SanDisk Expands into Oman

Document Sample
SanDisk Expands into Oman Powered By Docstoc
					For immediate release…for immediate release…

                        SanDisk Expands into Oman
    Oman electronic market predicted to increase from USD521 million to USD635 million in

Dubai– June 19th, 2012: SanDisk Middle East today announced its expansion into
Oman through its partnership with Souq Technology International. The partnership will
drive SanDisk’s strategy in Oman and take advantage of the country’s growing electronic
market which is predicted to increase from USD 521 million to USD 635 million in 20151.

“Our partnership with Souq Technology International reinforces our objective to expand
our product reach in Oman. The entire range of SanDisk storage products will now be
available to a wider market through the expertise and established distribution network of
our approved partner,” said Tareq Husseini, SanDisk’s Middle East and Africa Sales
Director. “While some of our products were being sold in the country, Souq Technology
International is the first authorized distributor.”

Souq Technology International has been operating in the Middle East for almost a decade
and is active in 16 countries. Through the establishment of a local company in Oman,
Souq Technology International will be able to distribute the full range of SanDisk
products to over 500 retailers in the country.

Demand for electronics in Oman is steadily growing. The increase in the country is driven
by new technologies and the growing popularity of digital lifestyle products and other key
products. Computer hardware is predicted to grow by 7% annually over the next four
years while audio and video devices is expected to increase by 4% annually until 2015.
The Oman mobile market will also see a significant increase as sales are expected to
grow to USD 207 million by 20152.

    Business Wire
    Business Wire
The SanDisk product portfolio includes flash memory cards for mobile phones, digital
cameras and camcorders; digital audio/video players; USB flash drives for consumers
and solid state drives for computers.


About SanDisk:
SanDisk Corporation (NASDAQ: SNDK) is a global leader in flash memory storage solutions, from
research and development, product design and manufacturing to branding and distribution for
OEM and retail channels. Since 1988, SanDisk's innovations in flash memory and storage system
technologies have provided customers with new and transformational digital experiences.
SanDisk's diverse product portfolio includes flash memory cards and embedded solutions used in
smart phones, tablets, digital cameras, camcorders, digital media players and other consumer
electronic devices, as well as USB flash drives and solid-state drives (SSD) for the computing
market. SanDisk's products are used by consumers and enterprise customers around the world.

SanDisk is a Silicon Valley-based S&P 500 and Fortune 500 company, with more than half its sales
outside the United States. For more information, visit

For media requests, please contact:

Phone +971 (4) 447 2501
P.O. Box 29764
Dubai, United Arab Emirates
Fax +971 (4) 3447 2505

©2012 SanDisk Corporation. All rights reserved. SanDisk, the SanDisk logo and SanDisk Ultra are
trademarks of SanDisk Corporation, registered in the U.S. and other countries. Cruzer Edge and SanDisk
SecureAccess are trademarks of SanDisk Corporation. Other brand names mentioned herein are for
identification purposes only and may be the trademarks of their respective holder(s).

This press release contains certain forward-looking statements, including expectations for new product
introductions, applications, features, markets, and customers that are based on our current expectations and
involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate.
Risks that may cause these forward-looking statements to be inaccurate include among others: the market
demand for our products may grow more slowly than our expectations, our products may not be available at
the prices, or in the geographies or capacities that we anticipate, no security technology can be guaranteed
to be 100% secure, our products may not perform as expected and the other risks detailed from time-to-
time in our Securities and Exchange Commission filings and reports, including, but not limited to, our annual
report on Form 10-K and our quarterly reports on Form 10-Q. We do not intend to update the information
contained in this press release.

Shared By: