SWAROVSKI COLLECTIVE
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SWAROVSKI COLLECTIVE
AUTUMN WINTER 2011 FASHION COLLABORATIONS
SWAROVSKI COLLECTIVE
AUTUMN WINTER 2011 FASHION COLLABORATIONS
CONTENTS
4 ALEXANDER WANG
6 ERDEM
8 FRANCESCO SCOGNAMIGLIO
10 GILES
12 HOLLY FULTON
14 HOUSE OF HOLLAND
16 HUSSEIN CHALAYAN
18 JASON WU
20 JUAN CARLOS OBANDO
22 J. W ANDERSON
24 MARIOS SCHWAB
26 MARY KATRANTZOU
28 PRABAL GURUNG
30 RICHARD NICOLL
32 RODARTE
34 ROKSANDA ILINCIC
36 VIVIENNE TAM
ALEXANDER WANG
NEW YORK
“FOR OUR AUTUMN WINTER 2011 COL-
LECTION, WE’RE USING SWAROVSKI ELE-
MENTS “CRYSTAL FABRICS” AS DETAILING
ON TUXEDOS, TOPS AND JACKETS. THIS
CLEAN FINISH AND FLEXIBILITY ALLOWS US
TO ACHIEVE 100% PRECISION THROUGH-
OUT THE COLLECTION.”
LOOK 2 SHORTS WITH SWAROVSKI ELEMENTS LOOK 33 TROUSERS WITH SWAROVSKI ELEMENTS
BY ALEXANDER WANG BY ALEXANDER WANG
LOOK 32 SHIRT COLLAR WITH SWAROVSKI ELEMENTS LOOK 32 SHIRT COLLAR WITH SWAROVSKI ELEMENTS LOOK 37 TROUSERS WITH SWAROVSKI ELEMENTS LOOK 39 TROUSERS WITH SWAROVSKI ELEMENTS
BY ALEXANDER WANG BY ALEXANDER WANG BY ALEXANDER WANG BY ALEXANDER WANG
4
ERDEM
LONDON
“THE SWAROVSKI ELEMENTS HAVE ADDED
A REALLY BEAUTIFUL AND COUTURE-LIKE
FEATURE TO THE COLLECTION. I LOVE US-
ING THEM TO CREATE WEIGHT AND TEX-
TURE. I’M THRILLED TO CONTINUE WORK-
ING WITH SWAROVSKI. THEY’VE BEEN SO
SUPPORTIVE OF ME AND ARE A DELIGHT TO
WORK WITH.”
LOOK 21 DRESS WITH SWAROVSKI ELEMENTS LOOK 27 SKIRT WITH SWAROVSKI ELEMENTS
BY ERDEM BY ERDEM
LOOK 10 DRESS WITH SWAROVSKI ELEMENTS LOOK 17 DRESS WITH SWAROVSKI ELEMENTS LOOK 28 DRESS WITH SWAROVSKI ELEMENTS
BY ERDEM BY ERDEM BY ERDEM
6
FRANCESCO SCOGNAMIGLIO
MILAN
“I’M HONOURED TO HAVE THIS SPECIAL
COLLABORATION WITH SWAROVSKI FOR
MY AUTUMN WINTER 2011 COLLECTION.
THIS SEASON I’VE PLAYED WITH A MIX OF
DIFFERENT MATERIALS, CREATING VOLUME
BY EMBROIDERING MACRAMÉ LACE INTO
DIFFERENT SHAPES AND STRUCTURES,
SUCH AS LEAVES, ROSES AND SWAROVSKI
ELEMENTS TO CREATE A THREE DIMEN-
SIONAL APPERANCE WORTHY OF A STAND-
ING OVATION.”
