WHY DO I NEED LIABILITY INSURANCE?
Good liability risk management can reduce the chances that your business will be sued,
but it can never eliminate the risk entirely. You or a member of your organization can
make a mistake that injures someone or damages property. Your mistake could harm
the reputation or interfere with the privacy of a customer, client, competitor or member
of the general public. When such injuries occur, you may be legally liable to pay
damages to someone who suffers a loss due to your actions or inaction.
Depending on the degree of harm and the number of people injured and/or value of
property damaged, a lawsuit could bankrupt your business. Even if your organization is
ultimately cleared of any wrongdoing, a determined plaintiff can keep you tied up in
legal proceedings for a long time, entailing significant cost to defend yourself. Liability
insurance pays the cost of your defense and protects your assets.
HOW ARE LIABILITY AND DAMAGES DETERMINED?
Everyone in society has a duty to take reasonable care that his or her actions do not
injure others. The same rule applies to business entities. Not repairing a pothole in a
parking lot, not lighting a dark stairway, failing to train workers how to do their jobs
safely and legally or failing to provide directions for the safe use of a product can
constitute negligence if a client, customer or member of the general public is injured as
a result. The legal meaning of negligence is failure to exercise reasonable care.
If the parties do not agree to settle a liability lawsuit, there may be a trial. Or, the parties
may agree to use some alternative means of dispute resolution, such as arbitration, and
be bound by the arbitrator’s ruling.
The law of the state where the lawsuit is filed sets the rules for the determination of
liability and damages. The amount of damages imposed in any particular case is, of
course, in part a function of the economic losses the plaintiff can prove he or she has
endured due to the defendant’s negligence. In some states plaintiffs may also be
awarded damages for pain and suffering and other noneconomic losses.
WHAT KIND OF LIABILITY POLICY SHOULD I GET?
For small businesses the most efficient and least expensive way to purchase liability
insurance is usually as part of the Businessowners Policy (BOP) which combines
property and liability insurance in one contract. Alternatively, a business may purchase
a Commercial General Liability (CGL) policy. You should discuss with your agent which
policy is best for you.
WHAT TYPES OF DAMAGES ARE COVERED BY THE BOP?
Your liability insurer will pay damages that you are legally obligated to pay as a result of
“bodily injury,” “property damage” or “personal and advertising injury,” up to the policy
limits and subject to your deductible. Punitive damages are generally not covered,
although there may be some exceptions.
Bodily injury means injury, sickness, disease or death; it may include injuries that are
emotional or mental, such as post traumatic stress syndrome or humiliation.
Personal and advertising injury includes libel, slander or any defamatory or disparaging
material or a publication or utterance in violation of an individual's right of privacy;
infringing the privacy or copyright rights of another in your advertisement; wrongful entry
or eviction, or other invasion of the right of private occupancy; and false arrest or
WHAT IS COVERED MEDICAL EXPENSES?
For the most part, your BOP liability coverage is for situations where a third party claims
you were negligent and sues for damages. The medical payments coverage is an
exception, as it pays medical expenses for bodily injury to third parties that occurs on
premises you own or rent or as a result of your operations regardless of fault.
People are less likely to sue you if they receive prompt medical payments to cover the
costs of any injuries they have sustained for which they could claim your business or
organization is liable. Medical Payments coverage gets the payments to them without
their having to file a lawsuit or go to court and engage in a protracted claims process.
This coverage also allows your insurer to pay small nuisance claims without the need
for costly legal expenses.
People who commit insurance fraud usually know that for claims below a certain
amount, insurers prefer to pay the claim or settle rather than incur the legal costs to
defend against the claim. If you have a relatively high limit for medical payments, your
insurer can more readily dispose of a lot of smaller claims. However, submitting multiple
medical expense claims could negatively impact your insurance claims history. If you
are in a business with significant traffic from the public, such as a retail store, be sure to
discuss the possible consequences of your medical payments limit on your claims
history with your agent.
WHO IS INSURED?
BOP liability coverage insures a sole proprietor, partners or partners named in the
policy "Declarations," but only with respect to their duties on behalf of the business. The
spouses of sole proprietors or partners are also covered. If your organization has
officers and directors, they are insured, as are your stockholders, but, once again, and
this applies to all parties, only with respect to their duties or liabilities in connection with
the business. Employees and volunteer workers are insured for acts committed within
the scope of their employment in your business.
THE INSURER’S RIGHTS AND DUTIES
The insurer may investigate any event that has led to a liability claim.
The insurer has a duty to defend the insured in any lawsuit seeking damages for
a covered type of injury or damage.
