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					ATIS and IPTV Standards



Maria Estefania, Senior Director - ATIS
            February 2006
                    1
                              ATIS Today
•   Technical planning and standards development organization of communications
    and Information Technologies companies.
     – 24 standards making committees and incubators covering broad spectrum of industry
       needs.
     – 6 focus groups defining detailed work plans on the following priorities: Next
       Generation Networks, Network Security, Voice Over IP, Data Interchange, Wide Area
       Ethernet and Mobile Wireless Services.
•   Committed to rapidly developing and promoting technical and operations
    standards for the communications and related information technologies industry
    worldwide.
•   ATIS’ member companies and committee participants represent a wide cross
    section of the global communications industry.
     –   300+ member companies.
•   On the international front: organizational partner of 3GPP, Global Standards
    Collaboration.
•   Leading contributor to ITU via the U.S. State Department and R sector member.
•   US Telecom Premier Partner, providing technical programming for large trade
    show, TelecomNEXT.

                                              2
                             ATIS Today
•   Active Board of Directors comprised of CTOs and senior-most executives of
    major telecom companies doing business in North America.

•   Board of Directors drives market-based standards development:
     – Identifies priority standards work needed by industry to get new services to market
       rapidly;
     – Establishes focus groups to identify and charter development or specific priority
       work needed;
     – Focuses standards work on these priority areas.

•   Delivers a “new” type of standard designed for today - ATIS End-to End
    Implementable Standards:
     – Complete, implementable end-to-end solutions for the industry;
     – Frameworks for services and performance requirements, interfaces and physical
       characteristics for technologies, systems and business processes;
     – Ensure interoperability;
     – Include work in multiple venues or disciplines as required (e.g. OAM&P, billing, and
       signaling).

                                               3
                                                                                                                          ATIS
                                                         Board of Directors              Board Committees,                  Forums and
                                                                                             e.g., TOPS                     Committees                  Members                         Staff




                           Universal Functions                                                                                                                                     Functional Platforms




 Performance,        Interoperability            OAM&P                        Ordering and                     User                     Circuit                 Wireless                Multimedia          Optical             Packet
Reliability, and                                                                 Billing                     Interface              Switched and                                                                                Based
    Security                                                                                                                             Plant                                                                                 Networks
                                                                                                                                    Infrastructure



                          Protocol                                                                                                         Network                   IFAST                      IIF            Optical
      NRSC             Interworking        Network Integration,                                                  ESIF                                                                                                               Packet
                                                                                                                                          Interface,                                                       Transport and
                        Committee          Operations, and                          OBF                                                                                                                                          Technologies
      (network                                                                                                                           Power, and                 (ANSI-
                                                                                                                                                                    (ANSI-41                 (IPTV        Synchronization
                            (PI)           Administration                                                     (emergency                                                                                                         and Systems
     reliability)                                                                                                                        Protection               interworking)
                                                                                                                                                                  interworking)            Interoper-
                                                                                                                                                                                           Interoper-        Committee
                         (formerly         Forum (NIOAF)                                                        services)                                                                                                         Committee
                                                                              (ordering, billing)                                        Committee                                           ability          (OPTXS)
                           T1S1-
                           T1S1-              - INC                                                                                                                                                                                 (PTSC)
                                                                                                                                            (NIPP)                                          Forum)        (formerly T1X1)
                         signaling)           - IITC*                                                                                                                                                                              (formerly
                                                                                                                                          (formerly
                                              - NIIF*                                                                                                                                                                           (T1S1- packet-
                                                                                                                                                                                                                                (T1S1-packet-
                                                                                                                 IVR                        T1E1)                     IOC                                    (electrical
                       (signaling,            - BCSC                                                                                                                                                                                based)
                                                                                                                                                                                                          transport, digital
       TFPC             protocol           *includes signaling                                                                           (access,
                                                                                                                 (voice                                           (international                             hierarchy,         (packet-
                                                                                                                                                                                                                               (packet-based
                       standards)          testing and                                                                                  interface,
      (fraud )                                                                                                 response                                              roaming)                             synchronization         technology
                                           implementation                                                                            power, spectral
                                                                                                               systems)                                                                                      standards)           standards,
                                           issues                                                                                     compatibility,
                                                                                                                                                                                                                               contributions to
                                                                                                                                      and electrical
                                                                                                                                                                                                                                      IETF
                                                                                                                                       protection                   Wireless                                                   standards and
                                                                                                                                       standards)                 Technologies
     Network                                                                                                     TTY                                                                                                            standards not
                                          Telecom Management                                                                                                      and Systems                                                     pursued by
   Performance,
                                             and Operations                                                                                                        Committee                                                         IETF)
    Reliability,                                                                                                  (text
                                           Committee (TMOC)                                                                                                         (WTSC)
   and Quality of                                                                                             telephony)                     O5
                                             (formerly T1M1-
                                                       T1M1-                                                                                                        (formerly
      Service                                                                                                                            (wood poles)
                                                 OAM&P)                                                                                                               T1P1)
    Committee
      (PRQS)
                                           (internetwork OAM&P                                                                                                     (wireless/
     (formerly
                                                 standards)                                                                                                          mobile
       T1A1)
                                                                                                                                                                   standards)
  (performance,
  reliability,QoS,
  reliability,QoS,
   and security                                                                                                                           Notes on this chart:
    standards)
                                                                                                                                          • The 10 areas defined on the chart represent a functional framework for organizing the work of
                                                                                                                                             ATIS and for marketing it externally. They are not actual committees or individuals with
                                                                                                                                             administrative or oversight responsibilities.
                                                                                                                                          • The remaining layers of the chart identify where the existing ATIS committees fall in the functional
                                                                                                                                             structure.
                                                                                                                                          • PEG (Protection Engineers Group) is not included on this chart as it meets only once annually for
                                                                                                                                             an information exchange meeting, rather than for developing technical standards.
                                                                                                                                          • It is intended that the structure presented on this chart will be dynamic and will grow and change
                                                                                                                                             over time as work flows through ATIS.




