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					When using the Corridor,                                            Our Sponsors
                                                                                                                    VOLUME   2 0   ISSUE   11   SPECIAL 2008

STAY SAFE                                                   All activities on the grand opening weekend,
                                                          including the free rides, are being paid for with

If you are using public transit:                          private-sector dollars. No public funds were used.
• Obey all traffic laws. Jaywalking is dangerous and        RTA sincerely appreciates the strong civic pride of
  illegal.                                                these sponsors.
• To cross Euclid Avenue, ALWAYS use a designated
  crosswalk, and cross only when it is legal.
                                                              Corporate       Key Bank                              A PUBLICATION OF THE GREATER CLEVELAND
• As the bus approaches the station, stand back from
                                                            Community:        Medical Mutual                        REGIONAL TRANSIT AUTHORITY
  the platform edge. Tactile pavers mark the caution
                                                                              Forest City
  zone. Because buses now use special mechanical
                                                                                                                  HealthLine Opens
                                                                              National City Bank
  docking arms, they pull up closer to the curb than
                                                                              First Energy
• Always let exiting passengers off first.
                                                                                                                     We built it. Now it’s yours. Please use it, and help
• After you exit the bus, wait until it pulls away from
                                                           Foundations:       Cleveland Foundation                us to take care of it.
  the station. Then walk to a designated crosswalk.
                                                                              Gund Foundation                        At 2:30 p.m. on Friday, Oct. 24, 2008, the $200-
                                                                              John P. Murphy Foundation           million Euclid Corridor Transportation Project will end,
If you take your bicycle on an RTV:
                                                                              Kent Smith Foundation               and the new HealthLine service will be launched.
  On Rapid Transit Vehicles (RTVs), board at the rear
                                                                              Sisters of Charity Foundation          The HealthLine replaces the current #6 service.
door, and go to the designated area for bikes and
                                                                              St. Luke’s Foundation               Service on the HealthLine will be free Friday after-
strollers, right behind the articulation point where
                                                                                                                  noon, Saturday and Sunday. ALL RTA service will be
the RTV “bends.” Stand there with your bicycle. If
                                                                   Civic      Positively Cleveland                free Saturday and Sunday, thanks to our friends at the
the vehicle is full, the operator may ask you to wait
                                                          Organizations:      Downtown Cleveland Alliance         Cleveland Clinic and University Hospitals.
for the next RTV.
                                                                                                                     Look inside for details of the celebration, including
                                                                    RTA       NABI                                a Corridor-wide Open House Saturday, and a family
If you take your bicycle on a standard bus:
                                                                Vendors:      GFI- Genfare                        concert on Mall B on Saturday night.
  All standard buses have exterior racks for two
                                                                              Bombardier                             Normal service resumes on Monday morning, when
bicycles. Have your bike ready to go as the bus ap-
                                                                              USSC Group                          RTA begins a new proof-payment fare collection sys-
proaches the platform. When the bus stops, signal the
                                                                              W.W. Williams                       tem. Read about it inside.
bus operator that you are going to load your bike.
                                                                              CBS Outdoor                            We want you to stay safe on Euclid Avenue, whether
When the operator motions to you, carefully step
                                                                                                                  you are walking, biking, driving or taking the bus.
off the platform, place your bicycle on the rack, and
                                                             HealthLine       New Flyer                           There are special safety concerns along the HealthLine,
board the bus.
                                                            contractors:      Terrace Construction                and we have tips for you inside.
  As the standard bus approaches your stop, tell the
                                                                              Washington Group                       We thank our sponsors – those who helped us build
operator that you need to unload your bicycle. After
                                                                              Central Denver Ironworks            the project, and those who helped us fund the week-
unloading your bicycle, signal to the operator that you
                                                                              Superlative                         end celebration. Take a bow.
are finished. Walk your bicycle through the station to
                                                                                                                     And finally, we thank you, our loyal customers, for
the designated crosswalk, and back to the bike lane,
                                                                                                                  your patience and support during the construction. We
which extends from CSU to CWRU.
                                                                                                                  know it wasn’t easy, and we appreciate you sticking
                                                                                                                  with us. Now, enjoy.
                                                                Greater Cleveland Regional Transit Authority                                                Joe Calabrese
                                                                                                                                RTA General Manager
Oct. 24-26, Celebrate the rebirth of Euclid Ave.                                                                     RTA begins proof-of-payment
