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					       Marston's Inns Selects
     SecureTrading To Improve
     Online Booking Experience




Released on: April 03, 2012, 10:44 am
Author: SecureTrading
Industry: Internet & Online

UK, April 03, 2012, 10:44 am -- /EPR NETWORK/ -- Marston’s
Inns, part of Marston’s Plc has selected SecureTrading, the
UK’s leading independent payment processor, to manage its
online customer accommodation booking, which will lead to a
raft of business improvements.

Using SecureTrading’s payment services, Marston’s can
manage its web operations in house and monitor reservations
more closely, while the system enables customers to take
advantage of promotions on a pre-booked basis.

Jemma Milton, Digital Manager at Marston’s Plc, said: “As well
as offering full PCI-compliance, it was important for the
payment gateway to keep customers on our website to
underline our professional service and brand. Thanks to
SecureTrading, we can now measure occupancy rates as a
result of our stronger value driven offers.”

Marston's had previously used third party websites to process
payments but SecureTrading’s system integrates fully with the
existing website, ensuring customers stay in contact with the
brand throughout the secure payment transaction and take
advantage of offers such as discounts on
meals. SecureTrading’s enhanced payment gateway enables
Marston’s to react to customer ‘no-shows’ more promptly and
operate efficiently.

Tim Allitt, Head of Sales and Marketing at SecureTrading,
comments: “Marston’s has an impressive pedigree and we are
delighted to provide its payment gateway. Our secure system
enables Marston’s to get closer to its customers and analyse
reservation data.”

A recent trading statement reported that Marston’s had
enjoyed a like-for-like sales increase in the 23 weeks to 10th
March of 3.5%.

- ENDS -

About Marston’s Plc
Marston’s PLC is a leading independent brewing and pub
retailing business operating a vertically integrated business
model.

Marston’s operates around 2,150 pubs and bars situated
across England and Wales, comprising around 1,650 tenanted
or leased pubs and around 500 managed pubs at the heart of
thriving local communities offering a welcoming environment
and value for money.
www.marstonsinns.co.uk

- Ends -

About SecureTrading
SecureTrading is the UK's leading independent payment
processor, providing online payment processing for all types of
businesses via the most reliable and secure internet payment
gateway. Founded in 1997, the company’s fast, reliable and
professional online card payment services enable its customers
to accept credit cards, debit cards and other payment methods
such as PayPal and Ukash online with secure merchant
accounts.

SecureTrading also offers the most comprehensive suite of
counter-fraud services available. From its core services of 3-D
Secure, CVV2 and AVS to SecureTrading Fraud Score enabling
IP checking and SecureTrading Identity Check which enables
full KYC checks, the company reduces significantly the threat
of online fraud to businesses.

For businesses looking to expand internationally,
SecureTrading supports Dynamic Currency Conversion as well
as European payment systems including ELV, iDeal,
Sofortüberweisung and Giropay.

For more information visit www.securetrading.com

Press Contact:

Zara Camble
Account Manager
Fieldworks Marketing
Tel: + 44 (0) 845 034 5602
zara@fieldworksmarketing.co.uk

Michael Gwynne
Marketing Executive
SecureTrading
Tel: + 44 (0) 1248 672 078
michael.gwynne@securetrading.com
~~~~~

Press release distributed via EPR Network (http://express-press-release.net/submit-press-
release.php)

				
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