Builder PROFILE BY WARD MEEKER
We started manufacturing pedals full- others on the market?
time after showing at the Winter NAMM We like to think that we are unique
show in 2003. Then it got really crazy! in offering a well-built, reliable product
We couldn’t keep up – we’d work every at a reasonable price. We don’t think
night and all weekend and we just were someone should have to pay an arm and a
not getting them done fast enough. leg for a true hand-built American-made
So, as scary as it was, I quit my day job product. All of our pedals use the best
and started building full-time. I tried to components; we start with a blank metal
continue doing amp repair and mods enclosure, then we drill, powdercoat,
part-time for a while, but soon had to screenprint, load with parts, wire, and
give that up, as well. play test each one ourselves. We are also
How many pedals were you building very proud of our custom colors and
to start, and which ones were they? ﬁ nishes.
The initial product line was three Growing up, my dad was into hot rods
pedals, the Power Screamer Overdrive, and classic cars. I guess that rubbed off
UFO-Fuzz/Octave, and the Germania on me. I remember all the cool candy and
Treble Booster. We just passed the 1,000- metalﬂake paint jobs on those cars and
unit mark on the Power Screamer! have incorporated that look into some of
Other than Charlie’s involvement our ﬁnishes. We also ﬁnish some in tweed,
and the NAMM show, is there a point checkerboard, and even have a color chart
HomeBrew Electronics, Inc. you can look back on as being when on our website! Why have your favorite
Joel Weaver you really turned a corner? pedal ﬁnished in hammertone grey when
Glendale, Arizona As soon as we started shipping orders, it can be Candy Purple!
(866) 790-2950 we were getting feedback from dealers When did you hire your ﬁrst em-
www.homebrewelectronics.com and users, which really helped us improve ployee?
and extend our product line. We’ve also We’ve had several people help us along
had great reviews in Guitar Player, and VG the way, but our ﬁ rst real employee was
reviewed the Power Screamer and CPR. Charlie. He’s now our sales manager,
And, our great endorsers and dealers have partner, and good friend. In February,
given us great support. 2004, we hired Terri Landreth, a longtime
But I think the biggest and most friend of the family who is now an integral
important factor is word of mouth, and part of the business. Like Andrea and
that comes from the people who are myself, she has learned to do just about
buying and using our pedals. In the end, everything.
it does not matter what kind of hype What are your hopes for the future
or advertising a product is surrounded of the industry?
with. If the people you are trying to sell We are very concerned with the way
your product to do not like the way it things are going with music in the public
sounds or looks, they are not going to school system. Many music programs
HOMEBREW ELECTRONICS was right away, or just something you did buy it, and they’re not going to tell their are losing funding or being canceled
founded in 2001, when Joel Weaver began on the side? friends about it. altogether. We think this is due to a lack
building effects pedals for friends and Jeff Weaver: It was part-time for a year So, how many models are in the of interest or desire on the part of the
co-workers while working as an amp tech or so while I worked at the music store. current line? students and their parents.
at a music store in Phoenix, Arizona. Things took a big step forward, though, We recently added our tenth pedal, Our goal is to help bring the awareness
“My wife, Andrea, and myself were in September, 2002, when I sent a couple so the line now includes the Power back that there are awesome musicians
building pedals one at a out there for kids to aspire
time and giving them away to. If this isn’t done, there
or selling them for next to will be no growth in our
nothing, just to see what industry, or it may just die
people thought of what altogether.
we were doing!” Weaver What are your goals for
says. “Pretty soon, we had HomeBrew?
complete strangers asking Our immediate goals
if we would build a pedal are to build a shop behind
for them; ‘Can you do it the house with a powder
this color?’ ‘Can you mod it coat booth, office, and
to do this?’ and so on.” work benches, so we can
Then one day, the shop’s move manufacturing out
owner walked in with of the house ! Hav ing
Charlie Turner, a sales rep everything in the house
for Upscale Marketing. is very convenient, but
“Charlie liked what he it starts to consume you
saw, told me he’d see what he could do.” of pedals to Charlie. He called a few days Screamer, the UFO, the Germania, the after a while. It becomes hard to get away
The rest is happy HomeBrew history! later and said he thought the pedals were Tramp-Trem, the CPR compressor, the from. We also want to keep expanding
Today, business is rolling and the Weavers “pretty cool” – that’s high praise from Big D distortion/overdrive, the Ger- the product line, and hope to soon have a
have their eyes ﬁ rmly on the future. We Charlie – and he thought he could sell macide multi-frequency booster, the Dos phase shifter, ﬂanger, and an analog delay.
recently talked with Jeff about that future them. He asked about backorder time, Mos dual-mosfet preamp, the Uno Mos We’re also thinking about an amp.
might hold for HomeBrew. and we told him a week or two. He said, single-channel mosfet preamp, and the As for the long term, we just want to be
“That’s going to change!” new Medicine Bawl wah. able to keep building pedals and doing
Vintage Guitar: Was HomeBrew a Charlie soon began sending us orders What do you see as the difference the best job we can while still having
full-time venture for you and Andrea from dealers, and the business took off. between your effects and some of the fun doing it!
114 VINTAGE GUITAR JULY 2005 vintageguitar.com
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