Broadcom Announces New Android鈩Platform to Enable Mass .pdf

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					Broadcom Announces New Android™ Platform to Enable Mass Market Smartphones

Cost-Effective Dual-Core Processor Delivers Simultaneous 3G HSDPA Connectivity and Applications
Processing for a Compelling User Experience

IRVINE, Calif., Dec. 14, 2010 /PRNewswire/ -- Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for
wired and wireless communications, today announced a new baseband platform that provides simultaneous HSDPA modem
connectivity and Android™     -based applications processing. The new Broadcom® BCM2157 dual-core baseband processor
provides a full suite of advanced functionality to deliver high-end smartphone features on more affordable 3G Android
handsets. This includes mobile hot-spot, multi-touch screens, innovative media and applications processing, and other
capabilities that will help handset makers drive these features to a larger tier of users.

Broadcom is demonstrating its new affordable 3G Android smartphone platform at its Analyst Day conference today in Irvine,
California.

Highlights/Key Facts:

   q   The features that have made the smartphone widely popular are driving demand for a more affordable tier of handsets,
       satisfying a broader consumer desire for the ability to run applications, view and share media, and enjoy a dynamic touch
       screen experience, all at a lower price point.
   q   The increasing proliferation of these features is driving growth in mobile data consumption, with a recent study from
       Informa projecting that smartphone traffic is expected to grow by 700 percent over the next five years.
   q   Broadcom's new BCM2157 Android baseband platform will enable handsets to satisfy a broader consumer demand for
       smartphone features and enable the growth in data traffic among cellular operators.
   q   The BCM2157 baseband processor platform includes the following advanced features:
           r 3G HSDPA modem supports 7.2 Megabits per second (Mbps) downstream connectivity and worldwide roaming.

           r Built-in support for HVGA displays, multi-touch screens, 5 megapixel digital cameras, 3G dual SIM/dual standby,

              and other key smartphone capabilities.
           r Powerful dual-core ARM® processors for dedicated modem support and superior application processing (500MHz).

           r Broadcom's complete connectivity suite, featuring industry-leading Bluetooth, Wi-Fi, GPS and NFC solutions,

              including InConcert® technology that makes these various technologies work better together.
           r Support for mobile hotspot functionality, allowing the handset to share the 3G connection with up to 8 simultaneous

              devices or users via Wi-Fi.
           r The platform is based on mature technology, building on the proven architecture of the BCM2153 and is now

              sampling to early access customers with first commercial launches expected in Q1 2011.


"The smartphone continues to influence the cellular industry, with defining features like multi-touch screens and the ability to
run applications now enriching lower cost handsets. We've maximized the functionality of our new Android-processing baseband
platform to enable our partners to deliver the most popular features in more affordable designs." - Scott Bibaud, Executive Vice
President & General Manager, Broadcom's Mobile Platforms Group

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About Broadcom

Broadcom Corporation is a major technology innovator and global leader in semiconductors for wired and wireless
communications. Broadcom products enable the delivery of voice, video, data and multimedia to and throughout the home, the
office and the mobile environment. We provide the industry's broadest portfolio of state-of-the-art system-on-a-chip and
software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access
products, and mobile devices. These solutions support our core mission: Connecting everything®.

Broadcom, one of the world's largest fabless communications semiconductor companies, with 2009 revenue of $4.49 billion,
holds more than 4,500 U.S. and 1,900 foreign patents, and has more than 7,800 additional pending patent applications, and
one of the broadest intellectual property portfolios addressing both wired and wireless transmission of voice, video, data and
multimedia.

A FORTUNE 500® company, Broadcom is headquartered in Irvine, Calif., and has offices and research facilities in North
America, Asia and Europe. Broadcom may be contacted at +1.949.926.5000 or at www.broadcom.com.

Cautions regarding Forward-Looking Statements:

All statements included or incorporated by reference in this release, other than statements or characterizations of historical fact,
are forward-looking statements. These forward-looking statements are based on our current expectations, estimates and
projections about our industry and business, management's beliefs, and certain assumptions made by us, all of which are
subject to change. Forward-looking statements can often be identified by words such as "anticipates," "expects," "intends,"
"plans," "predicts," "believes," "seeks," "estimates," "may," "will," "should," "would," "could," "potential," "continue," "ongoing,"
similar expressions, and variations or negatives of these words. Examples of such forward-looking statements include, but are
not limited to, broader consumer demand for advanced smartphone features and the ability of handset makers to drive these
features to a larger tier of users through the use of our baseband processor platform. These forward-looking statements are
not guarantees of future results and are subject to risks, uncertainties and assumptions that could cause our actual results to
differ materially and adversely from those expressed in any forward-looking statement.

Important factors that may cause such a difference for Broadcom in connection with its BCM2157 dual-core baseband
processor include, but are not limited to:

    q   the rate at which our present and future customers and end-users adopt Broadcom's products and technologies in the
        HSDPA Android space;
    q   trends in mobile markets in various geographic regions, including seasonality in sales of consumer products into which
        our products are incorporated;
    q   the gain or loss of a key customer, design win or order;
    q   the volume of our product sales and pricing concessions on volume sales; and
    q   competitive pressures and other factors such as the qualification, availability and pricing of competing products and
        technologies and the resulting effects on sales and pricing of our products.


Additional factors that may cause Broadcom's actual results to differ materially from those expressed in forward-looking
statements include, but are not limited to the list that can be found at
http://www.broadcom.com/press/additional_risk_factors/Q42010.php.

Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and
other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could
contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-
looking statements in this release speak only as of this date. We undertake no obligation to revise or update publicly any
forward-looking statement, except as required by law.

Broadcom®, the pulse logo, Connecting everything®, the Connecting everything logo and InConcert® are among the
trademarks of Broadcom Corporation and/or its affiliates in the United States, certain other countries and/or the EU. Any other
trademarks or trade names mentioned are the property of their respective owners.

 Contacts
 Trade Press                Investor Relations
 Henry Rael                 Chris Zegarelli
 Public Relations Manager   Director, Investor Relations
 949-926-5734               949-926-7567
 hrael@broadcom.com         czegarel@broadcom.com




SOURCE Broadcom Corporation; BRCM Mobile & Wireless

News Provided by Acquire Media

				
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