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					                             AUTHORIZED
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Editor’s note: This information is based on a sur-

GUIDE TO                                                                                                                                                                                                                                                                                                                                                                                                                                                                     vey mailed to dealer companies. If you are aware
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             of an authorized dealer program that should be
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             included on this list please contact SDM at (630)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             694-4386 or mcfaddenm@bnpmedia.com and




      DEALER PROGRAMS
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             we will make every effort to obtain the information
                                                                                                                                                                                                                                                                                                                                                                                                                                                                             and post it to our online listing.




                                                                                                        MPANY’S
                                                                                                                  COMPANY’S                                                                                   SERVICES DEALERS CAN SELL                                                                                                                                                 DEALERS BENEFITS
                                                                                                                   PRIMARY
                                                                                                                   BUSINESS




                                                                                                                                              DEALERS
                                                                         NAME AS AN ERS TO SELL UNDER CO
Independent dealers can gain credibility and




                                                                                                DEALER




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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              AMONG DEAL OPPORTUNITIES
                                                                                                                                                                                                                                                      Y
resources by becoming an authorized dealer.




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                                                                                                                                 ER OF ACTIVE




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                                                                                                                             FROM ITS DEAL




                                                                                                                                                                                                                                                                                                                                                                                                                                                      CING/LENDIN
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                                                                                                                                                                                          TIAL SECURIT
                                                                                                                                  NITORING




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          /CONVENTIO
                                                                                   AUTHORIZED




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  TS/AWARDS
                                                                                                                  CONTRACTS MONITORING




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            DISCOUNTS
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           PROGRAMS
                                                                                                                                                                                                                                                                                                                                                         COUNTS
                                                                                                                                                                                                                                                                                                                                  TERIALS
                                                                                                                  AND MONITOALLATION




                                                                                                                                                                                                                                                                                                                                                                              UIPMENT
                                                                                                                                                                    SECURITY




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  AINING
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By Maggie McFadden, SDM Associate Editor




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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           ERS
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                                                                                                                                                                                                                                                                                                                      MARKETING MA
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                                                                                                                                                                                                                                                                                                                                            EQUIPMENT DIS
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                                                                                                                                                                                                                                                                                                                                                                                                                                         VEHICLE LEASIN
                                                                                                                                                                                                                                                                               VIDEO MONITO




                                                                                                                                                                                                                                                                                                                                                                                                           CONSUMER FIN
                                                                                                                                                                                                                                                                                                                                                                                        FREE ADVERTISI
                                                                                                                                                                                                                                                          VIDEO SURVEIL




                                                                                                                                                                                                                                                                                                                                                                                                                                                                     PROGRAMS/TR
                                                                                                                                                                                                                                                                                                                                                                                                                                                                     SALES CONTES
                                                                         MANUFACTUR




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                                                                         ALLOWS DEAL




                                                                                                                                                                                                                                                                                                                                                                                                                                         DEALER FINAN




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              NETWORKING
                                                                                                                                                                                                                                                                                                                                                                  EXCLUSIVE EQ
                                                                                                                                                                                                                                                          ACCESS CONT
                                                                                                                                                                               NON-RESIDEN
                                                                                                                  DEALER (INST




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              MONITORING
                                                                                                                                                                                                                                                                                                                                                                                                           EXCLUSIVE TE




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              DEALER TRIPS
                                                                                                                                                                                                                                                                               ALARM MONI




                                                                                                                                                                                                                                                                                                                                                                                                                                                                     EDUCATIONA
                                                                                                                                                                                                                              PERSONAL/M
                                                                                                                  AUTHORIZED




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              COMMUNITY
                                                                                                                                                                                                          STRUCTURED
                                                                                                                                                        RESIDENTIAL