                                                                                                                               4
    IPTV Interoperability Forum (IIF)
• March 2005 - IPTV Exploratory Group (IEG) established by the ATIS
  Board of Directors to assess the technical and operational opportunities
  and challenges surrounding deployment of IPTV.

• June 2005 – On recommendation of IEG, ATIS Board established the
  IPTV Interoperability Forum (IIF) as part of ATIS Board’s priority work to:
    –   Bring focus and coordination to standards work needed for IPTV.
    –   Resolve issues that may impede adoption of IPTV.
    –   Provide venue for interoperability activities.
    –   Assess IPTV issues in light of NGN directions.

• IIF Mission: Enable the interoperability, interconnection, and
  implementation of IPTV systems/services by developing ATIS standards
  and facilitating related technical activities.


                                               5
             Companies Active in IIF
Accenture            ADTRAN                 Agilent
Alcatel              AMDOCS                 AT&T
Bell Canada          BellSouth              Big Band
British Telecom      Cingular Wireless      CISCO
Coaxsy               Digital Fountain       ECI Telecom
Entrisphere          Ericsson               Ineo Quest
Intelsat             Iowa Network Systems   ipdr.org
Hewlett Packard      JDSU                   Juniper
Leapstone Systems    Lucent                 Microsoft
Myrio/Siemens        NDS                    Neustar
Nielsen              Nortel                 Optical Solutions (Calix)
Qwest                Real Communications    Rogers Wireless
Scientific Atlanta   Sun Microsystems       Symmetricom
TDS Telecom          Telchemy               Telcordia
Tellabs              Thomson                Trendium
UTStarcom            Verizon                Westell
Widevine

                                  6
                    IIF Focus
Address the Highest IPTV Priority Items for the
  Industry:
  1. Overall reference architecture for IPTV.
  2. Industry accepted standardized metrics and
     requirements for content security (digital rights
     management) and the quality of content delivery
     (Quality of Customer Experience).
  3. End-to-End QoS functionality to support multiple
     services (voice, video and data) on the same network.
  4. Interoperability standards and testing of components
     in the video delivery network.


                              7
                    IPTV Definition
• Secure and reliable delivery to subscribers of entertainment
  video and related services.
   – Live TV, Video On Demand (VOD) and Interactive TV (iTV).

• Services are delivered across an access agnostic, packet-
  switched network that employs the IP protocol to transport
  the audio, video and control signals.
   – Not Video over DSL.

• In contrast to video over the public Internet, with IPTV
  deployments, network security and performance are tightly
  managed to ensure a superior entertainment experience,
  resulting in a compelling business environment for content
  providers, advertisers and customers alike.
   – Not Video over Public Internet.

