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RIM Announces BlackBerry Mobile Fusion The Next Generation Enterprise Mobility Solution for BlackBerry, Android and iOS Smartphones and Tablets Research In Motion (RIM) has introduced Blackberry Mobile Fusion which us its first foray in the multi-platform Mobile Device Management (MDM) market. With the introduction of Blackberry Mobile fusion the management of tablets and smartphones running Google, Apple, Blackberry and Android operating systems will be more simplified than it has ever been. Vice President of Enterprise Product Management and Marketing at Research In Motion shared his thoughts on the landmark event in these words: “BlackBerry Mobile Fusion brings together our industry-leading BlackBerry Enterprise Server technology for BlackBerry devices with mobile device management capabilities for iOS and Android devices, all managed from one web-based console. It provides the necessary management capabilities to allow IT departments to confidently oversee the use of both company-owned and employee-owned mobile devices within their organizations.” With over 90 percent of the Fortune 500 provisioning BlackBerry devices today, RIM is the leading provider of enterprise mobility solutions. The enterprise market for tablets and smartphones continue to make progress whether the devices are employee owned or company provisioned. With an increased number of companies encouraging BYOD (Bring Your Own Device), the challenges for IT & network administrators are increasing as they have to manage and control wireless access on the corporate network with a varied set of devices running different operating systems. This ultimately has caused in an increased demand of mobile management solutions. The following mobile device management capabilities will be provided by the BlackBerry Mobile Fusion for all supported mobile devices. • Application and software management • Connectivity management • Centralized console • High scalability • Asset management • Configuration management • Security and policy definition and management • Secure and protect lost or stolen devices (remote lock, wipe) • User- and group-based administration • Multiple devices per user capable There will be no change in the BlackBerry smartphones’ managements and it will continue to get benefit from many services provided to them. BlackBerry Mobile Fusion enables you to secure your lost BlackBerry Playbook tablets and BlackBerry smartphones which is extremely important if your company’s sensitive data is stored on the devices. Closed Beta for selected Enterprise customers has already begun to iron out the kinks; Fusion’s full availability is expected in March.
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