                                                                                                                                                                                                                                                                                                   SALES LEADS
                                                                                                                  PURCHASES
I
      ndependent dealers have a wide    American Auto-Matrix1             ✘ ✘                                                               30                                                                                                                    ✘                                ✘               ✘, free                  ✘
      range of authorized dealer pro-   (724) 733-2000 x389                                                                                                                                                                                                                                                          and                                                                                                                                                                                                   ADDITIONAL
                                        www.aamatrix.com                                                                                                                                                                                                                                                         discounted                                                                                                                                                                                                INFORMATION
      grams from which to choose.
      Many programs are exclusive,      American Sentry Guard2            ✘ ✘                                                 ✘             50                                                                                                      ✘                                  ✘ ✘                         ✘, free                                        ✘                                        ✘ ✘                                                       ✘                    ✘ ✘                              1. American Auto-Matrix dealers
                                        (866) 658-9938                                                                                                                                                                                                                                                               and
while others allow dealers to take      www.sentryguard.net                                                                                                                                                                                                                                                      discounted                                                                                                                                                                                                   have direct contact with the
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              manufacturer’s technical
part in multiple companies’ dealer                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            support center.
                                        ASSA ABLOY, Integrated            ✘ ✘                                                              100                                 ✘                                                                                  ✘                                ✘               ✘, free                  ✘                                                                                                                        ✘ ✘                           ✘
programs. Commitments can range         Solutions Specialists Program3                                                                                                                                                                                                                                               and
                                        (916) 727-3066                                                                                                                                                                                                                                                           discounted                                                                                                                                                                                                2. Marketing and lead generation
from financial purchase minimums                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              programs are available to
                                        www.assaabloyiss.com
to attending training seminars to                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Master Dealers. They receive
staff certification requirements.       AVerMedia Technologies Inc.4      ✘ ✘                                                 ✘               8         ✘ ✘                                                                                         ✘                          ✘ ✘ ✘                                 ✘,                                                                                                                                              ✘                                                        exclusivity for American Sentry
                                        (408) 263-3828                                                                                                                                                                                                                                                           discounted                                                                                                                                                                                                   Guard authorized lead
   The benefit to the dealer can sim-   www.aver.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                          generation, which produces
ply mean being able to sell a com-                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            highly qualified sales
                                        Belden CDT                        ✘ ✘                                                              300                                                       ✘ ✘                                                          ✘                                ✘              ✘, free
pany’s product under the title          Electronics Division5                                                                                                                                                                                                                                                                                                                                                                                                                                                                 appointments. The company
                                        (765) 983-5200                                                                                                                                                                                                                                                                                                                                                                                                                                                                        supports only one Master Dealer
Authorized Dealer. This can be a                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              in each territory.
                                        www.belden.com
significant benefit to the independ-
                                        Bosch Security Systems,           ✘ ✘                                                              770          ✘ ✘                                                                                         ✘ ✘                                                            ✘. free                                        ✘                                                                                                  ✘                             ✘                       3. The Integrated Solutions
ent dealer if the company’s program                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Specialists Program provides
                                        Bosch Certified Security                                                                                                                                                                                                                                                     and
manufactures a major brand name,        Dealer program6                                                                                                                                                                                                                                                          discounted                                                                                                                                                                                                   training and support to selected
for example. With the support of a      (800) 289-0096                                                                                                                                                                                                                                                                                                                                                                                                                                                                        security systems integrators in
                                        www.boschsecurity.us                                                                                                                                                                                                                                                                                                                                                                                                                                                                  all aspects of electromechanical
dealer program, independent deal-                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             door hardware selection and
ers can gain sales leverage and larg-   Brink’s Home Security             ✘                                            ✘ ✘ ✘ N/A                        ✘ ✘ ✘                                                                                       ✘                                              ✘                 ✘,                     ✘ ✘ ✘                                                                                                                    ✘ ✘ ✘                                ✘                   installation for proper
                                        Authorized Dealer Program7                                                                                                                                                                                                                                               discounted
er resources to help them gain atten-   (800) 435-9869                                                                                                                                                                                                                                                                                                                                                                                                                                                                        integration into security
                                        www.brinkshomesecurity.com                                                                                                                                                                                                                                                                                                                                                                                                                                                            systems.
tion from customers. Other benefits
may include training, technical sup-    Brivo Systems LLC8                ✘ ✘                                                              100          ✘ ✘                                                                                                       ✘                                ✘              ✘, free                   ✘                                                                                                                        ✘                                                     4. AVerMedia Technologies'
                                        (866) 692-7486                                                                                                                                                                                                                                                                                                                                                                                                                                                                        program provides domestic
port, lead generation, dealer con-                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            technical support.
                                        www.brivo.com
ventions, marketing materials and
                                        Central Security Group9           ✘                                                   ✘ ✘ 100                   ✘ ✘                                                                   ✘                                                ✘                   ✘               ✘, free                  ✘                                                                                                                                  ✘                                 ✘         5. Belden CDT Electronics Division's
networking opportunities.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     program offers its dealers a full
                                        (888) 848-8851                                                                                                                                                                                                                                                               and
   This month, SDM presents a matrix    www.centralsecuritygroup.com                                                                                                                                                                                                                                             discounted                                                                                                                                                                                                   compliment of cables for security
of dealer programs designed to help                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           applications.
                                        Cross Point Industries Inc.       ✘ ✘                                                              N/A          ✘ ✘                                                       ✘ ✘                                             ✘                                               ✘, free
independent dealers compare the ben-    (760) 633-3737                                                                                                                                                                                                                                                                                                                                                                                                                                                                     6. As part of the dealer program,
efits of individual dealer programs.■   www.voicealert.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Bosch offers its dealers an
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              insurance program, co-op
                                        Digital Security Controls,        ✘ ✘                                                              N/A          ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘                                                                                                                                        ✘, free                  ✘ ✘ ✘                                                                      ✘                                             ✘ ✘ ✘ ✘                                                  advertising program, and an
                                        Partner Dealer program10                                                                                                                                                                                                                                                     and                                                                                                                                                                                                      enhanced return policy.
                                        (905) 760-3000                                                                                                                                                                                                                                                           discounted
                                        www.partnerproducts.com


