CORPOR ATE PROFILE
A wedding creates family ties and precious memories.
A wedding is a precious moment in life when the shared dream of the two comes true.
It will be a unique wedding in the world in which the couples take vows for eternal love.
With privileged hospitality, we assist in creating a moment never to be forgotten.
A wedding is a day when a new life begins.
It is a special day that the passion of couples and their families comes together.
We create happiness bringing families closer together.
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Watabe Wedding's Growth Strategy
Customers of wedding industry market seek new values.
Watabe Wedding Group offers customers wedding services tailored to
the age of “the open door” needs of the couples of the moment.
Service and Support
Watabe Wedding Group assures customers by adapting all available resources.
Taking advantages of broad global network of 75 facilities in Japan and 35
overseas (as of June 30, 2011) and extensive manpower of our own, Watabe
Wedding Group brings together diverse services regarding all weddings and We take pride in working for Watabe
achieves services and support that satisfy customers. Wedding Group and possess a strong sense
In preparation for the coming age of “the open door”, Watabe Wedding Group of professionalism as a member of the
has developed a long-term growth strategy. It is based on enhancing the full
potential of human resources, powering up the domestic wedding business and
overseas wedding business throughout Asia as well. Enhancement of Human Resources
The source of our strength is the hospitality shown to our customers
by each Watabe corporate member. We provide products and services
designed to accommodate the needs of a wide range of customers, and
above all, warm hospitality that cannot be handled by a guidance book.
It is something that must be tailored directly to respective customers.
We create a workplace where corporate members can improve their
interpersonal skills by focusing on enhancement of human resources, and
afford corporate members an environment to elevate themselves so they
could aim for the group leaders in the future. Doing so, we improve the
quality of services and hospitality.
President & C.E.O. Message
Since it was established as a costume rental store in Kyoto in 1953, the industry’s top four listed companies covers only approximately freely select products and services that best suit their own needs.
Watabe Wedding Group provides customers responding to their 10% of the whole weddings performed. So when the bridal market
requests with sincere hospitality. We try to bond families worldwide is firmly-established as a business, our big moment and chances Feeling responsible for belonging to this industry for years, I
tighter and support them to obtain unforgettable memories. To this will come. propose new value and a structure, which make our prospective
day, Watabe Wedding Group remains committed to contributing customers feel that that is the exact wedding they are looking for.
to the happiness and harmony of customers, stockholders, clients, Looking at the way that weddings have been planned and produced Watabe Wedding Group is ready to meet that challenge and
corporate members and the society. up till now, we see many aspects of the process that prioritized the looking forward to the opportunity of serving you.
convenience of suppliers over plans of customers. Such as venues,
The annual number of couples who registered marriage recently costumes, hairdressing, beauty care and floral arrangements. They
President and CEO
is steady at around 700 thousand. Our company stand firm as a were all provided as a part of standardized and inflexible packages. Hidetoshi Watabe
leader in the industry, yet the number of weddings handled by But the times have changed to “the open door”. Customers can
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Strengthening Our Domestic Watabe Philosophy
Weddings and Anniversaries
In Japan, 30% of couples marry without holding
ceremonies or receptions. Watabe Wedding Group
Watabe Wedding Group Creates Wonderful Lifestyles
comprehends the importance of understanding the value
Our management philosophy states “We create wonderful lifestyles and contribute to accomplish a contented
and needs of this group and intends to develop new types
of weddings. This will also create significant value to our society through our cordial services and wise proposals.” We provide planning and conduction of wedding
company group. ceremonies, photography and dress businesses in Japan and overseas. Each business functions as a profitable
In domestic wedding business, we reinforce photo
source and it drives the growth of sales.
business, such as just-photo wedding (marriage without
any ceremonies and just taking photos) and anniversary
packages. Alternatively, with our resort wedding business,
we have developed products for couples like “Wedding
with Children” and “Wedding for Bonding Families”. We
Resort Wedding Business
Watabe Wedding Group, as a
offer products and services that cannot be found anywhere
leader in the wedding industry,
else except from Watabe offers exclusive high quality resort
wedding services. We propose
Wedding Group. As a
W new forms of “resort weddings” by
consequence, we create
co combining domestic and overseas
attractive locations along with the
new value in the domestic
n Japanese warm hospitality.
