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Beyond Infant Car Seat Reviews: Lela Helps Parents Find the Ideal Car Seat for Their Baby

VIEWS: 6 PAGES: 2

An infant seat review and its ratings are a good start, but it doesn’t personalize the choices for each shopper’s needs. Lela uses unique technology to match parents to their ideal products using their Compatibility Quiz.

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									Beyond Infant Car Seat Reviews: Lela Helps Parents Find the Ideal Car
Seat for Their Baby

An infant seat review and its ratings are a good start, but it doesn’t
personalize the choices for each shopper’s needs. Lela uses unique
technology to match parents to their ideal products using their
Compatibility Quiz.

New York, NY, USA, June 11, 2012 -- Lela.com has been assisting parents
by helping them find the best family-friendly products, including child
car seats. Many parents consider a car seat to be one of the most
important purchases for their baby--which is why parents can spend so
much time reading an infant car seat review. It’s crucial to get a safe
car seat that is appropriate for the child—whether an infant or toddler—
and one that the parent can install properly every time.

An infant seat review and its ratings are a good start, but it doesn’t
personalize the choices for each shopper’s needs. Lela uses unique
technology to match parents to their ideal products using their
Compatibility Quiz. After parents complete the quiz, Lela presents them
with the products that will be best for them and their families.

“A safe car seat is an essential purchase,” says Bjorn Harvold, Chief
Technical Officer at Lela. “But it can be overwhelming to find the right
one, especially for a newborn or young child. Lela’s special features,
like the Compatibility Quiz, Product Ratings, and Comparison Tool, help
take out some of the guesswork.”

When parents browse car seats on Lela.com, they can use the Comparison
Tool to compare up to three car seats side by side. This lets them see
all the specifications of each model and choose the one that best suits
their needs.

The range of products at Lela is always growing. Lela is currently
matching parents with their perfect high chairs, cribs, car seats,
digital cameras, TVs, and more, all based on the shopper’s lifestyle and
values. By assessing the parent’s needs on multiple levels, Lela helps
shoppers make a perfect purchase.

About LELA
Lela (www.lela.com) is an online shopping assistant that helps parents
find the right baby products for them. Lela’s offers a unique lifestyle-
based search feature that allow parents to find baby product that fit
their unique needs. And the Lela Compatibility Engine adds a further
level of personalization by determining which products are suitable to a
parent, based on his/her personality. Lela cuts through the clutter and
confusion of the over-saturated baby products market to help parents so
they can spend less time shopping, and more time being parents.

Contact:
Lewis LaCook
Lela
132 East 43rd St
The Chrysler Building #534
New York, NY 10017
7166-795-230
lewis@corporatepa.com
http://www.lela.com/

								
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