At its discretion, the insurer may settle any claim or lawsuit.
The insurer’s right and duty to defend and pay claims ends when the applicable
limits of insurance as specified in your policy "Declarations" are used up in the
payment of judgments, settlements or medical expenses.
The insurer bears the cost of providing a defense; this cost is not part of your
policy’s coverage limits.
WHAT IS AN “OCCURRENCE?”
Your liability policy often refers to an “occurrence.” The ISO BOP (1) defines an
“occurrence” as “an accident, including continuous or repeated exposure to
substantially the same harmful conditions.” An accident is an event that causes injury to
the body, property, person or reputation of a third party whom you did not intend to
injure. (The designation “third party” means a party other than you or the insurer. It is a
third party who claims or sues for damages as a result of an occurrence. You are the
first party and the insurer is the second.) An explosion or a car accident are each
examples of an occurrence that could result in bodily injury and/or property damage.
The phrase “continuous or repeated exposure to substantially the same harmful
conditions” in the definition of occurrence makes clear that the insurer covers situations
where harm was done because of an ongoing situation. For example, a person who
lived near a commercial chicken farm might claim to have developed allergic asthma as
a result of breathing dust from the chicken farm over many months.
(1) Includes copyrighted material of Insurance Services Office, Inc. with its permission.
Copyright, Insurance Services Office, Inc., 2004.
WHEN IS AN OCCURRENCE COVERED?
Property damage or bodily injury is covered when it meets these three conditions:
It is caused by an “occurrence”
It is in the "coverage territory"
It is during the "policy period"
Coverage Territory - Coverage territory is for the most part confined to the United
States, including its territories and possessions, and Puerto Rico and Canada. It
extends to international waters or airspace only when the travel is between destinations
in the United States, including territories and possessions, and Puerto Rico and
There are three situations, however, when the coverage territory extends to injuries or
damage anywhere in the world, so long as the lawsuit is brought in the United States
and it involves:
1. Goods or products you made or sold in the United States, including its territories
and possessions, and Puerto Rico and Canada.
2. The activities of someone from your business in another part of the world who is
away from his or her home in the United States, including its territories and
possessions, and Puerto Rico or Canada only for a short time.
3. Personal or advertising offenses facilitated through the Internet or similar
Policy Period - The policy period comprises the dates on which the coverage begins
and ends. The standard form of liability policy covers only injuries and damages that
you (or an authorized employee) come to know about within the policy period. The
policy covers personal and advertising injury only when the offense was committed
during the policy period.
If there are further developments regarding a bodily injury or property damage that first
becomes known to you and about which you give notice to your insurer during the
policy period, that insurer continues on that claim beyond the policy period.
For example, Mae Hoover, a customer, sues you after she slips on ice in your parking
lot and breaks a wrist. You turn the suit over to your insurer, ABC Insurance. A few
months later, you change your liability policy to XYZ Insurance. A month after you go
with XYZ, Mae amends her original lawsuit. She now contends that her wrist has not
healed properly and seeks additional medical payments for the cost of surgery and
higher damages for her lost income, expenses to her family because of her injury and
for pain and suffering. Even though ABC is no longer your liability insurer, Mae’s claim
and the new developments continue to be handled by ABC, the insurer who handled the
claim at the time it originally occurred.
HOW ARE POLICY LIMITS APPLIED?
The limits of your coverage are set forth in your policy "Declarations." The policy
describes how the limits will be applied. The amounts are the most the insurer will pay,
regardless of the number of persons or organizations making claims or bringing suits
The most the insurer will pay for either (1) all damages because of all bodily injuries,
property damage and medical expenses arising out of any one “occurrence” or (2)
personal and advertising injury sustained by any one person or organization depends
on the circumstances. A single occurrence can produce many costly liability claims. If a
fire due to your negligence spread from your building to destroy several neighboring
structures and caused a death, the value of all the claims against you could be
significant even though there was only one occurrence. Regardless of the
circumstances, the payment must fall within the liability and medical expenses limit
shown in the policy's "Declarations” page.
In addition to these limits for one occurrence, the policy has aggregate limits. These
apply when you have more than one occurrence that results in bodily injury and/or
property damage during the policy period. Aggregate limits are divided into two
-The most the insurer will pay for all bodily injury and property damages that result from
the products-completed operations hazard is twice the liability and medical expenses
-The most the insurer will pay for all bodily injury and property damages that result from
occurrences other than those included under the products completed operations
hazard, plus medical expenses, plus all covered personal and advertising injury, is twice
the liability and medical expenses limit.
For higher coverage limits, you will need an umbrella policy.
