Organic store,

					MISSION


 Our store is committed to providing the highest
 quality, fresh and natural food, health and
 wellness products. Our staff are friendly, eager
 to serve and ready to educate.
OBJECTIVE:

   Provide our customers with the freshest, organically
    grown fruits and vegetables.

   Offer foods without artificial flavors, or additives.

   Sell earth-friendly cleansers; pure, natural supplements;
    and gentle, cruelty-free body care products.

   Support organic farms that keep our earth and water
    pure.
PRODUCT
    Offer customers organic and locally grown produce, chemical- and
    preservative-free groceries, cruelty-free body care and eco-household
    products. The products are:

   Free of artificial preservatives.

   Free of chemical additives.

   Organically grown, whenever possible.

   The least processed or unadulterated version available.

   Non-irradiated.

   Cruelty free.
PRICE:
 S.No    Product      Weight   Vegan      In The     Organic
                               Price       Pink
         Beetroot
  1.                   1kg     Rs.45.00   Rs.50.00   Rs.38.00

  2.     Cabbage
                       1kg     Rs.40.00   Rs.45.00   Rs.40.00

  3.
         Capsicum      1kg     Rs.85.00   Rs.67.00   Rs.75.00

  4.     Carrots
                       1kg     Rs.65.00   Rs.57.00   Rs.60.00

  5.    Cauliflower
                       1kg     Rs.85.00   Rs.80.00   Rs.75.00

  6.      Ladies'
          Finger       1kg     Rs.85.00   Rs.90.00   Rs.80.00
PRICE

   The prices are placed based on the cost of
    production .

   We provide the customers with the price less
    than the competitors by acquiring less margin, as
    our main motto is to

      “Provide our customers good health”
PLACE

Marketing

    The place we are going to choose is PLUSH
    market and NICHE market.

    In reach to the customers.

Target Group

   Doctors.

   Dieticians.

   High income people.
PLACE
Production and Procuring:

   Transportation

   Nearer to the farms

Distribution Channel



                     Retail Outlet



        Self                         Vendors
        Production
PROMOTION

   Direct Marketing

   Referential Promotion

   Word of Mouth
COST STRUCTURE
 Total cost for production    = Rs. 10000
 Total cost for procuring     = Rs. 15000
 Total cost for transportation= Rs.  5000

    Total cost                  Rs. 30000
FEASIBILITY

				
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