FOR IMMEDIATE RELEASE CONTACT: Alex Lencicki Marketing and Publicity Director, Orbit/Yen (212) 364-1182; email@example.com YEN PRESS LAUNCHES AN iPAD STOREFRONT NEW YORK, JAN 14, 2011 – Today, Kurt Hassler, Publishing Director at Yen Press, announced the release of the Yen Press app, a digital manga and comics storefront and reader on the iPad. The app is free to download, and will include volumes of some of Yen Press’ most popular series: including MAXIMUM RIDE, GOSSIP GIRL, DANIEL X and NIGHTSCHOOL. Users will be able to preview and purchase volumes directly from the app, and get notifications when new titles and series are added to the library. The app also allows readers access to downloads of extended previews, standalone short stories, and creator and editorial commentary. Yen Publishing Director Kurt Hassler said: “We’ve wanted to explore the digital possibilities of manga for some time, and the size, image quality and portability of the iPad really make it ideal for showcasing this material for a wide audience.” “In addition,” says Maja Thomas, SVP Hachette Digital, “manga and mobile devices are an ideal match. This app will allow Yen Press fans instant and ongoing access to their favorite authors and titles.” The app can be found at http://www.itunes.com/app/YenPress Yen Press is an imprint of Hachette Book Group dedicated to publishing graphic novels for adults and young readers. Yen Press’ focus is primarily on licensed manga, but also publishes across the wide spectrum of the graphic novel market, including, but not limited to: original manga publications, original American comics/graphic novels, licensed adaptations, and children's graphic novels. Find more about Yen Press at www.yenpress.com.
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