2 Photography Business
Local Wedding Business
Photographs and videos taken at wedding ceremonies In a mature bridal industry
are things to be treasured for the rest of your life. From market, it is important to
wedding plans, photo shootings and album productions, develop wedding services that
we handle all of them in-house. Together accommodate the needs of
with these activities, we achieved quality individualization and diversity.
improvement and cost-reduction. Watabe We provide community-based
Wedding Group offers such fabulous services with great sensitivity
services that customers would like to by using network of Watabe
repeat taking family photos on each Wedding Group.
Expansion of Wedding
Business in Asia
Our group offer wedding services in Asia. At present, we
take advantages of our global network developed primarily
for Japanese couples. We are now strengthening overseas
3 Costume Business
Wedding dresses, tuxedos and other
formal wear offered are manufactured
Our wedding business in
Asia is being developed
wedding service lineups for Asians. We have also created
at Watabe Corporation’s directly- with the knowledge
lineups of wedding services for local communities in both managed factories in Shanghai and cultivated in Japan. We
Taiwan and Singapore. Vietnam. Watabe Wedding Group propose new wedding
offers a diverse selection of attractive styles to Asians, who lead
With our extensive expertise, know-how and Japanese designs of high qualities which energetic lifestyles. And we
meet needs of individuals. We also target aggressive market
warm hospitality, we consolidate wedding business in
have best collections for our rental development in Asia.
Asia. Moreover, we expand influence of our services and costumes.
network as a growing global company in Asia.
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1 Resort Wedding Business
Industry Leader in Conducting Weddings
We will continue to convey fully the charm of resort weddings.
Watabe Wedding Group first established an oversea branch in Hawaii in 1973. Since
then, we have supported huge number of customers as the leading company.
Our business has always emphasized satisfying our customers by providing exotic
locations and hospitality of Japanese high quality. Recently we suggest new styles
of weddings that put emphasis on family ties. For example, there is “Baby and
Domestic Resort Weddings
In response to diversifying customer needs, Watabe Wedding
Group made inroads in Okinawa in 2003. Okinawa is now
one of our most popular destinations for customers, who
wish to celebrate an at-home style wedding at a resort area.
It has numerous tourist attractions with a sense of easiness.
Weddings at Kyoto, Hokkaido and Karuizawa are attractive for
their seasonal scene features. These locations are also popular
for being capable of family sightseeing after the ceremonies. In
addition, we conduct weddings that customers can appreciate
Japanese traditions and cultures, such as ceremonies at
important cultural properties and garden-style weddings with
Wedding”, in which a baby participates in the wedding ceremony, and there is abundant greenery even in the heart of the city.
something called “Thank You Wedding” or “Family Wedding”. In this ceremony, Watabe Wedding Group affords
couples express their gratitude to their families. Watabe Wedding Group is committed a variety of wedding plans
to promoting fascination of resort weddings. focused on Japanese cultures and
In-house Produced Photos, Wedding
Albums and DVDs Improve Production
Efficiency and Qualities
To approach customers who give importance
opics to photos or who had to give up wedding
ceremonies (marriage without weddings), we
New wedding resort opens in Hawaii. prepare perfect photo shooting plans at photo
Honu Kai Lani at Ko Olina Place of Welina studios and wedding facilities. Albums and
DVDs are produced at Okinawa’s company
In November 2010, we opened Honu Kai Lani at Ko Olina Place of
Welina at outstanding resort destination of Hawaii. It is a new facility edit center as in-house productions. In addition
featuring a fusion of warm Japanese hospitality with the natural beauty to the quality improvement, we achieved
of a Hawaiian luxury resort area. We take sincere care of not only couples
cost reduction and production efficiency. We
but also their families and friends at Honu Kai Lani by assembling all our
shoot not only conventional styles, but also
abilities. We will continue proposing hospitable weddings, which would
make you feel joy and happiness wholeheartedly. fashionable popular modeling styles. We will
continue to build up family ties through photos.
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3 Dress Business
Manufacturing High Quality Wedding Dresses and Tuxedos
Watabe Wedding Group is a “total bridal business supplier”, who owns the
function of a manufacturer of formal wear for weddings.
Wedding dresses must be designed to fit both the bride herself and the wedding scene.
To this end, Watabe Wedding Group has compiled a library of more than 90 different
designs, each of which can be customized to show the bride in her ultimate beauty.
Watabe Wedding Group opened its first wedding dress factory in Shanghai, China in
Bringing Japanese Warm Hospitality to Growing Asia Market
Our goal is to become a leading company in Asia market.
Watabe Wedding Group is planning to exploit the distinguished growing
Asia market aggressively. We take every advantage of Japanese hospitality
and know-how we have cultivated for long as a leading bridal company.