86    November 2005                                                                                                             SDM                                        SDM                                                                                                                                                                                                                                                                                                                                                  November 2005             87
                         Guide To Authorized Dealer Programs
7. Brink's Home Security dealers have




                                                                                                            MPANY’S
                                                                                                                      COMPANY’S                                                                                   SERVICES DEALERS CAN SELL                                                                                                                                                  DEALERS BENEFITS
   access to free sales leads and                                                                                      PRIMARY
                                                                                                                       BUSINESS
   national cable advertising




                                                                                                                                                  DEALERS
                                                                             NAME AS AN ERS TO SELL UNDER CO
   opportunities.




                                                                                                    DEALER




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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   AMONG DEAL OPPORTUNITIES
8. Brivo offers a co-branding




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                                                                                                                                     ER OF ACTIVE




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                                                                                                                                 FROM ITS DEAL




                                                                                                                                                                                                                                                                                                                                                                                                                                                           CING/LENDIN
                                                                                                                                   DEALER PROG
   partnership for authorized dealers




                                                                                                                                                                                              TIAL SECURIT
                                                                                                                                      NITORING




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               /CONVENTIO
                                                                                       AUTHORIZED




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       TS/AWARDS
                                                                                                                      CONTRACTS MONITORING




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 DISCOUNTS
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                PROGRAMS
                                                                                                                                                                                                                                                                                                                                                              COUNTS
   who achieve significant sales




                                                                                                                                                                                                                                                                                                                                       TERIALS
                                                                                                                      AND MONITOALLATION




                                                                                                                                                                                                                                                                                                                                                                                   UIPMENT
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   volumes. Dealers who are co-




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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                ERS
   branded have a customized Web




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                                                                                                                      APPROX. NUMB




                                                                                                                                                                                                                                                                                                                                                 EQUIPMENT DIS
                                                                                                                                                                                                              HOME AUTOMA




                                                                                                                                                                                                                                                                                                                                                                                                                                              VEHICLE LEASIN
                                                                                                                                                                                                                                                                                   VIDEO MONITO




                                                                                                                                                                                                                                                                                                                                                                                                                CONSUMER FIN
                                                                                                                                                                                                                                                                                                                                                                                             FREE ADVERTISI
                                                                                                                                                                                                                                                              VIDEO SURVEIL




                                                                                                                                                                                                                                                                                                                                                                                                                                                                          PROGRAMS/TR
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          SALES CONTES
                                                                             MANUFACTUR




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                                                                             ALLOWS DEAL




                                                                                                                                                                                                                                                                                                                                                                                                                                              DEALER FINAN




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   NETWORKING
                                                                                                                                                                                                                                                                                                                                                                       EXCLUSIVE EQ
                                                                                                                                                                                                                                                              ACCESS CONT
                                                                                                                                                                                   NON-RESIDEN
                                                                                                                      DEALER (INST




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   MONITORING
                                                                                                                                                                                                                                                                                                                                                                                                                EXCLUSIVE TE




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   DEALER TRIPS
                                                                                                                                                                                                                                                                                   ALARM MONI
   site.