WHAT IS THE "PRODUCTS COMPLETED OPERATIONS" HAZARD?
If you manufacture, sell or distribute a product, there is the possibility that it could cause
bodily injury or property damage for which you would be legally liable. Even if you only
sell or distribute the product, you could still be liable depending on the circumstances.
If you provide a tangible service, such as installing heating systems, there is the risk
that negligence could result in damage caused by your work after your work is done (a
“completed operation”). For example, a contractor installs a steam heating system and
three months later it leaks and causes property damage.
The "products completed operations" hazard covers each of the above risks under
When a product is involved, to be covered, the injury or damage must occur away from
your own premises—unless your business includes the selling, handling or distribution
of your product for consumption on premises you own or rent.
With respect to property damage as the result of completed operations, “property
damage” means physical damage to tangible property, including loss of use of that
property. Intangible property, such as digital data, would not be covered.
DAMAGE TO PREMISES YOU RENT
If you rent or lease a building or part of a building, you could have a fire liability risk.
Should a fire caused by your negligence burn your rented premises and other property
owned by your landlord, you could be liable for the damage. If you rent or lease
business premises, be sure to discuss with your agent how much insurance you need to
cover your fire liability exposure.
WHAT IS NOT COVERED?
A number of situations, people and circumstances are excluded from the standard BOP
liability coverage. There are various reasons. Injuries to employees are excluded
because employees are usually covered for work-related injuries by workers
compensation insurance. Liability for pollution or in connection with professional
services is excluded because only some businesses need that coverage and it can be
purchased separately. Auto liability is excluded because it is covered by a
businessowners auto policy. Damage to your own property is excluded because it is
covered by your property insurance.
The standard policy form does not provide coverage for a recall of products, work or
impaired property due to a suspected defect, deficiency, inadequacy or dangerous
condition. You may purchase a Product Withdrawal Expense Endorsement to cover
some of this risk.
YOUR DUTIES REGARDING ANY CLAIM
By acting quickly, your insurer can often settle a liability claim and head off a costly
lawsuit. For this reason, insurers require that you inform them as soon as practicable
when you are aware of an occurrence that may result in a claim, even if no lawsuit has
been filed. As part of your insurance contract, you are required to give this notice and to
provide information about the occurrence, including names and addresses of anyone
injured and any witnesses, as well as the nature of any injuries or damage. You also
agree to cooperate fully in the investigation of the incident.
Other than for first aid, you will not have insurance coverage for any payments or
expenses you make or agree to make without the insurer’s consent.
ENDORSEMENTS TO BOP LIABILITY COVERAGE
Endorsements are additions to insurance contracts that change the coverage.
Endorsements can add liability coverage for specific circumstances to the BOP. Among
those most commonly added are:
Employment Practices Liability
Employee Benefits Liability
Employment Practices Liability Endorsement – If your business has even a few
employees, you cannot entirely avoid the risk of a lawsuit charging you with some type
of employment discrimination, whether based on sex, race, age or any one of a number
of other characteristics. This is typically one of those exposures—much like the
exposure to theft by trusted insiders—that employers tend to think “won’t happen here.”
Unfortunately, even if you have an excellent risk management program, an employment
practices lawsuit can happen in any business. For example, you may fire a worker for
poor job performance only to find he or she files a lawsuit charging that the real reason
for the termination was race, religion, age or some other protected characteristic.
Regardless of whether the employee can ultimately prove the charges, you may be tied
up in a legal defense for a long time. Even if you think you’ve done nothing wrong, you
could be found liable for discrimination and responsible for the payment of a large
The Employment Practices Liability Endorsement provides coverage for violations of
seven different federal antidiscrimination statutes named in the endorsement, as well as
for violations of similar state and local statutes.
You must choose a supplemental limit and deductible for this coverage that is separate
from any of your policy's other limits. As part of the contract, you give the insurer the
right to defend against any claim. The insurer may offer to settle a claim. If you do not
consent to the settlement, the most the insurer will pay on the claim is the amount it
offered in settlement.
Liquor Liability Endorsement – People who are intoxicated can harm others. If your
business involves serving liquor for a charge, or if a license is required for you to serve
liquor (even if you do not charge for it), your BOP liability coverage does not cover your
liability exposure—the possibility that someone you served could cause a car accident,
for example. The Liquor Liability Endorsement provides coverage for bodily injury or
property damage for which an insured may be held liable by reason of any of the
Causing or contributing to the intoxication of any person
Furnishing alcoholic beverages to a person under the legal drinking age or under
the influence of alcohol
Violating any statute, ordinance or regulation relating to the sale, gift, distribution
or use of alcoholic beverages
Employee Benefits Liability Endorsement – If you have employee benefits programs,
there is a risk you will be sued by employees or retirees charging there was negligent
administration and management of the benefit plan. Even though you may use a
professional benefits administrator, the personal assets of your in-house plan fiduciaries
may be at risk if they are responsible for errors, omissions or breach of their fiduciary
duties. The Employee Benefits Liability Endorsement covers this liability exposure.