                                  8
                  ARCH Task Force
• Requirements & Roadmap document – March 2006
   – Define roadmap and requirements for IPTV architecture as it evolves
     over time, considering
      •   Service Descriptions and Capabilities
      •   Models for Content Sourcing
      •   Models for billing and settlement arrangements for video services
      •   Content security
      •   Network Architecture models (Core, Access, Home) [not just network
          layer and below]
      •   Application Architecture models (Service Enablers, App servers,
          Resources, API and Protocols models, Device functions models)
      •   IP network supporting infrastructure required to support IPTV. E.g.,
          Domain Name Services (DNS), Network Time Protocol (NTP), network
          access authentication (RADIUS/LDAP).
      •   Evolving nature of terminal devices (multi-resolution support)
      •   Models for advertising insertion



                                         9
         ARCH Task Force (cont.)
• Requirements & Roadmap document – March 2006
    (Continuation of previous slides’s list of considerations addressed by document.)
        • Models for viewership reporting to advertisers
        • Service integration (e.g., caller id on the TV screen)
        • Content location mechanisms (e.g., Electronic Program guides, search
           capabilities, directories)
        • Content metadata assumptions and requirements ( e.g., XML/MPEG 7)
        • Content transformation services (e.g., changing resolution via MPEG 21 Digital
           Item Adaptation)
        • Interactive TV services (e.g., audience polling, information services15, games)
        • OAM of the IPTV infrastructure ( e.g., at the MPEG layer)
        • IPTV protection/redundancy mechanisms (e.g., at the MPEG layer)
        • IPTV interworking between wireline-based distribution networks and wireless
           access networks.


• Phase 1 Architecture Reference Model – October 2006


                                           10
                    DRM Task Force
•   Goal: enable wide range of IPTV business models while keeping IPTV content
    secure


• DRM requirements – March 2006
     – Server side DRM interfaces, layers, and systems requirements
       specification
     – Client side DRM interfaces, layers, systems, and operational
       environment requirement specification
     – Scope: for initial receiving set-top box or digital video recorder in
       customer premises (home, business, etc.).

• Requirements for sharing to other devices on premises to be
  addressed next.


                                        11
               QoSM Task Force
• QoSM Requirements document addressing
   –   Quality of Customer Experience (QoE)
   –   Head End
   –   Access
   –   End-to-End
   –   V-model (video quality)
   –   Home network
   –   Frequency and timing synchronization
• QoSM Standard – September 2006

                              12
IIF is Coordinating/Liaising With:
 • DSL Forum
 • Digital Video Broadcasting Project (DVB)
 • European Telecommunications Standards Institute
   (ETSI)
 • International Telecommunication Union (ITU)
 • Internet Streaming Media Alliance (ISMA)
 • Digital Living Network Alliance (DLNA)
 • Consumer Electronics Association (CEA)
 • ipdr.org
 among others.

                           13
               IPDR.org –IIF liaison
• Allows ipdr.org to contribute to the IIF and access IIF documents.

• Continues existing cooperation between ATIS forums and ipdr.org.
    – ATIS/ipdr.org MOU in place since 2004.
    – ipdr.org and ATIS’s OBF and TMOC are working closely together on a
      series of projects.
        • ATIS document ATIS-0300075 (Usage Data Management for Packet-Based
          Services- Service-Neutral Architecture and Protocol Requirements)
        • ATIS document ATIS-0300075.1 (Usage Data management for Packet-Based
          Services-Service Neutral Protocol Specification for Billing Applications)
        • These are approved ANSI standards for trial use, and utilize the ipdr protocol.

• Benefit to ipdr.org and the industry: Provides expedited
  incorporation of ipdr protocol in appropriate national and international
  billing, accounting, and settlements standards.



                                             14
                ATIS - ipdr.org process
•   ipdr.org collects IPTV requirements for protocol and encoding on billing and
    accounting related issues. These requirements are used to enhance the IPDR
    documents for IPTV.

•   ipdr.org provides protocol and encoding requirements to ATIS committees.

•   ATIS committees (TMOC, IIF and OBF), working with IPDR.org, develop
    IPTV-specific supplement to TMOC requirements documents for all packet-
    based services and incorporate information into the IIF Reference Architecture.

•   ATIS committees define intercompany business applications for IPTV
    billing/accounting and settlements, ensuring compatibility with TMOC
    architecture interface protocol and requirement specifications for packet based
    services.

•   ATIS committees obtain international standardization from the ITU where
    appropriate.

                                          15
                          IIF Leadership
•   IIF Convener: Kevin Schneider, ADTRAN

•   Architecture Taskforce (ARCH) Co-chairs
     – Dipan Patel, Accenture
     – Steven Wright, BellSouth

•   Digital Rights Management Taskforce (DRM) Co-Chairs
     – Mike Fargano, Qwest
     – Andre Jacobs, Widevine

•   Quality of Service Metrics (QoSM) Taskforce Co-Chairs
     – Vandana Upadhyay, Symmetricom
     – John Williams, JDSU/Acterna

•   Technical Advisor
     – Dan O’Callaghan, Verizon

•   Testing and Interoperability (T&I) Taskforce Co-Chairs – Open

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