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Online Microfinance Evaluation tool will help validate the industry, says AAA

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Socially responsible investors are welcoming the launch of a new web-based analytics platform specifically designed to evaluate microfinance funds, claims AAA.

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									 Online Microfinance Evaluation tool will help validate the industry,
                             says AAA
    Socially responsible investors are welcoming the launch of a new web-based analytics
         platform specifically designed to evaluate microfinance funds, claims AAA.

Boston, MA, May 26, 2012 - Socially responsible investors are welcoming the launch of a new
web-based analytics platform specifically designed to evaluate microfinance funds, claims
Alternative Asset Analysis (AAA).

Luxembourg-based LuxFLAG and US-based micro financing ratings agency MicroRate, have
launched Luminis, which is the first product of its kind. Alternative investment advocacy group,
AAA, said its launch follows a period of growth in the microfinance market and for socially
responsible investments in general.

The online tool was revealed at the Luxembourg Fund Industry’s Responsible Investing Conference
on 10 May. The platform features reports and profiles of the various funds, together with a range
of research tools and information to help investors get to grips with impact investing. The team
behind Luminis looks at factors including risk, performance and social impact. This data is then
presented to users through in-depth fund reports and profiles.

AAA’s analysis partner, Anthony Johnson, welcomed the new tool stating: “The market for socially
and environmentally responsible investment products is growing all the time and platforms like
this help to enhance the validity of the sector.

“Investors are beginning to realise that making ethically sound investments and seeing healthy
returns are not mutually exclusive.”

The CEO of MicroRate, Sebastian von Stauffenberg, meanwhile, stated, “We are excited to see
how Luminis will facilitate investment into microfinance, ultimately improving financial access for
billions of micro-entrepreneurs around the world."

AAA supports a range of impact investing options and is particularly keen to promote
environmentally responsible alternative investments like sustainable forestry investment through
firms like Greenwood Management. Greenwood operates a number of sustainable plantations in
Brazil, helping to provide an alternative source of timber products for export and charcoal for the
country's burgeoning steel industry.

Those who invest in Greenwood’s plantations receive a tangible asset in exchange for their cash in
the form of a section of plantation land. Mr Johnson added “Timberland investments are popular
at the moment as demand for forestry products in developing countries is rising alongside their
economic strength.”

Contact:
Anthony Johnson
Alternative Asset Analysis
71 Commercial St
Boston, MA 02109-1320
617-939-9596
info@alternativeassetanalysis.co.uk
http://www.alternativeassetanalysis.co.uk

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