LOOK 25 SHEER MINI DRESS WITH SWAROVSKI ELEMENTS LOOK 28 CROPPED JACKET WITH SWAROVSKI ELEMENTS
BY FRANCESCO SCOGNAMIGLIO BY FRANCESCO SCOGNAMIGLIO
LOOK 15 BOOTS WITH SWAROVSKI ELEMENTS LOOK 19 FLOOR LENGTH DRESS WITH SWAROVSKI LOOK 30 FLOOR LENGTH DRESS WITH SWAROVSKI
BY FRANCESCO SCOGNAMIGLIO ELEMENTS BY FRANCESCO SCOGNAMIGLIO ELEMENTS BY FRANCESCO SCOGNAMIGLIO
8
GILES
LONDON
“IT IS A GREAT OPPORTUNITY TO BE ABLE
TO USE SUCH A WIDE RANGE OF BEADS
AND SWAROVSKI CRYSTAL PEARLS IN THE
COLLECTION. IT GIVES US HUGE SCOPE
TO BRING SHOW PIECES TO ANOTHER
LEVEL.”
LOOK 38 DRESS WITH SWAROVSKI ELEMENTS LOOK 39 TOP WITH SWAROVSKI ELEMENTS
BY GILES BY GILES
LOOK 35 CORSET WITH SWAROVSKI ELEMENTS LOOK 37 COLLAR AND SHEER TOP WITH LOOK 41 SHEER TOP WITH SWAROVSKI ELEMENTS
BY GILES SWAROVSKI CRYSTAL PEARLS BY GILES BY GILES
10
HOLLY FULTON
LONDON
“IT IS ALWAYS AN INCREDIBLE SUPPORT
TO HAVE THE BACKING OF SWAROVSKI. IT
IS A PRODUCT I BELIEVE IN AND WHICH
FITS NATURALLY WITH MY AESTHETIC;
THE QUALITY AND BREADTH OF COLOURS
AND VARIATIONS AVAILABLE ENHANCE AND
SUPPORT MY LOVE OF MATERIALS WHICH
IN TURN INSPIRES AND INFORMS MY DE-
SIGNS. I APPRECIATE AND VALUE THE IN-
TERACTION OF THE TEAM AND THE FACTORY
IN AUSTRIA; IT IS A FASCINATING PROCESS
TO WATCH UNFOLD AND ONE I AM VERY
HONOURED TO BE ASSOCIATED WITH.”
LOOK 21 TOP WITH SWAROVSKI CRYSTAL PEARLS LOOK 26 DRESS WITH SWAROVSKI ELEMENTS
BY HOLLY FULTON BY HOLLY FULTON
LOOK 1 SKIRT AND EARRINGS WITH SWAROVSKI ELEMENTS LOOK 20 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 27 FLOOR LENGTH DRESS WITH SWAROVSKI
BY HOLLY FULTON BY HOLLY FULTON ELEMENTS BY HOLLY FULTON
12
HOUSE OF HOLLAND
LONDON
“THIS SEASON WE ARE WORKING WITH
SWAROVSKI CRYSTAL PEARLS IN DIFFER-
ENT APPLIQUÉ DETAILS. WE ARE ALSO
WORKING SOME HOT FIX CRYSTAL INTO
ONE OF THE SIGNATURE PRINTS OF THE
COLLECTION. IT’S A REAL HONOUR TO BE
CONTINUING OUR RELATIONSHIP. WORK-
ING WITH SWAROVSKI ELEMENTS ADDS A
WHOLE NEW DIMENSION TO THE COLLEC-
TION AND SIGNATURE PIECES.”
LOOK 27 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 28 SKIRT & VEST WITH SWAROVSKI ELEMENTS
BY HOUSE OF HOLLAND BY HOUSE OF HOLLAND
LOOK 8 JUMPER WITH SWAROVSKI CRYSTAL PEARLS LOOK 25 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 29 FLOOR LENGTH DRESS WITH SWAROVSKI ELEMENTS
BY HOUSE OF HOLLAND BY HOUSE OF HOLLAND BY HOUSE OF HOLLAND
14
HUSSEIN CHALAYAN
PARIS
“WITH ALL OUR COLLABORATIONS WITH
SWAROVSKI WE’VE TRIED TO CREATE A
NEW LANGUAGE WHICH COMBINES FASH-
ION, PERFORMANCE AND DESIGN SO THAT
WE CAN CREATE SOMETHING UNIQUE EVERY
TIME. THE USE OF SWAROVSKI ELEMENTS
IN THIS PROJECT HAS BEEN FURTHERED BY
CREATING A POLLEN MECHANISM WHICH
MAKES CRYSTAL FLOAT IN THE AIR FUR-
THER CHALLENGING THE BOUNDARIES OF
WHAT WE CAN DO WITH THE SWAROVSKI
ELEMENTS AND GIVING IT A LIFE OF ITS
OWN.”
