Web Requirements Priority Index

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					                                                                                                                Web Requirements Priority Index

Instructions

1. In the "Weightings" tab, customize weightings to match current business priorities. Be sure that your total weight equals no more or less than 100%.


2. Note that Economic Impact and Technical Risk are negative criteria. Therefore, if cost/risk is high, rank low, and vise versa.


3. In the "Web Requirements Scoring" tab below, rank each Project (Green, Amber, Red cells) on a scale of 1-10 based on your situation.


4. Set a benchmark for weighted project score to make web requirement project scope decisions.


5. Prioritize project initiatives and provide resources for new projects that have the best fit, attractiveness, feasibility, and lowest risk.
                                                                                                                                                Weightings

Weighting Scale

              Strategic Fit                                   Business Value                                        Feasibility
 Fit with                                                                                                                                          Total
                  Value           Allocated       Economic         Customer         Industry                          Ease of        Skills &
Company                                                                                           Technical Risk
                Proposition        Budget          Impact           Value        Attractiveness                    Implementation   Resources
 Goals

  15%              15%             10%              10%              15%                15%           10%               5%            5%           100%


Ranking Criteria & Definitions:

Fit with Company Goals - How aligned is this project to corporate goals & objectives?

Value Proposition - What is the value of this project for OUR INTERNAL NEEDS?

Allocated Budget - Do we have the required budget allocated for this project?

Economic Impact - What is the economic impact of this project? (revenue growth, leads, etc.)

Customer Value - What is the value of this project for the END USER or CUSTOMER?

Industry Attractiveness - Do we NEED to do this to stay up with our industry?

Technical Risk - How much risk does this project introduce?

Ease of Implementation - How easy will it be to implement this project?

Skills & Resources - Do we NEED to do this to stay up with our industry?
                                                                                                                           Web Requirements Scoring

                                                     Strategic Fit                          Business Value                                  Feasibility
                                          Fit with
                                                        Value        Allocated   Economic      Customer      Industry                          Ease of        Skills &
Requirements                             Company
                                                      Proposition     Budget      Impact        Value     Attractiveness
                                                                                                                           Technical Risk
                                                                                                                                            Implementation   Resources
                                          Goals
Weighting                                  15%            15%          10%         10%           15%           15%              10%              5%             5%

Browser Compatibility                       7             8             9           8             6            10                6                8             8

Web Analytics                               8             6             8           7             9             7                8               10             7

Update Branding                             8             6             6           6             7             7                6                5             7

Lead Scoring & Nurturing                    9             8             6           5             6             4                2                3             4

Email Integration (real-time messages)      5             4             6           6             5             4               10                8             3

Secure Online Transactions (certified)      6  
				
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posted:6/8/2012
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Description: Use this to logically prioritize each requested website feature/requirement. For background info, read our Executive Summary: Website Redesign Best Practices
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