                                                                                                                                                                                                                                                                                                                                                                                                                                                                          EDUCATIONA
                                                                                                                                                                                                                                  PERSONAL/M
                                                                                                                      AUTHORIZED




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   COMMUNITY
                                                                                                                                                                                                              STRUCTURED
                                                                                                                                                            RESIDENTIAL




                                                                                                                                                                                                                                                                                                       SALES LEADS
                                                                                                                      PURCHASES
9. The Central Security Group offers a
   short guarantee period of three
   payments. Dealers have a personal
   dealer coordinator. The program is       First Alert Professional/         ✘ ✘                                                              350          ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘                                                                                                                                       ✘, free and                                      ✘                                        ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘                                                                                               16. IASI's primary business is
   non-exclusive and the dealer is not      Honeywell Authorized                                                                                                                                                                                                                                                      discounted                                                                                                                                                                                                    finance. The dealer program
   required to collect install fees or      Security Dealer Program11
                                            (800) 921-6025                                                                                                                                                                                                                                                                                                                                                                                                                                                                          provides billing and formal
   ”connect” fees.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  collection efforts on accounts
                                            www.firstalertprofessional.com
10. Unique equipment and a tech                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     inside and outside the dealer
    support line are available to Partner   GE Security12                     ✘ ✘                                                              220          ✘ ✘ ✘ ✘ ✘ ✘ ✘                                                                                                                              ✘                ✘, free                  ✘                                           ✘                                                            ✘ ✘ ✘ ✘ ✘ ✘                                                               guarantee period.
    Dealers.                                (888) GE-SECURITY
                                            www.gesecurity.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                  17. The Knight Authorized Dealer
11. First Alert dealers have the                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    program has been operating for
    advantage of protected territories      Guardian Protection Services13    ✘                                            ✘            ✘        30         ✘ ✘ ✘ ✘                                                                                                                ✘                   ✘ ✘, discounted                           ✘                                                                                                                        ✘ ✘ ✘ ✘ ✘ ✘                                               nearly 30 years, and the
                                            (800) PROTECT                                                                                                                                                                                                                                                                                                                                                                                                                                                                           program emphasizes flexibility.
    and an exclusive product line. A        www.guardianprotection.com
    Dealer Development Group provides                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           18. The program offers customer
    training for sales, management and      Honeywell Authorized              ✘ ✘                                                                30                                ✘                                                                    ✘ ✘ ✘ ✘ ✘ ✘, discounted                                                                  ✘                                                              ✘                                         ✘ ✘ ✘                                         ✘                           monitoring by Monitronic’s
    technical personnel. The program        Dealer Program for                                                                                                                                                                                                                                                                                                                                                                                                                                                                      central station. Personalized
    has been around for more than 15        Commercial Security Systems14                                                                                                                                                                                                                                                                                                                                                                                                                                                           support includes billing services,
    years, and offers a life safety         (800) 645-7568 x4628
                                            www.honeywellcss.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                    training, technical support and
    program and community service                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   customer service. Dealers
    initiative.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     receive 100 percent of
                                            Honeywell Security and            ✘ ✘                                                              N/A          ✘                                            ✘ ✘                                            ✘                                              ✘              ✘, free and                                                                                                                                         ✘                             ✘
12. GE Security is in the process of        Comfort Solutions                                                                                                                                                                                                                                                         discounted                                                                                                                                                                                                    generated leads through the
    developing a financing/lease            dealer program15                                                                                                                                                                                                                                                                                                                                                                                                                                                                        national lead distribution
                                            (516) 921-6704                                                                                                                                                                                                                                                                                                                                                                                                                                                                          program.
    program for its dealers.
13. Guardian Protection Services is a       IASI, Integrated Alarm            ✘                                                         ✘ N/A               ✘                                                                     ✘                                                                                     ✘, free                  ✘                                                                                            ✘                                                                                 19. Signature XP dealers have their
                                            and Security dealer program16                                                                                                                                                                                                                                                                                                                                                                                                                                                           own private-label keypads with
    financially strong company that has     (800) 230-8555
