Sybase, Inc. - Strategic SWOT Analysis Review by GlobalData

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									                                   Sybase, Inc. - Strategic SWOT Analysis Review
        Reference Code: GDTC33317SA                                                                                          Publication Date: APR 2012

          One Sybase Drive                                   Phone             +1 925 2365000                   Revenue         NA
          Dublin, CA                                         Fax               +1 925 2364468                   Net Profit      NA
          94568                                              Website           www.sybase.com                   Employees       3,700 (Estimated)
                                                                                                                                Technology              and
          United States                                      Exchange                                           Industry
                                                                                                                                Communications

       Company Overview
       Sybase, Inc. (Sybase) is a US based provider of software and programming services globally. The company offers enterprise
       and mobile software aimed at managing, analyzing and mobilizing information. The company also provides various types of
       mobile services such as, mCommerce services, Enterprise services and Operator services. Sybase markets its products and
       services internationally, through both foreign subsidiaries and distributors located in the US, Europe, Asia, Australia, Canada,
       New Zealand and Latin America. Sybase is headquartered at Dublin in California, the US.


       The company focuses on management, analytics and mobility solutions.
       Key Executives                                                             SWOT Analysis
                     Name                                Title                     Sybase, Inc., SWOT Analysis
         John S. Chen                      Chairman                                Strengths                            Weaknesses
         Steve Capelli                     President, World          Wide
                                                                                   Strong Foothold in the Market        Low Market Share
                                           Field Operations
         Dan R. Carl                       General Counsel                         Strong Mobile Messaging
                                                                                   Business
         Keith F. Jensen                   Controller
         Dr. Raj Nathan                    Chief Marketing Officer
        Source: Company Website, Primary and Secondary Research,
                                                                                   Opportunities                        Threats
        GlobalData
                                                                                   Expansion into Emerging              Competitive Pressure
                                                                                   Markets
        Key Competitors                                                                                                 Industry Consolidation
         Informatica Corporation                                                   Strategic Alliances

         Teradata Corporation
         Netezza Corporation                                                      Source: Company Website, Primary and Secondary Research, GlobalData

         International Business Machines Corporation
        Oracle Corporation
        Source: Company Website, Primary and Secondary Research,
        GlobalData




Sybase, Inc. - Strategic SWOT Analysis Review                                                                                   Reference Code: GDTC33317SA
Source : www.globalcompanyintelligence.com                                                                                                                    Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Sybase, Inc. - Key Facts..................................................................................................................................................................... 4
       Sybase, Inc. - Key Employees............................................................................................................................................................ 5
       Sybase, Inc. - Key Employee Biographies.......................................................................................................................................... 6
       Sybase, Inc. - Major Products and Services ....................................................................................................................................... 7
       Sybase, Inc. - History ......................................................................................................................................................................... 9
       Sybase, Inc. - Locations And Subsidiaries ....................................................................................................................................... 11
          Head Office ................................................................................................................................................................................... 11
          Other Locations & Subsidiaries ..................................................................................................................................................... 11
       Section 2 – Company Analysis ......................................................................................................................................................... 13
       Sybase, Inc. - Business Description ................................................................................................................................................. 13
       Sybase, Inc. - SWOT Analysis ......................................................................................................................................................... 14
          SWOT Analysis - Overview........................................................................................................................................................... 14
          Sybase, Inc. - Strengths................................................................................................................................................................ 14
             Strength - Strong Foothold in the Market .................................................................................................................................. 14
             Strength - Strong Mobile Messaging Business.......................................................................................................................... 14
             Strength - Partnerships ............................................................................................................................................................. 14
          Sybase, Inc. - Weaknesses .......................................................................................................................................................... 14
             Weakness - Low Market Share ................................................................................................................................................. 14
          Sybase, Inc. - Opportunities.......................................................................................................................................................... 14
             Opportunity - Expansion into Emerging Markets ....................................................................................................................... 14
             Opportunity - Strategic Alliances ............................................................................................................................................... 15
             Opportunity - Growth in Telecommunications Services ............................................................................................................. 15
          Sybase, Inc. - Threats ................................................................................................................................................................... 15
             Threat - Competitive Pressure .................................................................................................................................................. 15
             Threat - Industry Consolidation ................................................................................................................................................. 15
             Threat - Dependence on Indirect Distribution Channels ............................................................................................................ 16
       Sybase, Inc. - Key Competitors ........................................................................................................................................................ 17
       Section 3 – Appendix ....................................................................................................................................................................... 18
          Methodology ................................................................................................................................................................................. 18
          About GlobalData ..........................................................................................................................
								
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