Handy-Dandy_Guide_To_Automatically_Reading_Blogs

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					Title:
Handy-Dandy Guide To Automatically Reading Blogs

Word Count:
1270

Summary:
I keep coming across people who are not familiar with RSS and how it can simplify your life if you’d like
to
keep current with a range of blogs.    When you open a morning newspaper you read stories from around the world
assembled by editors from hundreds of sources (wire services, reporters). The paper prints the same news for
every reader - you choose which stories to read. Instead of relying on a editor to choose the news, how would
you like to have a ‘morning newspaper’ ...



Keywords:
blog, RSS, newsfeeder



Article Body:
I keep coming across people who are not familiar with RSS and how it can simplify your life if you’d like
to
keep current with a range of blogs.      When you open a morning newspaper you read stories from around the world
assembled by editors from hundreds of sources (wire services, reporters). The paper prints the same news for
every reader - you choose which stories to read. Instead of relying on a editor to choose the news, how would
you like to have a ‘morning newspaper’ delivered each and every day with stories on topics *you* choose? With
a free “Blog Reader” or news aggregator you can create a personal page on your web browser loaded with the
freshest news about the things you love...The way you set up your ‘personal newspaper’ involves a few steps
and can seem a little tricky. Follow my step-by-guide below and you’ll be reading information about your topic
from all over the Internet on one web page. A little investment of your time will pay off.      You’ll need
about
30 minutes to follow the steps below. Ready? Let’s go!!!Introduction - What is a Blog???Basically, a blog
(WeB is an online diary. There are millions and millions out there! The trick is finding the ones that
LOG)
have
information you need and flagging them when they post updates. Advantage: you get the ‘inside scoop’ before
most people in your industry. The good news about blogs is that are probably dozens you will find interesting,
the bad news is that means there are dozens of bookmarks you must keep, and since bloggers don’t post on a
regular schedule you never know when you need to check back to read updates. That’s why you need a “blog
reader”. Technically it’s known as an “RSS Reader”...So Why Read Blogs???There are as many reasons to read
blogs as there are people. Each person's reasons are different. Here are a few reasons I read blogs:::1. I
get
a direct line into the thinking of important people in the field. In technology this could be Jonathan
Schwartz (Sun) or Irving Wladawsky-Berger (IBM). In the media it might be Dan Gillmor (San Jose Mercury News).
Or perhaps it’s people with their finger on the culture like Craig Newmark (craigslist). It's unfiltered
andtheir own words...2. Reading from a news aggregator is a much quicker way of reading news. For example,
in
when I log in in the morning and hop over to Bloglines, in one interface I can see what many people are
commenting on, along with news outlets like the NY Times, Washington Post, and Boston Globe. This beats
visiting the websites individually to see if they might have some updated content to read...3. You get a much
better picture of the individuals involved; what they're working on, what their concerns are, sometimes even
what their favorite restaurant is. Most bloggers like to read Comments you can leave. This is a great way
to
build relationships. It’s not a replacement for personal interaction, of course, but one that has its
place a lot more scale to it. 4. Announcements are often made first in blogs.
and has                                                                                  What is an
RSS
Reader???RSS stands for ‘Really Simple Syndication’. Just like your morning paper relies on syndicated news
from AP, Reuters etc, so your blog reader will rely on the fact that most blogs ’syndicate’ their news
- they
can ‘feed’ it to your blog reader for you to review...A news reader or aggregator checks a list of feeds
on behalf and displays any updated articles that it finds. It is common to find web feeds on nearly
your
all
blogs as well as many websites such CNN.com. RSS programs are available for various operating systems...How do
I find an RSS Reader???Simple - Google ‘RSS Reader’. The most popular are Newsgator, Google Reader, Rocket. I
use Bloglines. The rest of this guide is customized for Bloglines, but the same principals will work for
all
of them...Step-by-step Guide:::[1] You’ll need to open two browser windows...[2] In the first browser
window, my blog: http://www.exec-comms.com/blog - I’ll use this as an example blog to add to your feeder
link to
-
hey! it’s a great blog!!![3] In the second browser window, go to http://www.bloglines.com and choose Subscribe
- it’s free...The next bit is tricky, but stay with me:::[4] In browser where you have Bloglines,
Under ‘My
Feeds’ choose ‘Add’ find where it says ‘Blog or feed URL’          [5] Go back to my blog in the other window,
look the right column until you see where it says ‘Subscribe me’ and underneath you’ll see a line that
down
says XHTML CSS 508′. Now, RIGHT CLICK on RSS and choose ‘Copy Shortcut’ and then go to the bloglines
‘RSS
window and Paste this into the space where it says ‘Blog feed or URL’. If you’ve done it right, this should
go the window:::http://www.exec-comms.com/blog/?feed=rss222[6] Hit ‘Subscribe’ and then again ‘Subscribe
into
’ on
the bottom of the next screen (which allows various options such as folders for multiple blogs - don’t worry
about it for now.)))[7] Result - You now have a ‘feed’ to my blog and whenever I post an update it’ll
show up
in Bloglines and you’ll see it. OK???[8] Now you can look at some other blogs you might like to add
in
Bloglines. This is how you keep your eyes on multiple sources of blog info without having to go fetch it
from website in turn. You just have to find the RSS or XML (same thing) button on each blog. Usually you
each
’ll this button on the left or right column. It might have a graphic that says ‘XML’ or ‘RSS’.
find
You just Bloglines.com. It’s your one stop shop on the internet for dozens of sources of information on your
bookmark
topic. How cool is that!!!How to find Blogs that interest you:::[9] Start by searching in Bloglines
where‘Search all Blogs’ at the top of the page. Once the blog shows in Bloglines click on the title to
says it
go to
the actual blog and find the RSS button. Then repeat steps [4] - [7] above to add it to Bloglines. If you
have
different topic areas then I suggest you use the option [Create Folders] to organize the blogs under different
headings. You don’t need to just read blogs on your speaking topic, there’s blogs on every topic out
there...[10] Other places to find blogs:::- Google -> More -> Blog Searchh- http://www.technorati.com
->
Searchhh[11] The single best place to find quality blogs is to check out the sidebar on any blog
that
interests you for blogs that author recommends. It’s usually listed as a ‘Blogroll’. Look down the right
side blog and you’ll see a half-dozen on speechwriting and PR. Cilick and check out any that interest...[12]
of my
Final tip. You can search Google News on your Topic. Guess what? You can grab this as a feed as well! Look to
the right side and do the right-click thing where it says ‘RSS’ and add it as a feed to Bloglines.
Hint: If
you are searching for all the news on the topic “National Speakers Association” be sure to put it in quotes
before you Google, or you’ll get separate news on each word, not the phrase. This also works if you search on
Blogs using Google...That's all folks! Happy blog reading.

				
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posted:6/19/2012
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