We support “Asian Local Weddings” in which Asian people hold weddings
1993. After that, Watabe Wedding Group opened other facilities including a tuxedo in their hometowns, and “Asian Destination Weddings” in which people
factory and a photo album factory. With these facilities, Watabe Wedding Group from overseas choose Asia for wedding destinations. Recently Okinawa,
creates products with high quality and additional values. Hokkaido, Guam and Bali are popular as overseas wedding destinations
In 2006, Watabe Wedding Group also opened a wedding dress factory in Vietnam and among couples in Hong Kong, Taiwan and China.
unified the manufacturing system and the selling system, and made it easy to propose
all-around new products that reflect needs of customers. As for the Japanese-style
formal wear, kimono, it is the core of our rental business since the foundation, and we
fully-equipped a system that enables customers to book the highest quality products.
First Start-up in Singapore!
We started wedding services at the heritage,
Built in the 1800s as a Catholic convent, the Chijmes complex is one of Singapore’s most
famous historic landmarks. Located at the center of this complex is Chijmes Hall, where
wedding ceremonies are held. In Singapore, there are many rich middle-income individuals.
Their obsessiveness for weddings is more particular than that of Japanese. Watabe Wedding
Group is working to develop new Asia wedding market by providing glamorous wedding
ceremonies in a solemn atmosphere attended by superb hospitality.
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Domestic Local Wedding Business
Megro Gajoen is the oldest wedding facility with reception halls. It is popular
Keeping Abreast with Individualized and Diversified Needs in for its unique fusion of traditional and modern elements, having features of a
the Domestic Wedding Market luxurious combination of Japanese and western styles.
With the opening of the independent wedding chapel, Villa di Grazia, in May
We are expanding our group for the purpose of contributing to 2011, the facility has become more attractive than ever. Its accommodations and
reception facilities are other reasons for Meguro Gajoen being one of the most
community-based services. attractive facilities available.
Meguro Gajoen launched event services in the brand name of “SHUKUGASAI”.
So as to improve comprehensive services offered in the It supports celebrating important milestones, such as graduations,
domestic market, we affiliated Meguro Gajoen in 2004 anniversaries or retirements. Meguro
and repurposed existing facilities and skills for wedding Gajoen makes improved propositions
ceremonies. Yamanoue Hotel in 2007, Mielparque for wonderful lifestyles and intensifies
Corporation in 2008, and in 2010 we affiliated Anniversary services of these events in purpose of
Court Racine as a member of the group and focused on making customers reaffirm stronger
providing community-based wedding services. family ties.
Encouraging local wedding services in Japan is not only
essential for expanding market share, but also has synergy
effect on our costumes and image businesses. We will
highlight characteristics and establish brands of respective MIELPALQUE
subsidiary companies, targeting cost reduction and overall
Meilparque Corporation operates hotels at 11 locations nationwide hoping
to create impressive and eventful moments. Meilparque Corporation wants to
satisfy customers of the local communities most and give impressive moments by
providing mindful services on each event, mainly on weddings. One of its services
is called “just-photo wedding” (Only photos are taken.) The service offers a set
of rental formal wear and photo shootings in front
of a chapel or a shrine. This service is popular
with couples who married without any wedding
WATA B E ceremonies. Facilities are renovated sequentially
WE D DIN G and improving their functions. At the same
GROUP time, Meilparque Corporation enriches wedding
contents and human resources to upgrade its
service as a whole.
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Kyoto Wakon (Japanese-style Wedding in Kyoto)
Volunteering for a Moment Full of Thankfulness and Blessings
Delivering the Passion of the Foundation to the Future
After the war in 1945, demobilized soldiers came back one after another.
Those unmarried adolescents raised a huge wedding boom. In spite of
poverty, parents’ thoughts grew stronger. They wanted their daughters to
wear wedding dresses by all means, or at the very least take a single shot
of the wedding. But the desperate thing was that there was no wedding
kimono. When Watabe’s founder Fuji was consulted about this situation,
she willingly offered to lend her own wedding kimono for free. The
reputation went around the town but there was only one kimono. That The original Watabe Ishoten
was not enough, so Fuji asked relatives and even friends for support and
prepared a number of kimonos for brides.
Watabe Ishoten (costume store) was founded in July 20, 1953 after this
virtue was continued for eight years. Watabe Wedding Corporation will
continue to offer “a beautiful start of a new phase of life” to as many
couples as possible. Without forgetting this basic for good, we intend to
support the moment full of thankfulness and blessings.
Founders, Fuji Watabe and Taiji Watabe
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