Gin & Genever in Austria to 2016: Databook

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					                                 SPIRITS
                                       Databook




Gin & Genever in Austria to 2016:
Databook
Reference code: WS0334DB

Published: May 2012




                           www.canadean.com
 TABLE OF CONTENTS


TABLE OF CONTENTS

1       Introduction .......................................................................................................................... 5
1.1       What is this Report About? ............................................................................................................. 5
1.2       Definitions....................................................................................................................................... 5
1.2.1     This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016. .................................... 5
1.3       Summary Methodology ................................................................................................................... 5
2       Austria Gin & Genever Market Analysis ............................................................................ 8
2.1       Gin & Genever Market Consumption Analysis, 2006–16 ................................................................ 8
2.1.1     Gin & Genever Market Volume Analysis, 2006–16............................................................................................ 8
2.2       Gin & Genever Consumption by Channels ..................................................................................... 9
2.2.1     Gin & Genever Consumption by Channel, 2006–16 .......................................................................................... 9
2.2.2     Gin & Genever Off-premise Consumption, 2006–16 ....................................................................................... 10
2.2.3     Gin & Genever On-premise Consumption, 2006–16 ....................................................................................... 11
2.3       Gin & Genever Consumption by Price Segment, 2006–16 ............................................................12
2.4       Gin & Genever Consumption by Alcoholic Strength, 2006–16 .......................................................14
3       Appendix ............................................................................................................................ 16
3.1       Methodology ..................................................................................................................................16
3.2       About Canadean............................................................................................................................16
3.3       Disclaimer......................................................................................................................................16




Gin & Genever in Austria to 2016: Databook                                                                                                             Page 2

© Canadean. This product is licensed and is not to be photocopied                                                                       Published: May 2012
 TABLE OF CONTENTS


LIST OF FIGURES

Figure 1: Austria Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16 ...................................................................................... 8
Figure 2: Austria Gin & Genever Consumption (Liters m) by Channel, 2006–16 ................................................................................................... 9
Figure 3: Austria Gin & Genever Off-premise Consumption (Liters m), 2006–16 ................................................................................................ 10
Figure 4: Austria Gin & Genever On-premise Consumption (Liters m), 2006–16 ................................................................................................ 11
Figure 5: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2006–16 ....................................................................................... 12
Figure 6: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–16 .................................................................................. 14




Gin & Genever in Austria to 2016: Databook                                                                                                                                Page 3

© Canadean. This product is licensed and is not to be photocopied                                                                                         Published: May 2012
 TABLE OF CONTENTS


LIST OF TABLES

Table 1: Austria Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16........................................................................................ 8
Table 2: Austria Gin & Genever Consumption (Liters m) by Channel, 2006–11 .................................................................................................... 9
Table 3: Austria Gin & Genever Consumption (Liters m) by Channel, 2011–16 .................................................................................................... 9
Table 4: Austria Gin & Genever Off-premise Consumption (Liters m), 2006–16.................................................................................................. 10
Table 5: Austria Gin & Genever On-premise Consumption (Liters m), 2006–16.................................................................................................. 11
Table 6: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2006–11 ........................................................................................ 12
Table 7: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2011–16 ........................................................................................ 13
Table 8: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–11 ................................................................................... 14
Table 9: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2011–16 ................................................................................... 15




Gin & Genever in Austria to 2016: Databook                                                                                                                                Page 4

© Canadean. This product is licensed and is not to be photocopied                                                                                         Published: May 2012
      INTRODUCTION


1          Introduction

				
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Description: Synopsis Canadean’s, "Gin & Genever in Austria to 2016: Databook" contains detailed historic and forecast Gin & Genever consumption analysis, segmented at a category level. It provides year on year growth figures for the different types of Gin & Genever available in Austria , as well as volume data based on price segments and alcoholic strength. This report reviews the latest industry trends both for overall products as well as leading market players, which makes it an essential tool for companies active across the Austria alcoholic drinks value chain and for new players considering entering the market. Summary This report is the result of Canadean’s extensive market research covering the Gin & Genever category in Austria . It provides detailed historic and forecast consumption volume and values, at channel level. "Gin & Genever in Austria to 2016: Databook" provides a top-level overview and detailed insight into the operating environment of the Gin & Genever category in Austria Scope • Overview of the Gin & Genever category in Austria • Analysis on consumption of the Gin & Genever category in Austria, by volume, value, brands and channels • Provides detailed historic and forecast data on the off-premise and on-premise consumption of the Gin & Genever category in Austria • Historic and forecast consumption value of the Gin & Genever category in Austria by alcoholic strength and by price segments Reasons To Buy • Provides you with important figures on consumption of the Gin & Genever category in Austria • Allows you to analyze the Gin & Genever category in Austria with detailed historic consumption of the category by volume, value, brands, channels, price segments and by alcoholic strength. • Helps you plan your future business decisions using forecast figures for the category along with segment level information
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Canadean has long held a reputation with FMCG markets for providing specialist business information by conducting detailed industry and consumer research, supported by insightful value-added analysis. We cover the entire spectrum of the consumer value chain from suppliers, brand owners, distribution channels and consumer insight. By researching markets in a holistic way, Canadean’s research methodology enables clients to make informed strategical decisions that are founded on robust and reliable data and market insights. We specialise in online survey panels, qualitative and quantitative in-country research, industry analysis and consultancy. Canadean’s dedicated in-country researchers and analysts have an industry background in marketing, market research, consulting and advanced statistical expertise. They are well positioned in the industries themselves and therefore, best placed to ask the right questions of the right people. This network of professional researchers stretches across more than 80 countries, enabling Canadean to conduct unique research via our trusted business communities.