Food Market Value (CNY m) and Growth (Y-o-Y), 2006–16 ............................................................................................. 14
Figure 8: China Dairy Food Market Dynamics, by Category, by Market Value 2006–16 ...................................................................................... 15
Figure 9: China Dairy Food Market Value (CNY m) by Category, 2006–16 ......................................................................................................... 16
Figure 10: China Dairy Food Market Value (CNY m) by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016............................................. 18




  Dairy Food Market in China to 2016: Market profile                                                                                                                                       Page 3

© Canadean. This product is licensed and is not to be photocopied                                                                                                        Published: June 2012
  TABLE OF CONTENTS


LIST OF TABLES

Table 1: Volume Units for the Dairy Food Market ................................................................................................................................................. 5
Table 2: China Dairy Food Consumption (Kg m) and Growth (Y-o-Y), 2006–16.................................................................................................... 8
Table 3: China Per-capita Dairy Food Consumption (Kg/head & Y-o-Y growth), 2006–16 .................................................................................... 9
Table 4: China Dairy Food Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Category, by
volume (Kg m) .................................................................................................................................................................................................... 10
Table 5: China Dairy Food Consumption (Kg m) by Category, 2006–11 ............................................................................................................. 11
Table 6: China Dairy Food Consumption (Kg m) by Category, 2011–16 ............................................................................................................. 12
Table 7: China Dairy Food Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016 .............................................................. 13
Table 8: China Dairy Food Market Value (CNY m) and Growth (Y-o-Y), 2006–16 .............................................................................................. 14
Table 9: China Dairy Food Market Value (USD m) and Growth (Y-o-Y), 2006–16 .............................................................................................. 14
Table 10: China Dairy Food Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Category,
by value (CNY m) ............................................................................................................................................................................................... 15
Table 11: China Dairy Food Market Value (CNY m) by Category, 2006–11 ........................................................................................................ 16
Table 12: China Dairy Food Market Value (CNY m) by Category, 2011–16 ........................................................................................................ 17
Table 13: China Dairy Food Market Value (USD m) by Category, 2006–11 ........................................................................................................ 17
Table 14: China Dairy Food Market Value (USD m) by Category, 2011–16 ........................................................................................................ 17
Table 15: China Dairy Food Market Value (CNY m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016 ............................................... 18
Table 16: China Dairy Food Market Value (USD m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016 ............................................... 19




  Dairy Food Market in China to 2016: Market profile                                                                                                                                                          Page 4

© Canadean. This product is licensed and is not to be photocopied                                                                                                                         Published: June 2012
      INTRODUCTION


1           Introduction
1.1         What is this Report About?
            This report is the result of Canadean’s extensive market research covering the Dairy Food market in China.
            It provides detailed historic and forecast consumption data on Dairy Food market in China.

            As such the report is an essential tool for companies active across the Dairy Food industry and for new
            players considering entry into China’s Dairy Food market.

1.2         Definitions
            All the data is collected in volume terms. Dairy Food consumption refers to domestic consumption only and
            includes imports. Please note that rounding errors may occur.

1.2.1       This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.2.2       Volume Units and Aggregations
            Where volume measurements are given the units of measurement presented in the table below are used. It
            should be noted that as volume units are sometimes mixed it is not always possible to provide an
            aggregation of volume units across product categories. In food categories this problem has been resolved by
            as
				
DOCUMENT INFO
Description: Synopsis The report presents detailed data on the Dairy Food consumption trends in China, analyzing Dairy Food consumption volumes and values at market and category level, brand share and distribution channel data. It examines the components of change in the market by looking at historic and future growth patterns – how consumers’ changes in behavior have affected total volumes, values, brands selected and type of products chosen. Summary Canadean’s "Dairy Food Market in China to 2016: Market Profile" provides detailed data on dynamics in China Dairy Food market, providing marketers with the essential tools to understand their own, and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Dairy Food sales overall and to discover which categories and segments will see growth in the coming years. Scope "Dairy Food Market in China to 2016: Market Profile" provides you with the following: • Market growth dynamics by volume • Market growth dynamics by value • Consumption by volume • Consumption by segments • Market value by segments Reasons To Buy • Understand the market growth dynamics of the Dairy Food market. • Gain insight into the Dairy Food Consumption patterns in China • Detailed product sales segmentation (for both volumes and values) are provided, including brand data, sales by distribution channel) at the product category level. • Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.
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PARTNER Canadean
Canadean has long held a reputation with FMCG markets for providing specialist business information by conducting detailed industry and consumer research, supported by insightful value-added analysis. We cover the entire spectrum of the consumer value chain from suppliers, brand owners, distribution channels and consumer insight. By researching markets in a holistic way, Canadean’s research methodology enables clients to make informed strategical decisions that are founded on robust and reliable data and market insights. We specialise in online survey panels, qualitative and quantitative in-country research, industry analysis and consultancy. Canadean’s dedicated in-country researchers and analysts have an industry background in marketing, market research, consulting and advanced statistical expertise. They are well positioned in the industries themselves and therefore, best placed to ask the right questions of the right people. This network of professional researchers stretches across more than 80 countries, enabling Canadean to conduct unique research via our trusted business communities.