POLLEN WITH SWAROVSKI ELEMENTS FOR THE FLOATING DRESS FLOATING DRESS IN COLLABORATION WITH SWAROVSKI
BY HUSSEIN CHALAYAN BY HUSSEIN CHALAYAN
16
JASON WU
NEW YORK
“FOR AUTUMN WINTER 2011, I WANTED TO
EVOKE A FEELING OF OPULENCE THROUGH
APPLYING SWAROVSKI ELEMENTS ON TO
LUXURIOUSLY EMBROIDERED RELIEFS
THAT ADORN THE COLLECTION.”
LOOK 20 DRESS WITH SWAROVSKI ELEMENTS LOOK 28 DRESS WITH SWAROVSKI ELEMENTS
BY JASON WU BY JASON WU
LOOK 15 CLUTCH BAG WITH SWAROVSKI ELEMENTS LOOK 19 SKIRT WITH SWAROVSKI ELEMENTS LOOK 35 DRESS WITH SWAROVSKI ELEMENTS
BY JASON WU BY JASON WU BY JASON WU
18
JUAN CARLOS OBANDO
NEW YORK
“EXPECT A COLLECTION INSPIRED BY THE
POWERFUL PERFORMANCES OF QUEEN,
THE THEATRICAL VOLTAGE OF KISS, MIXED
WITH THE WILLOWY ALLURE OF CARLA
BRUNI. I AM VERY MUCH INTO THE DEVEL-
OPMENT OF THE SWAROVSKI ELEMENTS
PIECES THAT TAKE A GARMENT TO A NEW
LEVEL, ADDING TEXTURE AND GLOSS AND
MIXING TRADITIONAL LABOUR YET THE
OUTCOME IS FRESH AND UNIQUELY MOD-
ERN. THE SWAROVSKI ELEMENTS NOT
ONLY BRING A THREE DIMENSIONAL ELE-
MENT TO MY DESIGNS BUT THEY ALSO AL-
LOW ME TO EXPAND UPON MY DESIRE TO
LOOK 8 ARM CUFF WITH SWAROVSKI ELEMENTS LOOK 14 ARM CUFF AND NECKLACE WITH SWAROVSKI
LEARN AND SUPPORT TRADITIONAL HAND
BY JUAN CARLOS OBANDO CRYSTAL PEARLS BY JUAN CARLOS OBANDO
CRAFTSMANSHIP VALUES.”
LOOK 2 DRESS WITH SWAROVSKI ELEMENTS LOOK 3 PEARL HARNESS NECKLACE WITH LOOK 15 DRESS SLEEVE WITH SWAROVSKI ELEMENTS LOOK 17 HARNESS WITH SWAROVSKI CRYSTAL PEARLS
BY JUAN CARLOS OBANDO SWAROVSKI ELEMENTS BY JUAN CARLOS OBANDO BY JUAN CARLOS OBANDO BY JUAN CARLOS OBANDO
20
J.W. ANDERSON
LONDON
“AUTUMN WINTER 2011 IS A NEW CHAPTER
IN THE STORY, IT’S ABOUT THE CULTIVATION
OF NEW AND INTERESTING SUBCULTURES.
