Making Use of Software Localization Solutions
The market today is expansive and global; To spread your business globally, you need to reach
out to customers in the language they understand. Translation software enables companies
to get access to foreign markets that would have otherwise been impossible to reach. Most
software developed today is localized so that it can be comprehensible to the intended
audience. Hence, if you are planning to develop your software in multiple languages, it is best to
consider localization and translation concerns for smooth functioning.
What is Software Localization?
Software localization is much more than a simple translation of a product’s user interface.
Enterprises require software that will help them connect with the culture of their target audience
or country. In this case, localization refers to a complex operation that includes translating
the software and adapting it as per the cultural specifications and linguistic conventions of
a country. The process generally needs time and tremendous team effort. However, today
there are certain tools or applications that are specially designed to streamline the localization
process. Furthermore, outsourcing localization assignments to specific companies helps bring
down the expense.
Eminent service providers of software localization use advanced translation technology that
helps in improving the efficiency and speed of software engineering process. It ensures that the
final product and content are in the language understood by the customer. Furthermore, with an
agile development methodology, translation drops can be considered more frequently, and has
numerous advantages for global product launches like:-
● Reduced lead times – Localization software and the website translation go smoothly
● High product quality – An apt localized software product that fits well with the
linguistics, cultural, branding and technical needs of the target market
● Improved localization efficiency – When utilized with translation, process and brand
automation the solutions reuse the content translated previously and this is maximized
all through the release
Software localization and internalization services provided by leading service provider’s assist in
accelerating the user interface translation for numerous kinds of software including: embedded
and packaged software, enterprise and mobile software and web and PC software. It allows
the engineers to keep a check on translated interfaces all through agile development process,
helping translators having zero programming experience with visual, in-context translation
of resource files. The QA team benefits throughout the release phase from experiencing
incremental modifications in the native language, improving consistency and reducing errors in
each testing stage.
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