BASF Construction Chemicals - Strategic SWOT Analysis Review by GlobalData

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									               BASF Construction Chemicals - Strategic SWOT Analysis Review
        Reference Code: GDCH221996SA                                                                                         Publication Date: MAY 2012

          Piccardstrasse 11                                  Phone             NA                               Revenue         NA
          Augsburg, Rheinland-Pfalz                          Fax                                                Net Profit      NA
                                                                               www.construction-
          86159                                              Website                                            Employees       7,100
                                                                               chemicals.basf.com
          Germany                                            Exchange                                           Industry        Chemicals

       Company Overview
       BASF Construction Chemicals (BASF CC) is a construction chemicals manufacturing company. It offers a complete line of
       construction and renovation chemicals for the construction industry. The company's product line comprises joint sealant,
       waterproofing, grout, concrete repair, water repellent, performance flooring, surface adhesives and wall coating solutions. BASF
       CC's products serve building owners, architects, construction companies, and applicators. The company markets its products
       under the brands such as Glenium, Rheofit, Masterflow, Emaco, Pozzolith, Rheobuild, Concresive, Nanofug, Nanosilent.
       Key Executives                                                             SWOT Analysis
                     Name                                Title                      BASF Construction Chemicals, SWOT Analysis
         Dr. Tilman Krauch                 Head                                    Strengths                            Weaknesses
         Paul Lowndes                      Director, Middle East,
                                                                                   Wide Product Range                   Legal Proceedings
                                           Africa and Central Asia
        Source: Company Website, Primary and Secondary Research,                   Extensive Global Presence
        GlobalData


                                                                                   Opportunities                        Threats
        Key Competitors
         Evonik Industries AG                                                      Positive Outlook for China           Challenge of Environmental
         Sika Services AG                                                          Market                               Regulations

         Grace Construction Products                                               Launch of New Products               Competitive Construction
         Momentive Specialty Chemicals Inc.                                                                             Market
        The Dow Chemical Company
        Source: Company Website, Primary and Secondary Research,
                                                                                  Source: Company Website, Primary and Secondary Research, GlobalData
        GlobalData




BASF Construction Chemicals - Strategic SWOT Analysis Review                                                                  Reference Code: GDCH221996SA
Source : www.globalcompanyintelligence.com                                                                                                              Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       BASF Construction Chemicals - Key Facts ........................................................................................................................................ 4
       BASF Construction Chemicals - Key Employees ............................................................................................................................... 5
       BASF Construction Chemicals - Major Products and Services .......................................................................................................... 6
       BASF Construction Chemicals - History ............................................................................................................................................. 9
       BASF Construction Chemicals - Locations And Subsidiaries ........................................................................................................... 11
          Head Office ................................................................................................................................................................................... 11
          Other Locations & Subsidiaries ..................................................................................................................................................... 11
       Section 2 – Company Analysis ......................................................................................................................................................... 12
       BASF Construction Chemicals - Business Description..................................................................................................................... 12
       BASF Construction Chemicals - SWOT Analysis ............................................................................................................................. 13
          SWOT Analysis - Overview........................................................................................................................................................... 13
          BASF Construction Chemicals - Strengths ................................................................................................................................... 13
             Strength - Wide Product Range ................................................................................................................................................ 13
             Strength - Extensive Global Presence....................................................................................................................................... 13
             Strength - Product Innovation.................................................................................................................................................... 13
          BASF Construction Chemicals - Weaknesses .............................................................................................................................. 13
             Weakness - Legal Proceedings ................................................................................................................................................. 13
          BASF Construction Chemicals - Opportunities ............................................................................................................................. 14
             Opportunity - Positive Outlook for China Market ....................................................................................................................... 14
             Opportunity - Launch of New Products...................................................................................................................................... 14
             Opportunity - Eco-friendly Materials Offer Opportunities ........................................................................................................... 14
          BASF Construction Chemicals - Threats ...................................................................................................................................... 14
             Threat - Challenge of Environmental Regulations ..................................................................................................................... 14
             Threat - Competitive Construction Market ................................................................................................................................. 14
             Threat - Raw Material Risks ...................................................................................................................................................... 15
       BASF Construction Chemicals - Key Competitors............................................................................................................................ 16
       BASF Construction Chemicals, Recent Deals Summary ................................................................................................................. 17
       Section 3 –
								
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