    been involved in the security                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   their company name and logo
                                            www.iasg.us                                                                                                                                                                                                                                                                                                                                                                                                                                                                             imprinted. The program also
    industry for more than 50 years.
    Dealers must pass background and        Indala                            ✘ ✘                                                              N/A                                                                                                                    ✘                                ✘                ✘, free                                                                                                                                                                                                     offers individual, in-house
    credit checks.                          (408) 361-4751                                                                                                                                                                                                                                                                                                                                                                                                                                                                          training and personal, technical
                                            www.indala.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                          support. All qualified leads
14. Honeywell's dealer program for                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  generated through the
    Commercial Security Systems             Knight Security Center,           ✘                                       ✘           ✘ ✘ 200                   ✘ ✘ ✘                                                                 ✘ ✘ ✘ ✘ ✘                                                                          ✘, discounted               ✘                                                              ✘                             ✘                                                         ✘             ✘             company’s Web site go directly
    includes discounts on business          Knight Authorized                                                                                                                                                                                                                                                                                                                                                                                                                                                                       to the dealers.
    services and sales, technical and       Dealer program17
    management training courses on          (800) 222-2296                                                                                                                                                                                                                                                                                                                                                                                                                                                                      20. SAFE offers personal portfolio
                                            www.knightcenter.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                    management for its dealers. The
    topics that can be customized to fit
    each dealer’s particular needs.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 program also boasts quick
                                            Monitronics International18       ✘                                                   ✘ ✘ 400                   ✘ ✘                                                                                                                    ✘                   ✘ ✘, discounted                           ✘ ✘                                                                                                                      ✘ ✘ ✘                                       ✘             closings and shared growth
    Dealers benefit from specially          (877) 289-0899
    designed commercial literature, a       www.monitronics.net                                                                                                                                                                                                                                                                                                                                                                                                                                                                     opportunities. Dealers also benefit
    dedicated Web site, lead generation                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             from reliable funding, support
    initiatives, training classes and       NAPCO Security                    ✘ ✘                                                                39         ✘ ✘ ✘                                                                                                                  ✘                   ✘                ✘, free                                        ✘                                                    ✘                                             ✘                                                         and an experienced management
    technical services.                     Systems Inc.,                                                                                                                                                                                                                                                                                                                                                                                                                                                                           team.
                                            Signature XP program19
15. Honeywell's Security and Comfort        (631) 842-9400                                                                                                                                                                                                                                                                                                                                                                                                                                                                      21. SAI dealers are provided with
    Solutions program is a multiple         www.napcosecurity.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                   online access to all customer
    product division program which                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  data and real-time access
                                            SAFE20                            ✘                                                   ✘ ✘ N/A                   ✘ ✘                                                       ✘                                                            ✘                   ✘              ✘, free and                ✘                                           ✘                                                ✘                                                                                     control of their funding process.
    works with builders on a national       (800) 669-7779 x157                                                                                                                                                                                                                                                       discounted
    basis to get Honeywell product                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  The company does not compete
                                            www.safesecurity.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                    with dealers in their respective
    specified for new homes. Builders
    that select multiple product            Security Associates               ✘                                       ✘           ✘ ✘            50         ✘ ✘ ✘                                                                 ✘                                                ✘ ✘ ✘                              ✘, free and                ✘                                           ✘ ✘                                              ✘ ✘ ✘ ✘ ✘ ✘ ✘ ✘                                                                       marketplaces.
    categories achieve higher levels of     International Inc., SAI’s                                                                                                                                                                                                                                                 discounted                                                                                                                                                                                                22. Vector Security's program offers
    program status and greater support.     Authorized Dealer Program21
                                            (800) 478-9596                                                                                                                                                                                                                                                                                                                                                                                                                                                                          dealers three levels of payment
                                            www.sai-inc.com                                                                                                                                                                                                                                                                                                                                                                                                                                                                         multiples. The company also has
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    monitoring and false dispatch
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88      November 2005                                                                                                               SDM                                        SDM                                                                                                                                                                                                                                                                                                                                                    November 2005              89

				
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