Product Development Budget by demandmetric

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									                                                                                                      Product Development Budget

For Product Development Cycle 2.0                  Version 1.0   Version 2.0     (+/-)     % Change     Comments/Assumptions

Personnel Expenses

Full-Time Salaries                                  $569,000      $643,000      $74,000      13%

Temporary Workers                                   $45,000       $56,000       $11,000      24%

Consultants                                          $1,500          $0         -$1,500     -100%

Outsourcing Contracts                               $24,000       $18,900       -$5,100      -21%

Training / Seminars                                  $1,500        $3,000       $1,500      100%

Travel (e.g. Plane Tickets)                          $4,500        $6,000       $1,500       33%

Accomodation (e.g. Hotels)                           $4,000        $5,000       $1,000       25%

                       Total Personnel Expenses    $649,500      $731,900      $82,400       13%

Marketing Expenses

Online Advertising                                  $19,000       $25,000       $6,000       32%

Print Advertising                                   $37,000       $46,000       $9,000       24%

Events/Tradeshow Sponsorships                       $35,000       $25,
								
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