Depending on the nature of your business and its risk exposures you may need one or
more of the following types of liability coverages:
Umbrella Liability Insurance
Errors and Omissions Liability Coverage/Professional Liability Insurance
Directors and Officers (D&O) Liability Insurance
Umbrella Liability Insurance – A big difference between property and liability risks is
that you can put a value on the property you have at risk, but there is no way to predict
the amount of damages you could be required to pay as the result of a catastrophic
accident. If, for example, you were found liable in a school bus accident that injured
children, the damages could be in the millions of dollars.
Umbrella Liability—also known as Excess Liability Insurance—provides extra protection
for catastrophic events. The primary policies are called “underlying” policies and are
specifically listed, along with their limits, on the umbrella policy. Typically, the underlying
policies are your primary general liability, auto liability and the employer’s liability
section of your workers comp policy. The umbrella coverage starts to pay when a
covered loss exhausts the primary policy’s per occurrence limit.
Most umbrella policies exclude employment practices liability, professional liability,
product recall coverage, workers compensation and coverage for asbestos-related
claims, pollution, war and terrorism.
Errors and Omissions Liability Coverage/Professional Liability Insurance – If you
provide any type of advice, expertise or professional service, you risk being sued by a
customer, client or other party who claims he or she was injured due to your negligent
act, error or omission. This type of negligence is sometimes referred to as “malpractice.”
Professional Liability Insurance, also called Errors and Omissions Liability Insurance,
pays the cost of your defense and any damages awarded, up to policy limits. Insurance
companies have developed many specialized policy forms that respond to the individual
risks characteristic of particular professions and services.
Directors and Officers Liability Insurance (D&O) – D&O Insurance protects past,
present and future directors and officers of a for-profit or nonprofit corporation from
damages arising out of alleged or actual wrongful acts committed in their capacity as
directors and officers. Some policies extend the same coverage to employees. The
policies provide protection in the event of any actual or alleged error, omission,
misstatement, misleading statement or breach of duty.
Many policies will also cover the corporate entity for claims involving the sale or
purchase of the company's securities. A D&O policy does not cover exposures properly
covered under other policies, such as bodily injury or property damage, which are
covered under general liability.
HOW MUCH LIABILITY COVERAGE DO I NEED?
The amount of liability coverage a business needs depends on perceived risk. You
should first consider the amount of risk inherently associated with your business. For
example, a business that manufactures or distributes power tools is at a greater risk of
being sued than one that distributes towels and would therefore need more liability
insurance. You can usually get a good sense of lawsuits involving your type of business
through your trade association. Ask your agent for help assessing your liability risk.
KEEPING PREMIUMS DOWN
As with other types of insurance, the general rule for liability insurance, from an
insurer’s perspective, is that your past claims history is a good predictor of your future
claims. The greater the risk of future claims, the higher the premium. Good liability risk
management is critical both to keeping premiums under control and avoiding losses.
Higher deductibles are another means of lowering premiums. Make sure that in the
event of a loss, you can afford to pay the deductible you select.
WHAT IS "CLAIMS MADE" COVERAGE?
There are two types of liability coverages: "occurrence" and "claims made." Most liability
insurance is written on what insurers call an “occurrence” basis. With this type of
coverage, you are contractually obligated to notify the insurer as soon as you become
aware that an event—that is, the “occurrence”—has caused, or seems likely to result in,
bodily injury or property damage for which you may be legally liable. That insurer stays
with the claim until it is resolved, however long that may be. Even if you later buy liability
coverage from a different insurer, the insurer to whom you originally reported the
occurrence stays with the claim.
With “claims made” liability coverage, your current insurer covers all the claims you
make during the policy’s coverage period, even those claims due to injury or damage
that is the result of an occurrence prior to the current policy period. This type of policy is
most prevalent in areas such as Professional Liability Insurance, where there can be
many years between an occurrence and the recognition of damage or bodily injury. It
could, for example, be years after an architect designs a building before part of the
building collapses and the owner sues the architect claiming that the collapse was the
result of errors in the design. With a "claims made" policy, the insurer that insures the
architect for professional liability at the time the claim is made covers the claim.