BP Australia Group Pty Ltd - Strategic SWOT Analysis Review by GlobalData

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									                   BP Australia Group Pty Ltd - Strategic SWOT Analysis Review
        Reference Code: GDGE55064SA                                                                                          Publication Date: APR 2012

          Level 29, The Tower, Melbourne
                                                             Phone             +61 3 92684111                   Revenue         NA
          Central, 360 Elizabeth Street
          Melbourne, VIC                                     Fax               +61 3 92683321                   Net Profit      NA
          3000                                               Website           www.bp.com.au                    Employees       6,083
          Australia                                          Exchange                                           Industry        Oil & Gas

       Company Overview
       BP Australia Group Pty Ltd (BP Australia) is one of the prominent players in the Australian energy industry. The company is
       active in exploration and production of oil and gas, refining and marketing petroleum products, production of lubricants and
       generating electricity from solar panels. The company offers Liquefied Natural Gas (LNG), bitumen solvents and industrial fuels
       and aviation fuel. The company operates as a subsidiary of BP Regional Australasia Holdings Pty Ltd., a part of BP p.l.c. BP
       Australia is headquartered in Melbourne, Australia.


       BP Australia focuses on expanding its business in South Australia and intends cater to its customers with a better security of
       supply.
       Key Executives                                                             SWOT Analysis
                      Name                               Title                     BP Australia Group Pty Ltd, SWOT Analysis
         G.R. Hueston                      Director                                Strengths                            Weaknesses
         S.C. Broe                         Secretary
                                                                                   Market Position                      Supply Constraints
         M. J. O’Brien                     Secretary
                                                                                   Support from Parent Company
         Dr Phil Home                      Managing Director,           BP
                                           Exploration Australia
         Susan Dio                         Managing Director, Bulwer               Opportunities                        Threats
                                           Island Refinery
                                                                                   Expansion Plan                       Lead Pollution
        Source: Company Website, Primary and Secondary Research,
        GlobalData
                                                                                   Booming Oil and Chemicals            Volatility in Oil and Natural Gas
                                                                                   Storage Industry                     Prices
        Key Competitors
         Aussie Solar Installations
                                                                                  Source: Company Website, Primary and Secondary Research, GlobalData
         ConocoPhillips
         Caltex Australia Limited
         Shell Australia Limited
        ExxonMobil Australia Pty Ltd
        Source: Company Website, Primary and Secondary Research,
        GlobalData


       Recent Developments

       Jan 25, 2011                  Linc Energy Extends MoU With BP Australia
       Source: Annual Report, Company Website, Primary and Secondary Research, GlobalData




BP Australia Group Pty Ltd - Strategic SWOT Analysis Review                                                                    Reference Code: GDGE55064SA
Source : www.globalcompanyintelligence.com                                                                                                                  Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       BP Australia Group Pty Ltd - Key Facts.............................................................................................................................................. 4
       BP Australia Group Pty Ltd - Key Employees..................................................................................................................................... 5
       BP Australia Group Pty Ltd - Major Products and Services ................................................................................................................ 6
       BP Australia Group Pty Ltd - History .................................................................................................................................................. 7
       BP Australia Group Pty Ltd - Locations And Subsidiaries .................................................................................................................. 9
          Head Office ..................................................................................................................................................................................... 9
          Other Locations & Subsidiaries ....................................................................................................................................................... 9
       Section 2 – Company Analysis ......................................................................................................................................................... 11
       BP Australia Group Pty Ltd - Business Description .......................................................................................................................... 11
       BP Australia Group Pty Ltd - Corporate Strategy ............................................................................................................................. 12
       BP Australia Group Pty Ltd - SWOT Analysis .................................................................................................................................. 13
          SWOT Analysis - Overview........................................................................................................................................................... 13
          BP Australia Group Pty Ltd - Strengths......................................................................................................................................... 13
             Strength - Market Position ......................................................................................................................................................... 13
             Strength - Support from Parent Company ................................................................................................................................. 13
             Strength - Distribution Competency........................................................................................................................................... 13
          BP Australia Group Pty Ltd - Weaknesses ................................................................................................................................... 13
             Weakness - Supply Constraints ................................................................................................................................................ 13
          BP Australia Group Pty Ltd - Opportunities................................................................................................................................... 14
             Opportunity - Expansion Plan.................................................................................................................................................... 14
             Opportunity - Booming Oil and Chemicals Storage Industry ..................................................................................................... 14
             Opportunity - Escalating Demand for Electricity ........................................................................................................................ 14
          BP Australia Group Pty Ltd - Threats ............................................................................................................................................ 14
             Threat - Lead Pollution .............................................................................................................................................................. 14
             Threat - Volatility in Oil and Natural Gas Prices ........................................................................................................................ 14
             Threat - Turbulent Global Ma
								
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