THIS SEASON WE HAVE HEAVILY FOCUSED
ON SWAROVSKI CRYSTAL PEARLS - EMBED-
DING AND ENTWINING THEM INTO BODY-
CON RIBBON WORK TOPS AND BACK PANEL
SKIRTS. BEING AWARDED THE SWAROVSKI
COLLECTIVE SPONSORSHIP IS INCREDIBLY
EXCITING FOR US AS A LABEL; IT ENABLES
US TO PUSH BOUNDARIES WITH THE ME-
DIA OF CLOTHING AS WELL AS FILM AND
OTHER FORMATS. IT GIVES AN EDGE TO OUR
BRAND WHILST RAISING OUR PROFILE.”
LOOK 22 BOOTS WITH SWAROVSKI ELEMENTS BY LOOK 26 JUMPER WITH SWAROVSKI CRYSTAL PEARLS
J.W ANDERSON BY J.W ANDERSON
LOOK 7 JUMPER WITH SWAROVSKI CRYSTAL PEARLS LOOK 13 JUMPER WITH SWAROVSKI ELEMENTS (BACK) LOOK 29 JUMPER WITH SWAROVSKI ELEMENTS
BY J.W ANDERSON BY J.W ANDERSON BY J.W ANDERSON
22
MARIOS SCHWAB
LONDON
“THE CONTINUED COLLABORATION
THROUGH THE SWAROVSKI COLLECTIVE
SPONSORSHIP WHICH ALLOWS ME TO
CREATE DIRECTIONAL DETAILING WITHIN
MY COLLECTION AND USE THE SWAROVSKI
ELEMENTS IN AN UNEXPECTED AND INNO-
VATIVE MANNER. I AM DELIGHTED WE ARE
CONTINUING THIS CREATIVE RELATIONSHIP
INTO AUTUMN WINTER 2011.”
LOOK 24 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 29 FLOOR LENGTH DRESS WITH
BY MARIOS SCHWAB SWAROVSKI CRYSTAL PEARLS BY MARIOS SCHWAB
LOOK 6 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 22 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 31 DRESS WITH SWAROVSKI CRYSTAL PEARLS LOOK 34 FLOOR LENGTH DRESS WITH
BY MARIOS SCHWAB BY MARIOS SCHWAB BY MARIOS SCHWAB SWAROVSKI CRYSTAL PEARLS BY MARIOS SCHWAB
24
MARY KATRANTZOU
LONDON
“IT’S GREAT TO BE ABLE TO WORK WITH
SWAROVSKI. IT ALLOWS ME TO ADD DEPTH
AND A SENSE OF LUXURY TO THE COLLEC-
TION. THERE ARE UNLIMITED WAYS TO
APPLY THE SWAROVSKI ELEMENTS - IT’S
FANTASTIC TO HAVE ALL THAT AT OUR DIS-
POSAL.”
LOOK 11 DOUBLE CUFF, ATELIER SWAROVSKI LOOK 18 DRESS WITH SWAROVSKI ELEMENTS
BY MARY KATRANTZOU BY MARY KATRANTZOU
LOOK 8 DOUBLE CUFF, ATELIER SWAROVSKI LOOK 10 DRESS WITH SWAROVSKI ELEMENTS LOOK 20 DRESS WITH SWAROVSKI ELEMENTS
BY MARY KATRANTZOU BY MARY KATRANTZOU BY MARY KATRANTZOU
26
PRABAL GURUNG
NEW YORK
“THIS SEASON DRAWS FROM THE ROMAN-
TIC STYLES SEEN THROUGHOUT THE VIC-
TORIAN TIMES WITH A SLIGHTLY SAVAGE,
STREET-WISE EDGE. THE SWAROVSKI ELE-
MENTS ADD TO THE RICHNESS OF THE COL-
LECTION AND HELP CREATE THE JUXTAPO-
SITION BETWEEN PRECIOUS AND CASUAL
COUTURE.”