Visit or check The Plain Dealer        of free tours and entertainment along the revitalized
                                                                                                                     fare collection system
supplement on Oct. 19 for more details, and to obtain    Euclid Avenue. Jump on the HealthLine and tour the
                                                                                                                       On Monday, Oct. 27, RTA begins a new proof-of-pay-
your HealthLine Scavenger Hunt card.                     entire route.
                                                                                                                     ment fare collection system for the HealthLine Rapid
                                                            Bring your HealthLine Scavenger Hunt card with
                                                                                                                     Transit Vehicles (RTVs) and for the #7, #9, and #32
Friday, Oct. 24, 2:30 p.m.                               you on your trek. For each Euclid Avenue destination
                                                                                                                     when travelling on Euclid Avenue.
  The ceremonial ribbon-cutting will be held at Euclid   you visit, receive a stamp on y our card. Collect 10
Avenue and East Fourth Street, with music provided by    or more stamps and enter the HealthLine Hunt raffle
                                                                                                                     Key points:
the House of Blues. Once the ribbon is cut, HealthLine   at the downtown concert (6-10 p.m.). Prizes include
                                                                                                                     • Passes and farecard trips must be activated before
service is free for the rest of the weekend, thanks to   tickets to museums and theatre performances, plus
underwriting from the Cleveland Clinic and University    certificates to restaurants and services.
                                                                                                                     • Fares will not be sold on-board.
                                                                                                                     • You must pay your fare prior to boarding and retain
                                                         6-10 p.m.
                                                                                                                       proof-of-payment while riding.
Saturday and Sunday                                         A free family concert and fireworks will be held
                                                                                                                     • If you are a student at a college with a U-Pass
  All RTA service is free, thanks to underwriting from   on Mall B downtown, between St. Clair Avenue and
                                                                                                                       program, carry your student U-Pass card.
the Cleveland Clinic and University Hospitals.           Lakeside Avenue. Just take any Rapid Line to Tower
                                                         City and walk 5 minutes to Mall B.
                                                                                                                     Before you board:
Saturday, Oct. 25                                           Emcees are WMVX’s Brian & Joe and their band,
                                                                                                                     • If you already have an activated RTA pass with you,
11 a.m.-5 p.m.                                           the Endorsements. The 2007 American Idol winner
                                                                                                                       or a farecard with an active trip, hang on to it.
  There will be a Corridor-wide open house and scav-     Jordin Sparks will sing, along with Disney Channel
                                                                                                                     • If you do not have a valid proof-of-payment, you
enger hunt on Euclid Avenue, from Public Square to       favorites Drew Seeley from High school Musical the
                                                                                                                       need to purchase one before you board.
East Cleveland.                                          Concert, and Brenda Song (London Tipton) from Suite
                                                                                                                     • Use the fare vending machine on the platform.
  You can explore your community with an afternoon       Life on Deck.
                                                                                                                     • A fare enforcement officer or the operator may ask
                                                                                                                       you to show a proof-of-payment after you board.
Some routes change as RTA HealthLine opens                                                                           No pass?
  As the HealthLine begins service on Euclid Avenue,     Monday, Oct. 27                                             • If you are found on-board without proof-of-payment,
some other RTA routes will change.                         Downtown trips on route #32 switch from Carnegie            you will be issued a “violation fare notice.”
                                                         Avenue to the new bus-only lanes on Euclid Avenue,          • The payment of a violation fare is equal to the cost
Monday, Oct. 20                                          between Stearns / MLK and East 17th Street. They will         of a Bus/Rapid monthly pass, and must be paid
  Downtown trips on routes #7 and #9 switch from         stop at every HealthLine station along the route. At          within 14 days.
Chester Avenue to the bus lanes on Euclid Avenue,        East 17th Street, they will still use their current route   • Non-payment of the violation fare may lead to
between University Circle and East 17th Street. They     to Tower City.                                                criminal prosecution.
will stop at every HealthLine station along the route.
At East 17th Street, they will still use their current   Proof-of-Payment                                            What needs to be activated before you board:
route to Tower City.                                        Proof-of-payment will be required for the #7, #9 and     • Monthly Passes are already activated.
                                                         #32 on Euclid Avenue. Riders boarding these routes          • 7-Day Flex Passes must be activated before first
Friday, Oct. 24                                          on Euclid must have prepaid fares. Riders boarding on         use only.
  After the 2:30 p.m. opening, the HealthLine will       other streets will pay on board. All #7, #9 and #32         • All-Day Passes must be activated.
replace route #6.                                        riders should keep their proof-of-payment handy at          • 5-trip Farecards must be activated before each trip.
                                                         all times, as they may be asked to provide it by fare
                                                         enforcement officers or operators.

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