LOOK 29 DRESS WITH SWAROVSKI ELEMENTS LOOK 31 DRESS WITH SWAROVSKI ELEMENTS
BY PRABAL GURUNG BY PRABAL GURUNG
LOOK 2 DRESS WITH SWAROVSKI ELEMENTS LOOK 27 DRESS WITH SWAROVSKI ELEMENTS LOOK 39 FLOOR LENGTH DRESS WITH
BY PRABAL GURUNG BY PRABAL GURUNG SWAROVSKI ELEMENTS BY PRABAL GURUNG
28
RICHARD NICOLL
LONDON
’’I’M USING SWAROVSKI ELEMENTS THIS
SEASON AS JEWELRY AND ABSTRACTED
VERSIONS OF SPORTSWEAR BRANDING
ON CLOTHES. I’M REALLY PLEASED TO BE
WORKING WITH SWAROVSKI AS SWAROVS-
KI ELEMENTS ARE CRUCIAL IN THIS COL-
LECTION.’’
LOOK 16 DRESS WITH SWAROVSKI ELEMENTS LOOK 23 TOP WITH SWAROVSKI ELEMENTS LOOK 26 DRESS WITH SWAROVSKI ELEMENTS
BY RICHARD NICOLL BY RICHARD NICOLL BY RICHARD NICOLL
30
RODARTE
NEW YORK
“SWAROVSKI ELEMENTS HAVE BEEN INCOR-
PORATED INTO THE COLLECTION TO ADD
VIBRANCY, DEPTH, AND TEXTURE TO OUR
PALETTE. WE ARE HONOURED TO BE SPON-
SORED BY SWAROVSKI FOR OUR AUTUMN
WINTER 2011 COLLECTION. SWAROVSKI¹S
COMMITMENT TO CREATIVITY AND ARTIST-
RY IS UNPARALLELED AND THEIR INCRED-
IBLE PRODUCT HAS TRANSFORMATIVE
EFFECTS.”
LOOK 17 FLOOR LENGTH DRESS WITH LOOK 27 FLOOR LENGTH DRESS WITH
SWAROVSKI ELEMENTS BY RODARTE SWAROVSKI ELEMENTS BY RODARTE
LOOK 8 FLOOR LENGTH DRESS WITH LOOK 10 DRESS WITH SWAROVSKI ELEMENTS LOOK 32 SKIRT & BOOTS WITH SWAROVSKI ELEMENTS LOOK 33 DRESS & BOOTS WITH SWAROVSKI ELEMENTS
SWAROVSKI ELEMENTS (BACK) BY RODARTE BY RODARTE BY RODARTE BY RODARTE
32
ROKSANDA ILINCIC
LONDON
“THE OPPORTUNITY TO INCLUDE THEIR IN-
NOVATIVE PRODUCTS ALWAYS PROVIDES
A WELCOME CHALLENGE. THE RESULTING
PIECES WILL BE BE EXCITING AND BEAUTI-
FUL AND WILL IMMEASURABLY ADD TO THE
STRENGTH OF BOTH THE COLLECTION AND
THE SHOW.”
LOOK 6 TOP WITH SWAROVSKI ELEMENTS LOOK 16 JACKET WITH SWAROVSKI ELEMENTS
BY ROKSANDA ILINCIC BY ROKSANDA ILINCIC
LOOK 1 SLEEVELESS COAT WITH SWAROVSKI ELEMENTS LOOK 5 DRESS WITH SWAROVSKI ELEMENTS LOOK 23 COAT WITH SWAROVSKI ELEMENTS
BY ROKSANDA ILINCIC BY ROKSANDA ILINCIC BY ROKSANDA ILINCIC
34
VIVIENNE TAM
NEW YORK
“I AM KNOWN FOR CREATING EAST-MEETS-
WEST FASHION, AND HAVE GONE BACK TO
THIS THEME IN A STRONGER WAY THIS SEA-
SON. I WAS INSPIRED BY THE KUN OPERA,
A 600-YEAR OLD ART FORM, YET ALSO THIS
MODERN ZEITGEIST HAPPENING IN CHINA.
I USED SWAROVSKI ELEMENTS TO EMBEL-
LISH AND INCORPORATE THEM INTO THESE
DESIGNS, ILLUMINATING AND PUNCTUAT-
ING AREAS, THE WAY A 24-KARAT GOLD
THREAD MIGHT HAVE BEEN USED ON AN
ANCIENT OPERA CAPE.”
LOOK 28 DRESS WITH SWAROVSKI ELEMENTS LOOK 32 DRESS WITH SWAROVSKI ELEMENTS
BY VIVIENNE TAM BY VIVIENNE TAM
LOOK 17 MINI DRESS WITH SWAROVSKI ELEMENTS LOOK 20 DRESS WITH SWAROVSKI ELEMENTS LOOK 36 DRESS WITH SWAROVSKI ELEMENTS
BY VIVIENNE TAM BY VIVIENNE TAM BY VIVIENNE TAM
36
ADDITIONAL CATWALK LOOKS CONTAINING
SWAROVSKI ELEMENTS INCLUDE:
HOLLY FULTON MARIOS SCHWAB
LEFT TO RIGHT LEFT TO RIGHT
LOOK 3 LOOK 7
LOOK 4 LOOK 23
LOOK 7 LOOK 25
LEFT TO RIGHT LEFT TO RIGHT
LOOK 9 LOOK 26
LOOK 12 LOOK 27
LOOK 13 LOOK 32
LEFT TO RIGHT
LOOK 15
LOOK 19 VIVIENNE TAM
LOOK 23
LEFT TO RIGHT
LOOK 8
LOOK 12
LOOK 21
FRANCESCO SCOGNAMIGLIO
LEFT TO RIGHT
LOOK 17
LOOK 20
LOOK 26
ALL CATWALK IMAGES COURTESY OF:
GORUNWAY.COM
FEUDIGUAINERI.COM
HUSSEIN CHALAYAN STILLS FROM AUTUMN WINTER
2011 COLLECTION FILM ‘KAIKOKU‘
CONTACT
FOR MORE INFORMATION OR IMAGES CONTACT:
LONDON
PASCALE MONTANER
SWAROVSKI COMMUNICATIONS UNIT
TEL. +44 (0)20-7255-8400
pascale.montaner@swarovski.com
BIANCA FINCHAM
STARWORKS GROUP
TEL. +44 (0)20-7318-0400
bianca@starworkslondon.com
NEW YORK
BRIANNE WALKER
SWAROVSKI CREATIVE SERVICES CENTRE
TEL. +001 (212)-935-4200
brianne.walker@swarovski.com
LOOKBOOK DESIGN BY
JUNIOR JUNIOR
PR CONTACT INFORMATION
ALEXANDER WANG J.W ANDERSON
IN-HOUSE A.I PR
001 212 532 3103 0044 (0) 20 7287 1314
ERDEM MARIOS SCHWAB
RELATIVEMO STARWORKS
0044 (0) 207 749 4510 0044 (0) 20 7318 0400
FRANCESCO SCOGNAMIGLIO MARY KATRANTZOU
GUITAR PR RELATIVEMO
0039 023 453 4186 0044 (0) 207 749 4510
GILES PRABAL GURUNG
RELATIVEMO IN-HOUSE
0044 (0) 207 749 4510 001 646 351 6199
HOLLY FULTON RICHARD NICOLL
TALK PR TCS
0044 (0) 20 7268 6107 0044 (0) 20 7684 2184
HOUSE OF HOLLAND RODARTE
TCS BLACK FRAME
0044 (0) 20 7684 2184 001 212 226 2196
HUSSEIN CHALAYAN ROKSANDA ILINCIC
IN-HOUSE STARWORKS
0044 (0) 20 7920 7823 0044 (0) 20 7318 0400
JASON WU VIVIENNE TAM
IN-HOUSE COMPANY AGENDA
001 646-395-3766 001 212 358 9516
JUAN CARLOS OBANDO
KARLA OTTO
001 212 255 8588
SWAROVSKI COLLECTIVE
AUTUMN WINTER 2011 FASHION COLLABORATIONS
www.swarovski.tv
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